Channel Chatter

Strap in for another exciting episode of Channel Chatter! This week, Kevin Sabourin chats with Matt Roskie from Magni America, a brand shaking up the construction and rental equipment world with innovative technology and sleek European design. From his roots in the ad agency biz to leading U.S. marketing operations for Magni, Matt talksw us through the world of rotating telehandlers, Ferrari-red machines, and the ever-changing landscape of dealer networks. We dive deep into the challenge...

Get ready to dive into the world of welding, brand loyalty, and empowering employees with this latest episode of Channel Chatter! Host Kevin Sabourin welcomes Dave Lambert, a true Miller Welders veteran who’s been shaping the industry since 1997. With over 25 years at Miller, Dave’s story is all about growing through grit, innovation, and passion for a brand that stands the test of time.We explore Miller Welders' iconic journey, their winning channel strategies, and how they work closely with...

🎙️ Welcome to another episode of Channel Chatter! In this episode, host Kevin Sabourin dives deep into the world of AI and predictive enablement with the brilliant Christina Brady from Luster.ai! Kevin and Christina take us on a journey through the quirks of sales training, embarrassing first cold calls, and the power of AI in transforming how we approach customer conversations. If you’ve ever felt the fear of saying the wrong thing on a call, this episode is for you! Kevin and Christina shar...

In this episode of Channel Chatter, we’re joined by Paul Lingle, a seasoned recruiter and founder of TriPax Resources, who’s been placing top talent in the outdoor power equipment (OPE) and Ag industries for over 14 years!Paul spills the beans on what it takes to find and place the right people in sales and marketing roles, from territory managers to C-level execs. We dive into the unique challenges of talent recruitment post-COVID and how the industry is evolving with new trends like hybrid ...

Ready to geek out on outdoor power equipment and the future of the industry? In this episode of Channel Chatter, Kevin Sabourin sits down with Angela Raddant, a 20-year veteran in the Outdoor Power Equipment (OPE) industry, to dive deep into the business of mowers, dealerships, and the customer experience. Angela shares her unique perspective on product strategy, the role of dealerships, and what it’s like to be a woman leading in this male-dominated industry. Angela unpacks the shift in how ...

🎙️ In this episode of Channel Chatter, we sit down with the incredible Glenn Hansen! Kevin Sabourin chats with Glenn, a media and industry expert in the outdoor power equipment world, who’s here to share his journey from the motorcycle industry to power equipment—and why he’s fallen in love with lawnmowers and chainsaws. It’s a fun, insightful conversation mixed with humor, industry knowledge, and a passion for all things power! 🚜Glenn dives into the power of storytelling and how media ...

🔥 In this episode of Channel Chatter, we're thrilled to host the legendary Gerhard Gschwandtner, CEO of Selling Power Inc. 🎤💼 He’s interviewed celebrity icons like George Foreman, Seth Godin, Colin Powell and Jay Leno, and his insight into the art of selling is unmatched! Kevin Sabourin dives deep into the magic behind Gerhard's philosophy on mastering conversation, understanding your "why," and building meaningful relationships. Gerhard’s wisdom will challenge the way you think about sales –...

Overview: 🎙️ In this episode of Channel Chatter, we’ve got the one and only Jeffrey Hayzlett in the house! If you don't know Jeffrey, he’s a business celebrity, bestselling author, TV & podcast host, and the CEO of C-Suite Network. 💼📚 Kevin Sabourin sits down with Jeffrey to talk about the power of leadership, the importance of company culture, and why having strong values in business can make or break you. From Kodak stories to modern AI innovations, this episode is packed with insights ...