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THE 505 PODCAST

THE 505 PODCAST

Brayden Figueroa, Kostas Garcia, Chase Uttley

This is a podcast for creatives, entrepreneurs, and anyone trying to live outside of society's normal boundaries. We are here to share our experiences, answer questions, and feature impactful guests with incredible insights. We also share our stories and make each other laugh.

133 - 133. From Fired to Filmmaker: How a Setback Turned into a Dream Career w/ Jonny Roams
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  • 133 - 133. From Fired to Filmmaker: How a Setback Turned into a Dream Career w/ Jonny Roams

    What's up Rock Nation, today we welcome travel filmmaker and photographer Jonny Roams. We talk to Jonny about being let go from his job in the medical field, to then becoming a full time travel filmmaker and photographer. Jonny touches on how he's dealt with and overcame the feelings of imposter syndrome, as well as, how to find your style as a creator.


    Check out Jonny here:

    https://www.instagram.com/jonnyroams/?hl=en

    https://www.youtube.com/ @JonnyRoams 


    The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services

    Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders

    https://courses.thecreatorcoach.com/pricing-guide


    Collab with Artlist and get 2 extra months for free here:

    https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970


    Join our Discord! https://discord.gg/xgEAzkqAvs

    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    Concert Photography Masterclass:

    www.kostasgarcia.com/masterclass


    Chase’s Totality LUT pack:

    https://www.chasealexanderfilm.com/color/totalitylutpack


    COP THE BFIGGY "ESSENTIALS" SFX PACK HERE:

    https://courses.thecreatorcoach.com/BFIGGYSFXPACK


    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    15% OFF Prism Lens FX with code: KOSTAS15

    https://bit.ly/42sNdej


    Timestamps

    0:00 - Trailer

    0:38 - Intro

    2:07 - One Handed Crack

    3:02 - How buying a Leica changed Jonny’s Creative Process

    5:01 - When Jonny found his style as a photographer

    6:55 - Where Jonny Goes to Shoot Photos

    7:53 - Looking at Photobooks Helped Jonny Shift His Mindset

    10:00 - Telling a Story Through Photography and Connecting w/ Viewer

    11:04 - How to Find Your Style as a Photographer

    12:52 - How Jonny’s Porsche has Opened Doors for His Content

    14:57 - Remodeling His Porsche

    15:55 - The Process of Buying His Porsche

    17:08 - Driving Home from Arkansas

    18:09 - How Much Living in Utah Inspires Him

    18:45 - Why Dropping Out of College was the Right Decision

    19:40 - Going All in Early

    21:03 - His Reaction to Getting Let Go From His Job

    23:13 - Locking in Retainer Clients

    24:48 - Impostor Syndrome

    26:11 - Having the Right People Around You

    27:11 - The Creative Community in Salt Lake

    28:33 - Getting a Yes from Sony

    30:30 - His Upcoming Project with Sony

    31:15 - What Jonny’s Future Looks Like

    31:43 - Short vs Long-Form Content

    33:05 - Turning Down Deals & Knowing Your Audience

    35:15 - Positioning Tips for Photographers & Jonny’s Outreach Strategy

    37:58 - The Decision to Make Digital Assets

    38:20 - Making Presets

    41:40 - Something Jonny Learned the Hard Way (Contracts)

    44:00 - Percentage Breakdown of Jonny’s Income

    45:19 - Licensing is Slept On

    48:30 - Jonny’s Youtube Journey & Finding a Home in Utah

    51:52 - How Having a Kid Changed Jonny’s Life

    53:01 - Advice for Parents Trying to Stay Creative

    54:33 - Spending More Time w/ Family

    56:38 - What Sparked Jonny’s Dream

    58:40 - Reminiscing on His Journey & Sony Kando Impostor Syndrome

    59:46 - Jonny Didn’t Realize He Hit 10k Subs on Youtube

    01:01:50 - Advice for Filming By Yourself

    01:02:45 - Go-To Camera Set-Up

    01:04:11 - How Often Jonny Wants to Post on Youtube

    01:05:21 - FujiFilm vs Leica

    01:06:50 - Jonny’s Thoughts on the Q43

    01:07:56 - Compression Doesn’t Really Exist

    01:09:22 - Jonny’s Daily Routine as His Own Boss

    01:10:28 - Jonny Shoots Photos Everyday

    01:10:44 - Everything in Utah is So Close

    01:12:46 - Where Jonny’s Love for Cars Came From

    01:15:00 - Creating a Car Community

    01:16:53 - Jonny’s Advice to his 18 Year Old Self

    If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


    DM US ON IG: (Our DM's are always open!)

    Bfiggy: https://www.instagram.com/bfiggy/

    Kostas: https://www.instagram.com/kostasg95/

    Chase: https://www.instagram.com/chaseronii/


    TikTok:

    Bfiggy: https://www.tiktok.com/bfiggy/

    Kostas: https://www.tiktok.com/kostasgarcia/

    Thu, 14 Nov 2024
  • 132 - 132. Why Most Creators FAIL at Monetizing Their Brand & How You’re Sabotaging Your Success w/ Tom Noske

    What's up Rock Nation, today we welcome Tom Noske to the show. Tom is a content creator and endurance athlete from Melbourne, Australia. Over the last few years has built his personal brand to around teaching other creatives how to monetize their following. He has created a business for himself that generates over 7 figures a year, with over 80% profit margins - pretty impressive stuff! On this episode, we get to talk to Tom about his journey to get to where he is today, and how creators can do the same.


    Check out Tom here:

    https://www.instagram.com/tomnoske/

    https://www.timetobuild.live/training?fbclid=PAZXh0bgNhZW0CMTEAAaYx0tCr_Crz6PmtSDfsMTjh0eywqXIBYFJuamfZYj_GTfsCZ2AX5YXe9-Y_aem_ifnFtxQgBUlrlA_fQIf2aw


    The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services

    Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders

    https://courses.thecreatorcoach.com/pricing-guide


    Collab with Artlist and get 2 extra months for free here:

    https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970


    Join our Discord! https://discord.gg/xgEAzkqAvs

    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    Concert Photography Masterclass:

    www.kostasgarcia.com/masterclass


    Chase’s Totality LUT pack:

    https://www.chasealexanderfilm.com/color/totalitylutpack


    COP THE BFIGGY "ESSENTIALS" SFX PACK HERE:

    https://courses.thecreatorcoach.com/BFIGGYSFXPACK


    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    15% OFF Prism Lens FX with code: KOSTAS15

    https://bit.ly/42sNdej


    Timestamps:

    0:00 - Trailer

    0:57 - Intro

    2:43 - Tom’s first lesson he would teach his younger self

    4:15 - Tom’s first product

    7:01 - Tom’s Mindset Shift

    10:48 - Becoming comfortable with being yourself on camera

    12:46 - If you’re passionate about your content, it will never work

    17:13 - How to rebrand

    21:50 - The biggest personal brands in the world

    24:55 - Kevin Hart’s Personal Brand

    27:13 - How to structure content creation to avoid burnout

    32:30 - Hurdles Tom had to overcome early on in his journey

    35:30 - How to improve speaking to the camera

    39:40 - Life and progress is not linear

    45:37 - To ice bath or not to ice bath, that is the question

    46:48 - How to build your dream life from the start

    49:09 - Tom’s Cohort “Time To Build”

    57:24 - How Tom ensures customer success

    1:00:20 - Mistakes Tom made early on

    1:02:33 - Selling a product doesn’t make you a bad person

    1:05:23 - The desire to make money is not bad

    1:08:03 - Biggest mistakes creators make

    1:14:07 - Tom’s Newsletter Strategy

    1:19:37 - Advice to creators looking to monetize their audience for the first time

    1:25:13 - Tom’s experience with working with mentors

    1:28:57 - The best lessons Tom’s learned from his mentors

    1:32:02 - How Tom’s cohort evolved so he could charge 4X the price

    1:34:48 - Challenges Tom has faced as his business has grown

    1:41:19 - How Tom plans to buy a $10,000,000 house

    1:43:06 - Tom’s advice to his 18 year old self


    If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


    DM US ON IG: (Our DM's are always open!)

    Bfiggy: https://www.instagram.com/bfiggy/

    Kostas: https://www.instagram.com/kostasg95/

    Chase: https://www.instagram.com/chaseronii/


    TikTok:

    Bfiggy: https://www.tiktok.com/bfiggy/

    Kostas: https://www.tiktok.com/kostasgarcia/

    Tue, 05 Nov 2024
  • 131 - 131. 19 Years at Google: Her Winning Strategy for Brands to Dominate YouTube

    What's up Rock Nation, today we welcome Emma Jennings to the show. Emma helps our biggest advertisers tell great stories on YouTube. She is part strategist, part creative director - with a little bit of a producer hat thrown on for good measure. She helps brands understand the wild world of YouTube: where they should play and how to make stuff that people will actually want to watch, share, and spend time with. With over 15 years' experience consulting with Fortune 1000 companies, Emma brings deep product knowledge across digital media and Google advertising offerings.


    Check out Emma here:

    https://www.linkedin.com/in/emma-jennings-709498a/


    The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services

    Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders

    https://courses.thecreatorcoach.com/pricing-guide


    Collab with Artlist and get 2 extra months for free here:

    https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970


    Join our Discord! https://discord.gg/xgEAzkqAvs

    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    Concert Photography Masterclass:

    www.kostasgarcia.com/masterclass


    Chase’s Totality LUT pack:

    https://www.chasealexanderfilm.com/color/totalitylutpack


    COP THE BFIGGY "ESSENTIALS" SFX PACK HERE:

    https://courses.thecreatorcoach.com/BFIGGYSFXPACK


    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    15% OFF Prism Lens FX with code: KOSTAS15

    https://bit.ly/42sNdej


    Timestamps:

    0:00 - Trailer

    0:56 - Intro

    2:19 - One Handed Crack

    3:26 - Visiting Dude Perfect HQ

    4:17 - What Makes Dude Perfect Special

    6:00 - Creator Lead Brands vs Traditional Media

    7:34 - What micro influencers can learn from the biggest creators

    8:26 - What YouTube metrics are most important

    10:53 - What Brands can learn from Creators

    11:23 - 40% of people consider themselves a creator

    13:47 - What Emma learned from Directing her first Short Film

    17:20 - Organized Chaos

    19:10 - Don’t wait to act on your ideas

    21:15 - Working with large studios

    22:07 - Movie Making is actually the marketing

    23:45 - How the landscape of marketing has changed over the last 2 decades

    27:50 - When Emma starting focusing on YouTube

    29:29 - How conversations with big brands goes

    31:08 - Our pitch for 505

    32:17 - Expectations from big brands when it comes to success on YouTube

    35:04 - How BTS content and creators have come into marketing

    40:44 - How Burberry is winning with long and slow ads

    42:30 - HULU’s success with ambient rooms ads

    45:03 - How Emma’s consulting strategy has evolved

    47:48 - YouTube is the number 1 streamer

    51:06 - What makes YouTube unique

    56:49 - Organic vs. Paid content

    1:00:25 - Brand Lift Surveys

    1:01:22 - How Emma continues to raise the bar

    1:02:34 - The Glad Press and Seal ad that CRUSHED

    1:06:15 - How creators get selected to work with brands

    1:08:26 - What KPI’s are used to determine success

    1:09:43 - What Emma has learned about leadership

    1:12:17 - The best advice Emma has received

    1:13:27 - Biggest challenges Emma has faced during her time at Google

    1:14:46 - Balance data and creativity

    1:17:12 - YouTube is the world's largest focus group

    1:18:11 - What risks do brands face if they don’t embrace YouTube

    1:19:09 - Advice to your 18 year old self


    If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


    DM US ON IG: (Our DM's are always open!)

    Bfiggy: https://www.instagram.com/bfiggy/

    Kostas: https://www.instagram.com/kostasg95/

    Chase: https://www.instagram.com/chaseronii/


    TikTok:

    Bfiggy: https://www.tiktok.com/bfiggy/

    Kostas: https://www.tiktok.com/kostasgarcia/

    Tue, 29 Oct 2024
  • 130 - 130. Becoming Full-Time Creatives: Our Journey & Biggest Lessons Learned

    What's up Rock Nation, today we're reminiscing on our journeys of how we became full time creatives. We shared our stories in episode one, but so much has changed since that episode three years ago. Let us know in the comments where you're at in your creative journey!


    Check out Motion Array's new AI voice over feature here:



    The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services

    Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders

    https://courses.thecreatorcoach.com/pricing-guide


    Collab with Artlist and get 2 extra months for free here:

    https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970


    Join our Discord! https://discord.gg/xgEAzkqAvs

    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    Concert Photography Masterclass:

    www.kostasgarcia.com/masterclass


    Chase’s Totality LUT pack:

    https://www.chasealexanderfilm.com/color/totalitylutpack


    COP THE BFIGGY "ESSENTIALS" SFX PACK HERE:

    https://courses.thecreatorcoach.com/BFIGGYSFXPACK


    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    15% OFF Prism Lens FX with code: KOSTAS15

    https://bit.ly/42sNdej


    Timestamps:

    0:00 - Trailer

    1:06 - One Handed Crack

    1:48 - Plan G

    3:14 - College Football talk

    4:33 - Reminiscing on our first podcast episode

    5:35 - How Brayden got into making videos

    7:07 - Motion Array read

    8:28 - Brayden continues on his journey

    11:37 - We figure out our podcast flow

    12:08 - What Brayden learned while making videos at the start

    14:33 - Perfectionism isn’t real

    16:18 - Chase forced himself to get better

    17:07 - How Chase got into making videos

    22:40 - Advice Chase would give himself during college

    23:26 - Brayden felt pressure to support his family

    24:24 - The Jay Alvarrez Effect

    25:10 - How Kostas got his start as a creator

    29:12 - What Kostas wish he did in college

    30:27 - Advice Kostas would give himself during college

    31:11 - How vlogging abroad helped Chase

    32:08 - We were all teased for making videos early on

    33:50 - Understanding who you are as a person

    35:10 - Brayden’s journey post college

    43:01 - How Brayden, Kostas, and Chase all met

    44:55 - Chase’s journey after college

    50:43 - Chase’s most challenging editing project to date

    52:20 - Where Chase would like to be in his career in a few years

    53:48 - Kostas’ post college journey

    1:04:11 - Where Kostas is currently at in his career

    1:05:41 - Where Brayden is currently at in his career

    1:08:17 - Kostas and Fig only fly private now

    1:09:59 - Clarity is powerful

    1:10:48 - You’re not as busy as you think you

    1:11:14 - Take care of your health

    1:13:53 - Find a mentor

    1:15:19 - Find time to create alone

    1:16:41 - Invest in yourself

    1:17:09 - Find like minded people


    If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


    DM US ON IG: (Our DM's are always open!)

    Bfiggy: https://www.instagram.com/bfiggy/

    Kostas: https://www.instagram.com/kostasg95/

    Chase: https://www.instagram.com/chaseronii/


    TikTok:

    Bfiggy: https://www.tiktok.com/bfiggy/

    Kostas: https://www.tiktok.com/kostasgarcia/

    Tue, 22 Oct 2024
  • 129 - 129. Through Her Lens: Meet The Woman Capturing 49ers History (Sarina Soriano)

    What's up Rock Nation, today we welcome Sarina Soriano to the show! Sarina was born and raised in San Jose, California and has always been passionate and involved in sports. Her tenacity led her to become the first female Senior Producer for the San Francisco 49ers, also making her one of the first Latina cinematographers in the NFL. She works in 49ers Studios where she creates content for the San Francisco 49ers website and social media channels. She is a two-time Emmy Award winner in the following categories: "Best in Craft Achievement Photographer/Editor Spanish: Sarina Soriano" and "Best Sport's Program Live or Post-Produced: 49 Hours."


    Check out Sarina here:

    https://www.instagram.com/sarinasoriano_/

    https://www.sarinasoriano.com/


    The Creator Pricing Guide - The No BS Guide to Pricing Your Creative Services

    Coupon Code: ROCKNATION10 gets you $10 off at checkout for the boulders

    https://courses.thecreatorcoach.com/pricing-guide


    Collab with Artlist and get 2 extra months for free here:

    https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970


    Join our Discord! https://discord.gg/xgEAzkqAvs

    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    Concert Photography Masterclass:

    www.kostasgarcia.com/masterclass


    Chase’s Totality LUT pack:

    https://www.chasealexanderfilm.com/color/totalitylutpack


    COP THE BFIGGY "ESSENTIALS" SFX PACK HERE:

    https://courses.thecreatorcoach.com/BFIGGYSFXPACK


    Kostas’ Amazon Storefront:

    https://amzn.to/3GhId25


    15% OFF Prism Lens FX with code: KOSTAS15

    https://bit.ly/42sNdej


    Timestamps:

    0:00 - Intro

    1:05 - Rock Talk

    2:04 - Sarina Joins

    4:13 - How Sarina Got Started

    6:13 - Her Inner Battles

    7:54 - Marketing Herself as a Content Creator

    8:45 - Working in a Male-Dominated Industry

    11:15 - Mentoring Younger Women

    12:55 - How the 49ers Have Helped Her

    14:45 - Shooting an NFL Game

    16:30 - Where to be for Kickoff

    19:02 - Mic’ing Up NFL Players

    22:00 - Shooting First Home Game

    23:56 - Being a Lifeline to the Fans

    24:54 - Typical Aperture for NFL Game

    26:50 - Settings Talk

    27:19 - Positioning on the Field

    28:46 - Her Go-To Piece of Equipment

    29:20 - Amateur vs Pro Shooter

    30:15 - Anticipating Shots

    31:45 - Shooting Pregame

    32:45 - Her Favorite Shot

    36:20 - How to Get a Job in Sports

    41:10 - Gauging Success

    44:00 - Transitioning to Directing

    46:40 - Building Relationships with Players

    49:35 - Winning Emmys

    52:30 - Her Schedule is CRAZY

    55:55 - How to Balance

    57:50 - Recharging

    59:10 - Doing it ALL

    1:00:00 - Her Brand Partnerships

    1:01:25 - Get Comfortable Being Uncomfortable

    1:02:53 - Sticking to a Posting Schedule

    1:03:28 - Her Future

    1:04:43 - Advice to her 18 Y/O Self


    If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


    DM US ON IG: (Our DM's are always open!)

    Bfiggy: https://www.instagram.com/bfiggy/

    Kostas: https://www.instagram.com/kostasg95/

    Chase: https://www.instagram.com/chaseronii/


    TikTok:

    Bfiggy: https://www.tiktok.com/bfiggy/

    Kostas: https://www.tiktok.com/kostasgarcia/

    Wed, 16 Oct 2024
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