Filtra per genere
- 76 - Asian Quarter Market CampaignSat, 02 Mar 2024 - 55min
- 75 - Tourism and Hospitality 101Sat, 02 Mar 2024 - 33min
- 74 - Insurance 101Sat, 02 Mar 2024 - 45min
- 73 - Everything Credit SourcingSat, 02 Mar 2024 - 31min
- 72 - Wings to FlyMon, 13 Nov 2023 - 10min
- 71 - Unemployment in KenyaMon, 13 Nov 2023 - 08min
- 70 - Understanding the Law of DemandMon, 13 Nov 2023 - 10min
- 69 - The Power of BudgetingMon, 13 Nov 2023 - 11min
- 68 - Earning from Your Side-HustleMon, 13 Nov 2023 - 07min
- 67 - Privatisation in BusinessMon, 13 Nov 2023 - 08min
- 66 - Owning your HustleMon, 13 Nov 2023 - 06min
- 65 - Leadership and Team BuildingMon, 13 Nov 2023 - 09min
- 64 - Unlocking Full Business PotentialMon, 13 Nov 2023 - 09min
- 63 - Financing through LoansMon, 13 Nov 2023 - 08min
- 62 - Customer Relationship ManagementMon, 13 Nov 2023 - 09min
- 61 - Cultivating Company CultureMon, 13 Nov 2023 - 10min
- 60 - Creating a Sustainable BusinessMon, 13 Nov 2023 - 08min
- 59 - Consumer ProtectionMon, 13 Nov 2023 - 10min
- 58 - Accounting in BusinessMon, 13 Nov 2023 - 09min
- 57 - Effective Parenting conclusionThu, 09 Nov 2023 - 17min
- 56 - Effective ParentingThu, 09 Nov 2023 - 53min
- 55 - Understanding Antimicrobial Resistance 2Thu, 09 Nov 2023 - 27min
- 54 - Understanding Antimicrobial Resistance (AMR)Thu, 09 Nov 2023 - 42min
- 53 - Psychosocial Effects of Cancer 3- ConclusionWed, 01 Nov 2023 - 28min
- 52 - Psychosocial Effects of Cancer 2Wed, 01 Nov 2023 - 19min
- 51 - Psychosocial effects of Cancer 1Wed, 01 Nov 2023 - 22min
- 50 - The Power of Budgeting
: The Power of Budgeting: Making Every Shopping Trip Count
Slide 1: Introduction
- Good day everyone! Today, I want to discuss a topic that can have a significant impact on our financial well-being - the importance of budgeting while shopping.
Slide 2: Understanding Budgeting
- Budgeting is a financial tool that helps us allocate our resources wisely. It's about setting limits and making conscious choices about how we spend our money.
Slide 3: Avoiding Impulse Purchases
- One of the key benefits of budgeting while shopping is that it helps us avoid impulsive buying decisions.
- By planning ahead and sticking to a budget, we can resist the temptation to make unplanned purchases.
Slide 4: Prioritizing Needs Over Wants
- Budgeting encourages us to prioritize our needs over our wants. It helps us distinguish between essential items and those that are more discretionary.
Slide 5: Achieving Financial Goals
- Setting and sticking to a budget enables us to work towards our financial goals, whether it's saving for a vacation, a new gadget, or an emergency fund.
Slide 6: Controlling Debt
- Budgeting also plays a crucial role in managing and reducing debt. By allocating a portion of our income to debt repayment, we can steadily work towards becoming debt-free.
Slide 7: Maximizing Savings Opportunities
- A well-planned budget allows us to take advantage of sales, discounts, and special offers. This ensures that we get the best value for our money.
Slide 8: Creating Financial Awareness
- Budgeting fosters financial awareness. It encourages us to track our spending, identify patterns, and make adjustments to improve our financial health.
Slide 9: Stress Reduction
- Knowing exactly where our money is going can reduce financial stress and anxiety. A budget provides a sense of control and peace of mind.
Slide 10: Building a Foundation for Long-Term Financial Security
- Consistent budgeting lays the foundation for long-term financial security and stability. It helps us prepare for unexpected expenses and plan for the future.
Slide 11: Teaching Valuable Financial Skills
- Budgeting is an essential life skill that can be passed down to children and future generations. It instills responsible money management habits from an early age.
Slide 12: Conclusion
- In conclusion, budgeting while shopping is a powerful tool for making informed, intentional spending decisions.
- By setting limits, prioritizing needs, and working towards our financial goals, we can achieve greater financial security and peace of mind.
Slide 13: Thank You!
- Thank you for your attention. I'm happy to answer any questions you may have about the importance of budgeting while shopping!
Fri, 20 Oct 2023 - 11min - 49 - Thuguri, Mastering Digital Marketing Strategies
: Mastering Digital Marketing Strategies: A Comprehensive Guide
Slide 1: Introduction
- Good day everyone! Today, we're going to dive into the world of digital marketing and explore strategies that can help businesses thrive in the online landscape.
Slide 2: The Digital Marketing Landscape
- In our interconnected world, digital marketing is essential for reaching a wider audience and driving business growth.
- It encompasses a range of online channels and platforms, including social media, search engines, email, content marketing, and more.
Slide 3: Understanding Your Target Audience
- The foundation of any successful digital marketing strategy is a deep understanding of your target audience.
- Conduct thorough market research to identify demographics, preferences, and pain points of your potential customers.
Slide 4: Setting Clear Objectives
- Clearly define your marketing objectives. Are you aiming to increase brand awareness, drive website traffic, generate leads, or boost sales? Having specific goals will guide your strategies.
Slide 5: Search Engine Optimization (SEO)
- SEO is crucial for ensuring your website ranks high in search engine results pages (SERPs).
- Focus on keyword research, on-page optimization, quality content, and backlinking to improve your website's visibility.
Slide 6: Content Marketing
- High-quality content is the backbone of any successful digital marketing campaign.
- Create informative, engaging, and relevant content that addresses the needs and interests of your target audience.
Slide 7: Social Media Marketing
- Leverage the power of social media platforms to connect with your audience and build brand loyalty.
- Choose the right platforms for your business, create a content calendar, and engage with your followers.
Slide 8: Email Marketing
- Email marketing remains a highly effective tool for nurturing leads and converting prospects into customers.
- Segment your email list, personalize content, and provide value to your subscribers.
Slide 9: Pay-Per-Click (PPC) Advertising
- PPC advertising allows you to target specific keywords and demographics, ensuring your ads reach the right audience.
- Use platforms like Google Ads and social media advertising to maximize your reach and conversions.
Slide 10: Analytics and Data-driven Decision Making
- Utilize tools like Google Analytics to track the performance of your marketing efforts.
- Analyze metrics such as website traffic, conversion rates, and customer behavior to make informed adjustments to your strategy.
Slide 11: Building a Strong Online Presence
- Consistency across all digital channels is crucial. Ensure your brand message, visual identity, and voice are cohesive across your website, social media, and email campaigns.
Slide 12: Mobile Optimization
- With the increasing use of mobile devices, it's essential to have a mobile-friendly website and content that is optimized for different screen sizes.
Slide 13: A/B Testing and Optimization
- Continuously test different elements of your campaigns, such as headlines, images, and calls-to-action, to optimize for better results.
Slide 14: Staying Updated with Trends
- The digital landscape is constantly evolving. Stay updated with industry trends, emerging technologies, and new marketing tactics to remain competitive.
Slide 15: Conclusion
- In conclusion, mastering digital marketing requires a strategic approach tailored to your business and audience.
- By understanding your audience, setting clear objectives, and leveraging various online channels, you can create a powerful digital marketing strategy that drives results.
Slide 16: Thank You!
- Thank you for your attention. I'm happy to take any questions you may have about digital marketing strategies!
Fri, 20 Oct 2023 - 10min - 48 - Thuguri, Finaning Your Business
Title: Empowering Kenyan Businesses through Loans and Microfinancing
Slide 1: Introduction
- Good day everyone! Today, I'm excited to talk about a crucial aspect of fostering economic growth in Kenya - loans and microfinancing for businesses.
Slide 2: The Kenyan Business Landscape
- Kenya boasts a vibrant entrepreneurial spirit with a diverse range of businesses, from small startups to established enterprises.
- However, access to capital remains a significant challenge for many entrepreneurs, inhibiting their potential for growth.
Slide 3: The Power of Microfinancing
- Microfinancing is a targeted financial service that provides small loans to entrepreneurs, often without the need for collateral.
- It serves as a catalyst for economic development by empowering individuals to start or expand their businesses.
Slide 4: Tailored Solutions for Kenyan Businesses
- In Kenya, microfinance institutions and lenders offer specialized loan products designed to meet the unique needs of local businesses.
- These loans are often characterized by flexible terms, competitive interest rates, and personalized support.
Slide 5: Key Benefits of Microfinancing
- **Accessibility**: Microfinancing widens access to financial resources, especially for those without access to traditional banking services.
- **Job Creation**: By enabling businesses to expand, microfinancing contributes to job creation, reducing unemployment rates.
- **Poverty Alleviation**: Successful businesses generate income, lifting individuals and communities out of poverty.
Slide 6: Success Stories
- Share inspiring examples of Kenyan businesses that have thrived through microfinancing support. These stories highlight the transformative impact of access to capital.
Slide 7: Types of Microfinance Products
- **Group Loans**: These are provided to small groups of entrepreneurs who collectively guarantee each other's loans, fostering a spirit of community and accountability.
- **Individual Loans**: Tailored for more established businesses, these loans offer higher amounts and may require collateral.
Slide 8: Government Initiatives
- The Kenyan government has recognized the importance of microfinancing and has established programs to support the sector.
- These initiatives aim to create an enabling environment for microfinance institutions to thrive.
Slide 9: Overcoming Challenges
- While microfinancing is a powerful tool, challenges such as interest rate management, financial literacy, and loan repayment are important areas to address for sustainable growth.
Slide 10: How to Get Started
- Entrepreneurs looking to benefit from microfinancing should begin by conducting thorough research on reputable microfinance institutions in Kenya.
- They should also prepare a solid business plan that outlines their goals, revenue projections, and repayment strategy.
Slide 11: Conclusion
- In conclusion, loans and microfinancing are indispensable tools for propelling Kenyan businesses forward.
- By providing accessible capital and nurturing entrepreneurship, we can contribute to a thriving economy and improved quality of life for all.
Slide 12: Thank You!
- Thank you for your attention. Let's work together to unlock the full potential of Kenyan businesses through loans and microfinancing!
Chris Grosser
"Opportunities don't happen. You create them." - Chris Grosser
Fri, 20 Oct 2023 - 08min - 47 - Naturing a Budding Business in Kenya
Nurturing a budding business
**Title: Nurturing a Budding Business**
- The journey of nurturing a successful business.
**Slide 2: The Importance of Nurturing**
- Nurturing is the key to long-term success, like tending to a growing plant.
**Slide 3: Clarify Your Vision and Mission**
- A clear vision and mission statement are your business's guiding stars.
**Slide 4: Market Research**
- Understand your market to know where your business fits in.
**Slide 5: Target Audience**
- Know your customers deeply; they are the heart of your business.
**Slide 6: Business Planning**
- A well-thought-out business plan is your roadmap to success.
**Slide 7: Legal Structure**
- Choose a legal structure wisely for liability and tax benefits.
**Slide 8: Financial Planning**
- Effective financial planning ensures your business stays afloat.
**Slide 9: Branding and Marketing**
- Build a strong brand and market it relentlessly.
**Slide 10: Customer Acquisition and Retention**
- Attract new customers while keeping the existing ones happy.
**Slide 11: Operations and Efficiency**
- Streamline operations to save time and resources.
**Slide 12: Growth Strategies**
- Explore new markets and products for business expansion.
**Slide 13: Risk Management**
- Identify and mitigate risks to protect your business.
**Slide 14: Networking and Partnerships**
- Collaborate with others to accelerate your growth.
**Slide 15: Innovation and Adaptation**
- Stay flexible and adapt to changes in your industry.
**Slide 16: Measure and Analyze**
- Track performance using data to make informed decisions.
**Slide 17: Exit Strategy**
- Plan your exit strategy, even if it's far in the future.
**Slide 18: Personal Development**
- Keep learning and growing as an entrepreneur.
**Slide 19: Conclusion**
- Success in nurturing a business requires dedication and continuous effort.
**Slide 20: Thank You**
- Thank your audience for their time and attention.
If you don’t drive your ideas, you will be driven out of business- Business Forbes.
Fri, 20 Oct 2023 - 08min - 46 - Thuguri- Interlocking blocks episodeMon, 16 Oct 2023 - 08min
- 45 - Demo 4Mon, 22 May 2023 - 02min
- 44 - BBI RulingMon, 03 Oct 2022 - 07min
- 43 - State CaptureThu, 21 Jul 2022 - 10min
- 42 - Radio loverWed, 20 Jul 2022 - 11min
- 41 - KufumbleWed, 20 Jul 2022 - 12min
- 40 - The PrattleTue, 19 Jul 2022 - 12min
- 39 - Running in the wrong directionMon, 18 Jul 2022 - 19min
- 38 - HolesSat, 16 Jul 2022 - 15min
- 37 - The GenesisSat, 16 Jul 2022 - 19min
- 36 - Ovarian Cysts, beyond the basicsFri, 27 Aug 2021 - 12min
- 34 - The Retreat Wave 14/07/2020 second hourThu, 15 Jul 2021 - 48min
- 33 - The Retreat Wave 14/07/2021 First HourWed, 14 Jul 2021 - 58min
- 32 - The Retreat Wave 12/07/2021 Second HourMon, 12 Jul 2021 - 53min
- 31 - The Retreat Wave 12/07/2021 First HourMon, 12 Jul 2021 - 58min
- 30 - The Saturday Mantra 10/07/ 2021Mon, 12 Jul 2021 - 33min
- 29 - Saturday Mantra, 10/07/2021Mon, 12 Jul 2021 - 45min
- 28 - The Retreat Wave 09/07/2021 Second HourSat, 10 Jul 2021 - 40min
- 27 - The Retreat Wave 09/07/2021 First HourSat, 10 Jul 2021 - 47min
- 26 - The Retreat Wave 08/07/2021 Third HourFri, 09 Jul 2021 - 56min
- 25 - The Retreat Wave 08/07/2021 Second hourFri, 09 Jul 2021 - 45min
- 24 - The Retreat Wave 08/07/202 First HourFri, 09 Jul 2021 - 50min
- 23 - The Retreat Wave 07/07/2021 second hourThu, 08 Jul 2021 - 52min
- 22 - The Retreat Wave 07/07/2021 First HourThu, 08 Jul 2021 - 51min
- 21 - 2nd hour 06/07/2021Wed, 07 Jul 2021 - 48min
- 20 - The Retreat Wave 06/07/2021 First HourWed, 07 Jul 2021 - 1h 06min
- 19 - The Retreat Wave 01/07/2021 Second HourFri, 02 Jul 2021 - 45min
- 18 - The Retreat Wave 01/07/2021Fri, 02 Jul 2021 - 40min
- 17 - Retreat Wave 30/05/2021 Second hourThu, 01 Jul 2021 - 58min
- 16 - The Retreat Wave 30/06/2021 first hourThu, 01 Jul 2021 - 46min
- 15 - The Retreat Wave 29/06/2021 Second HourWed, 30 Jun 2021 - 46min
- 14 - The Retreat Wave 29/06/2021 First hourWed, 30 Jun 2021 - 49min
- 13 - The Youth and drug abuseWed, 30 Jun 2021 - 07min
- 12 - CourseSun, 20 Jun 2021 - 01min
- 11 - JungleSun, 20 Jun 2021 - 00min
- 10 - Fare HikesSun, 20 Jun 2021 - 01min
- 9 - #fangsof loveSun, 20 Jun 2021 - 03min
- 8 - Supermarkets and COVID-19
The COVID-19 situation in the country has worsened with the third wave finding itself spreading like wild fire in our communities. This has led to the ministry of health putting across sensitization messages in attempts to create awareness to the public on how they should take precautions against COVID-19.
Businesses and well as supermarkets have not been left behind, they too are required to take part and adhere to the protocols to ensure that we curb the spread of this infectious disease. We visited some of the supermarkets and malls to take a look at the role they are playing to create awareness for the disease.
Here is Tom, a supervisor at west-end supermarket talking about the protocols enforced at the place.
(Insert 1)
“Okay sisi tumeeka hio maji na sabuni watu waogee pale. Watu wakiingia ndani we usher them tuko na demarcation za one meter one meter, tumeeka posters za kuonyesha keep one meter one meter away yaani tunakeep social distance ya one meter, alafuu kukiwa na jam kuna mtu anawausher yaani anamake sure wameeka hio distance ya one meter. “
We also visited malls and had a word with the building manager at Golden Life Mall
(Insert 2)
(Mi naitwa Dauglous Onyara, I am the site manager Golden Life Mall. First of all tunasanitize and then tumetrain even the security ukipita hapo they take temperatures and also you sanitize, we have advertisement screens, if you go to those advertisement screens you will see that we are creating awareness that there is COVID and the rules and directions that you should follow when you are in the mall to combat this disease. We have singes the MOH on regard to the MOH regulations on what people are supposed to do that guide the public.”)
(Insert 3)
“(
Sanitization has become a common thing in most of these establishments, the attendants and supervisors in these areas have taken precautions to ensure they don’t spread the corona virus
(Well, each and every personell has a face mask. We also have the sanitizers ourselves, each and every staff ako nayona still tumeeka sticker ya kuonyesha hakuna kushika shika bidhaa kama hununui. Kwa kila line, kuna line attendant ambaye anshugulikia hio yote, anaangalia customers, kama ni bidhaa ama kitu anataka bila kushika, anaelezewa bila kushika. Well, ikifika hapo huwezi sanitize pesa, ni very impossible lakini sasa our cashiers wako na hio sanitizers like wakishika pesa like one hour two hours ama 30 minutes wanasanitize.
Sun, 20 Jun 2021 - 08min - 7 - Vox pop on Nakuru becoming a city
Recently, the status of Nakuru town was raised from a town to a City. I took a walk in the new Nakuru City and asked the residents of their opinion now that their town is now a city. This is what they had to say.
Naitwa Githinji, aah tunafurahia kwa maana tunajua mambo yatabadilika na mazuri yatazidi kuja hapa sasa.Tunasikia barabara zitatengenezwa na resources mingi zitakua zinakuja hapa. Kwa hivyo kama wakaazi wa Nakuru tunafurahia hii jambo sana.
Naitwa Robinson. Naona hio ni move mzuri kwa sababu itattaract investors from all over the country na pia tourists watakua attracted to this region. Na itaendeleza economy.
Naitwa Bitutu. We are in the cirry. Yees, Yaani hio inamaanisha tutakua wadosi very soon juu business zitaenda juu. Alafu mimi nlikua naona towns zingine ziko Nakuru zipelekwe Baringo county kama Mawanga.
Yeeeah, Mimi Nakuru kukua city kwangu hainisaidii juu hawa watu hawanipatii dooo,hawatutaftii kazi so, ikue city wakati kila mtu ako na job.Unaona? Hio itwaeza sana lakini saa hii hakuna doh, mimi hainisaidii.
These are some of the reactions from the residents, others are optimistic that the city will open up opportunities that the town could not offer while others have different opinions.
Kimondo Maina
Sun, 20 Jun 2021 - 03min - 6 - #zilizopendwaedition 31/07/2020Sun, 06 Sep 2020 - 1h 00min
- 5 - So now, hii ndio ile shout out nliwapromiseSun, 06 Sep 2020 - 02min
- 4 - Another DemoFri, 31 Jul 2020 - 01min
- 3 - RunUp Monday Edition- One on one with Lama BwoyMon, 20 Jul 2020 - 33min
- 2 - Demo 2Thu, 16 Jul 2020 - 03min
- 1 - Demo. My very first demo, sent to Gukena fm for auditions, but things didnt go very wellThu, 16 Jul 2020 - 02min
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