Syed Irfan Ajmal

We've picked up a guest post pitch we received and we provide a teardown highlighting the 11 mistakes of the pitch.

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VIDEO VERSION OF THE EPISODE: https://youtu.be/RM77dUJAbpU

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FIND MORE ABOUT US: 

➡️ AGENCY: https://dmr.agency  

➡️ BLOG: https://www.syedirfanajmal.com 

➡️ TWITTER: https://twitter.com/syedirfanajmal 

➡️ LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/ 

➡️ BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

USE THE BOOMERANG TOOL: https://www.boomeranggmail.com/referral_download.html?ref=5k36f 

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VIDEO VERSION OF THE EPISODE: https://youtu.be/_UUsBKYgmgM

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We typically use these 2 methods to find if the links we earned are do-follow or if they are the less desirable links like no-follow, UGC, or sponsored. 

➡️ TOOLS MENTIONED:The Strike Out Nofollow Links Chrome Extension: 

https://chrome.google.com/webstore/detail/strike-out-nofollow-links/fkolbdohecbecliihaobiiamdmhhnaei

➡️ SITES MENTIONED IN THE PODCAST: 

• No-Follow Links:https://www.forbes.com/sites/lisakim/2021/11/20/disney-world-halts-employee-covid-vaccine-mandate-after-florida-ban/?sh=459dc6fb3eda

• Do-Follow Backlinks:https://www.theguardian.com/world/2021/nov/19/bavaria-gets-tough-on-covid-with-cancellation-of-christmas-markets

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VIDEO VERSION OF THE EPISODE: https://youtu.be/0JkdnyTPuBw

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FIND MORE ABOUT US: 

➡️ AGENCY: https://dmr.agency  

➡️ BLOG: https://www.syedirfanajmal.com 

➡️ TWITTER: https://twitter.com/syedirfanajmal 

➡️ LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/ 

➡️ BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

Amazon affiliate marketingcan be easy to set up - especially if you have a blog already. 

This is a super simple guide for absolute beginners on how to add Amazon affiliate links to your blog.

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FIND VIDEO VERSION OF THIS EPISODE ON OUR YOUTUBE CHANNEL: https://www.youtube.com/watch?v=QwnZ5Ssa5eQ 

FIND MORE ABOUT US: 

While earning backlinks for your website, you should take into consideration several factors of the target website in order to boost your website's SEO as opposed to harming it. 

FACTORS TO BE CONSIDERED INCLUDE: 

✅1. DR

✅2. Traffic

✅3. The ratio of incoming and outgoing backlinks

✅4. Quality of content 

✅5. Design/branding

✅6. Is there a real person behind it?

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VIDEO VERSION OF THE EPISODE: https://youtu.be/zxxcQb4cKrM

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FIND MORE ABOUT US: 

➡️ AGENCY: https://dmr.agency 

➡️ BLOG: https://www.syedirfanajmal.com

➡️ TWITTER: https://twitter.com/syedirfanajmal

➡️ LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/

➡️ BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

Building backlinks is an old archaic, low-quality, and ineffective method of getting links for your site. As opposed to that earning backlinks is a more complicated but much more beneficial process for boosting your website's SEO authority, getting free traffic, and conquering the SERPs. 

❌ Building/Creating Backlinks CROSS ❌

✅ Earning Backlinks - contextual backlinks CHECK TICK✅

➡️ Reviewing SEO KPIs of Target Websites During SEO Outreach 

VIDEO VERSION OF THIS PODCAST

https://www.youtube.com/watch?v=1aMeC1xdzlY

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I started to take self-reflection and planning seriously quite late in my life. However, even when I intentionally wanted to get better at both, I was unable to find good resources. 

I tried a few journals and planners but each has had a myriad of problems. 

That’s when I stumbled upon Brendon Burchard’s High-Performance Planner. In this episode, I share what it is and why I find it to be better. I also share some of the things that it doesn’t help with, and why you are better off starting it after checking Brendon’s book The High Performance Habits first. 

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RELATED RESOURCES

[NOTE: We may earn a small commission from Amazon if you buy anything using our Amazon links, but this doesn’t impact the price you pay]

• How 10 Months of Journaling and Planning Boosted My Productivity: https://www.createwritenow.com/journal-writing-blog/how-10-months-of-journaling-and-planning-boosted-my-productivity

• Top 11 Scientific Benefits of Writing [INFOGRAPHIC]

https://www.syedirfanajmal.com/top-11-scientific-benefits-writing-infographic/

• High Performance Planner [Lasts 2 Months]: https://amzn.to/3xjo6do

• High Performance Planner [Lasts 12 Months]: https://amzn.to/3yk86bb

• High Performance Habits: How Extraordinary People Become That Way Hardcover – September 19, 2017: https://amzn.to/3AkbXH8 

• GoodReads Reviews of the Planner: https://www.goodreads.com/book/show/42393626-the-high-performance-planner

• Brendon Burchard’s ResourceS + Downloads Page: https://brendon.com/the-charge-resources-downloads/

[NOTE: We may earn a small commission from Amazon if you buy anything using our Amazon links but this doesn’t impact the price you pay]

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FIND MORE ABOUT US: 

• AGENCY: https://dmr.agency  

• BLOG: https://www.syedirfanajmal.com 

• TWITTER: https://twitter.com/syedirfanajmal


LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/ 

• BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

Your online visibility can be boosted at significantly lower costs with SEO.

And SEO depends heavily on backlinks.

But how do find backlinks? How to ensure that more of your cold email outreach campaigns get positive replies?

This is where Operation Competitor Spying comes in.

It's simply about checking your competitors via Ahrefs (or similar software) to see which sites have granted them backlinks.

But there's a catch. In fact, there are quite a few catches. You've to ensure you filter the leads you find smartly so as to only end up with sites that will actually boost your search engine rankings. 

Check out this episode to know more.

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RELATED RESOURCES: 

COLAB LINK BUILDING:Collaborating with some other companies in related industries or shoulder niches, in order to earn backlinks: https://www.syedirfanajmal.com/podcast/collab-link-building-s02e06/ 

CASE STUDY: Taking NTA TO $1.2 MILLION /month revenue from organic traffic: https://dmr.agency/case-studies/national-tyres-and-auto-care-case-study/

TOOLS:AHREFS.COM 

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FIND MORE ABOUT US: 

AGENCY: https://dmr.agency  

BLOG: https://www.syedirfanajmal.com 

TWITTER: https://twitter.com/syedirfanajmal LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/ 

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

Only 2 reasons you clicked on this description: 

1. You are wondering if our onboarding process can be replicated by your company (go ahead; do it)

2. You are considering to use your agency's services (yayy!)

Either way, you will learn a big deal. 

So tighten your seatbelts and facemasks, as I ain't going to disappoint you! 😀

RELATED RESOURCES: 

• INFOGRAPHIC [DMR Client Onboarding Process]: http://bit.ly/38Qz1QP

 • Campaign Google Sheet Sample by DMR:  http://bit.ly/34ZNDMQ

 • Sample Monthly Report for Clients by DMR http://bit.ly/2KQToFG

• OUR AGENCY: https://dmr.agency 

• OUR SERVICES: Performance-based SEO #linkbuilding and #digitalPR

#seoagency #harooutreach #backlinking

This is a more interactive episode of the show where your host Syed Irfan Ajmal (that's me speaking about myself in 3rd person) had a fellow SEO agency co-founder Greg Heilerson the show to discuss: 

PS: I am most excited about the Link Hunters feature of Link Sourcery.

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RELATED RESOURCES: 

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#seobacklinkstutorial #backlinktypes #thirdbucket

Types of links that fall in the 3rd bucket of links. These include: 

3. (a) Original

3. (b) Duplicate

3. (c) Republished

4. (d) Scraper

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NOTE: LINKS TO OTHER 2 TYPES OF LINK BUCKETS

Type 1: https://youtu.be/Z_2FeHjvDXY

Type 2: https://youtu.be/ZDq9jZxK0lk

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FIND MORE ABOUT US: 

AGENCY: https://dmr.agency 

BLOG: https://www.syedirfanajmal.com

TWITTER: https://twitter.com/syedirfanajmal

LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

#seobacklinks #contextualbacklinks #authorbiobacklinks

Types of links that fall in the 2nd bucket of links. These include: 

2.(a) Contextual

2. (b) Author Bio

2. (c) Image

2. (d) PDF

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NOTE: LINKS TO OTHER 2 TYPES OF LINK BUCKETS

Type 1: https://youtu.be/Z_2FeHjvDXY

Type 3: https://youtu.be/__UauayC64k

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FIND MORE ABOUT US: 

AGENCY: https://dmr.agency 

BLOG: https://www.syedirfanajmal.com

TWITTER: https://twitter.com/syedirfanajmal

LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

#seobacklinkstutorial #dofollow #nofollow

Types of links that fall in the 1st bucket of links. These include: 

1. (a) Do-Follow 

1. (b) No Follow 

1. (c) Mention Only 

1. (d) Sponsored/UGC

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NOTE: LINKS TO OTHER 2 TYPES OF LINK BUCKETS

Type 2: https://youtu.be/ZDq9jZxK0lk

Type 3: https://youtu.be/__UauayC64k

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FIND MORE ABOUT US: 

AGENCY: https://dmr.agency 

BLOG: https://www.syedirfanajmal.com

TWITTER: https://twitter.com/syedirfanajmal

LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

#seoprojectmanagement #googlesheetsprojectmanagement #seooutreach

If you've been earing backlinks at scale, you got to have a good system for organizing your backlinks.

We started using Google Sheets to keep track of our outreach. The Google Sheet you see in the video is used in combination with other tools like Slack, Trello, etc. 

We also use a points-based system whereby our team members earn more points (and higher commission) if they earn a higher DR backlink. The sheet that we use incorporated points as well. 

We also feel having multiple micro-teams to work on the same projects helps in a variety of ways like: 

• healthy competition internally

• ensuring that we are able to meet client goals 

This points-based system along with a team-based structure is critical since outreach is an extremely time-consuming, and at times, unpredictable way to earn quality whitehat backlinks. 

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FIND MORE ABOUT US: 

AGENCY: https://dmr.agency 

BLOG: https://www.syedirfanajmal.com

TWITTER: https://twitter.com/syedirfanajmal

LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

#backlinking #seo #haro

We've used both HARO outreach and Conventional outreach to earn quality links for our own sites and the sites of our clients. In this episode, I share how both differ from each other along with which one may be more ideal for you in a given situation. I also share the pros and cons of both along with some examples of links we've earned.   

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The website shown in the video is that of our marketing agency DMR and its URL (in case you want to check it out) is https://dmr.agency/ 

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FIND MORE ABOUT US:   

AGENCY: https://dmr.agency   

BLOG: https://www.syedirfanajmal.com 

TWITTER: https://twitter.com/syedirfanajmal 

LINKEDIN: https://www.linkedin.com/in/syedirfanajmal/ 

BUSINESS INQUIRIES: Please contact irfan[at]dmr[dot]agency

Faisal Khan is “an independent banking, payments and fintech consultant”. He helps companies all around the globe “solve their complex banking & payments-related issues.” 

His primary expertise is in “cross-border transfers, payment processing, mobile payments, and licensing/regulatory issues”. 

I first came to know Faisal via his Quora profile before we met at DYS in Peshawar, and then again in Dubai. Speaking of Quora, check this out.

FAISAL KHAN'S QUORA STATS

• ~20 Million Views

• 5000+ Answers

• Earning the “Top Writer” badge from Quora in 2013, 2014, 2015, 2016, 2017, and 2018

Content creation on steroids via Quora, YouTube, blogging, and podcasting have been instrumental in generating high-ticket inbound leads for Faisal Khan & Company.

Faisal's business enterprises is a 100% remote company where all the employees are females.

QUOTE:
“They [female employees] solve the mess that I make.”
- Faisal Khan on why his company hires women only

SHOW NOTES:

QUOTE:
“I don’t go to clients. Clients come to us.”
- How Faisal Khan’s Inbound Lead Generation results in high-ticket sales

RELATED RESOURCES

➡️ FOR MORE DETAILS PLEASE VISIT https://www.syedirfanajmal.com/podcast/faisal-khan-interview/

Our agency DMR has been a remote-first company since its inception in 2013. With a team that's spread over multiple cities, countries, and continents, we use the following 7 types of tools to ensure that we maximize efficiency, boost productivity, and ensure seamless communication.

OUR TOP 7 TOOLS FOR REMOTE WORK PRODUCTIVITY

➡️ 1. TIME TRACKING
• We use Hubstaff
• Related Resource #2: Get 10% OFF on HubStaff ❯❯❯ http://ssqt.co/m5emF2J
• Related Resources # 1: [INFOGRAPHIC] Managing Remote Teams: https://www.syedirfanajmal.com/managing-remote-teams-with-hubstaff-time-tracking/

➡️ 2. VIDEO MEETINGS
• Zoom + Uber Conference
• Zoom'S URL: https://zoom.us/
• UberConference'S URL: https://www.uberconference.com/ 

➡️ 3. CHAT UPDATES
• We use Slack.
• URL: www.slack.com 

➡️ 4. PROJECT MANAGEMENT

• Trello:
• URL: www.trello.com 

➡️ 5. COLLABORATION
• Google Suite (Google Docs, Spreadsheets, etc)  
• URL: Gsuite.google.com 

➡️ 6. SCREEN CAPTURE
• Skitch / Jing
• Skitch'S URL: https://evernote.com/products/skitch 

➡️ 7. VIDEO SCREEN CAPTURE
• Loom  
• URL: https://www.loom.com

To know why we use these tools and their pros and cons, please check out the episode.

🎯 FOR MORE DETAILS PLEASE VISIT: https://www.syedirfanajmal.com/podcast/remote-work-productivity-tools/

The 3rd season of the SIA Business Podcast is here. And currently, we've been quarantined for several weeks while witnessing how COVID-19 is impacting businesses all around the globe.  

When this video was being published, millions have had applied for social security benefits within the US. Several entrepreneur friends of ours have had reported listing 50-80% of their revenue, and frankly, our own agency DMR wasn't any better.   

So we created this 7-part business plan for battling the Corona recession, and to hopefully not just SURVIVE but THRIVE in the process.   

It is always useful to be proactive and to have a plan in place. We hope our plan on how to tackle the economic impacts of the #coronavirus will help you create a plan for your own business too. 

Wish you good luck!

➡️ FOR MORE DETAILS, PLEASE VISIT: https://www.syedirfanajmal.com/podcast/fighting-corona-recession-our-plan

#coronarecession #businessplan #riskmitigation 

Everything we do requires some kind of sales. 

Anytime a kid convinces his parents to let him watch his favorite cartoon for another 30 minutes is sales in action. 

Anytime you persuade a team member to take on a project which she wasn't too excited about initially, is sales. 

Then there's, of course, the more conventional sales. 

And I was keen to discuss that (especially high-ticket selling) with someone who has the right kind of expertise. 

Meet Jason Forrest. 

Jason's Bio

Jason is the founder and CEO of FPG (Forrest Performance Group), a leadership, and sales training company” which was named as one ofAmerica’s Best Workplaces for 2017 byInc. Magazine.

He is also an award-winning speaker and published author.

As a certified NLP Master Practitioner, Jason is on a mission to convince every person that they are enough.

He does so by reprogramming their mindsetso as to remove any mental blockswhich hold them back from becoming a better version of themselves.

While studying his profile, I checked out some of his previous podcast interviews and training videos. And I can assure our listeners that Jason’s bold, unorthodox, and game-changing mental toughness strategies will surely leave an impact on you.

His most recent book, The Mindset of a Sales Warrior, contains 42 strategies that unleash human performance through transformational mental models.

Last but not least, Jason has also built quite a following over social media given that he has over 1 Million followers on Facebook.

We spoke about sales (obviously), mindset, training, team building, writing, and more. 

Check out the episode to know more. 

➡️ SHOW NOTES & MORE DETAILS AT https://www.syedirfanajmal.com/podcast/jason-forrest/

When things go wrong…

We, sometimes, blame OTHERS. 

At other times, we decide that there is something inherently wrong with us, and hence we will never become successful.

But what if I tell you, that each one of us has a unique unfair advantage, leveraging which will make us successful.

ACTUALLY, rather than me telling you about it, why don’t we speak to a couple of gifted entrepreneurs who have tons of related experience and expertise.

OUR GUESTS TODAY:
ASH ALI & HASAN KUBBA who are startup entrepreneurs and the co-authors of an upcoming book called The Unfair Advantage.

ASH'S BIO:
Born to immigrant parents, there was crime and poverty all around Ash in Birmingham. He didn’t go to a university either.

BUT Ash became the first marketing director of Just Eat (an online food order & delivery startup).

And his growth hacking and marketing skillswere instrumental in growingJustEat which IPO’ed at £1.5 billion.

HASAN'S BIO:
Hasan built a successful startup from his bedroom with nothing more than an online course and a yearning to escape the corporate ‘rat race’.

They have each spoken at TEDx, advised and mentored hundreds of startups all over the world, and are passionate about spreading the opportunities of startup entrepreneurship.

SHOW NOTES

In today's episode Hasan and Ali share:

RELATED RESOURCES

➡️SHOW NOTES & MORE DETAILS AT www.syedirfanajmal.com/podcast/

I always thought of automated outreach as downright insulting, bad, and useless. 

I and our team send customized pitches via HARO(Help a reporter out) which I talk in S01E06 and S01E07of this podcast. 

And our results speak for themselves:  just got cited on HBR (Harvard Business Review)!> 

Even when we did guest post outreach, we always did our best to personalize our pitches. 

But recently I had a bit of a change of heart regarding automated outreach that many SEOs do in order to earn backlinks. 

Don't get me wrong. 

I still (and always will) absolutely detest all those annoying email pitches which are: 

Example:I mean I got one asking me to write about them in my Forbes column, and they were a startup that has had made some kind of special socks.

SOCKS! 

You must have received at least some of those pitches from salespersons, SEOs, and PR 'professionals.

But, I now realize, there's a better way. 

I share what can help you earn links at scale, without annoying your recipients.  

Results Earned

We've used this same technique in quite a simple and basic manner to see results like:

Tools Used

Check out the episode to know more.

SHOW NOTES & MORE DETAILS AThttps://www.syedirfanajmal.com/podcast/

Related Resources: 

There is a unique link building strategy that has earned us some excellent results in the past.

It’s different than guest posting, guestographic outreach, and broken link building, etc.

Colab Building(a term coined by us at SIA Enterprises) means finding companies within your niche or shoulder nichesthat cater to the same audience as you but that are NOT your competitors.

EXAMPLE OF COLAB LINK BUILDING
Let's say manage a SAAS product that helps how owners manage their home.
You can earn links via Link Collab for your website by partnering with:

The podcast episode includes 2 case studies, along with a guide on how to apply Collab Link Building.

SHOW NOTES & MORE DETAILS AT ➡️https://www.syedirfanajmal.com/podcast/collab-link-building-s02e06/

Our boutique agency's biggest skill is earning backlinks at scale, and in turn, getting our clients to 7 figure yearly revenuesalong with millions of monthly UVs (unique visitors). 

However, for the last couple of years, we've been working on leveraging Digital PR by learning more about the art of publicityfrom PR resources & experts. 

It turns out, that both SEOand Digital PRhave a lot of similarities. But they also have some key differences.
In this episode, we discuss both. 

Find out how you can boost the online visibility of a brand through "SEO-PR"!
SEO-PR = The Combination of SEO & Digital PR. 

SHOW NOTES & MORE AT ➡️https://www.syedirfanajmal.com/podcast/

Since the Internet started till about 2009, it was much easier for an unknown blogger or a brand to become popular without spending anything(or much) on marketing. 🔝

The primary reason for that was that there were few content producers and too many content consumers.

❗️Todays’ internet, however, is a different world. Today, everyone and their grandma is a blogger, a social media star, and an Instagram influencer.

Contrary to a decade ago, the ‘internet population’ of developed countries is largely stagnant, and the number of people producing content is increasing each day.

This means the competition is way tougher and we need some good strategies to solve this problem.

One such solution is newsjacking (also known as Real-Time Marketing).

🎯We discuss case studies of HootSuite, 7-Eleven, and Donald Trump to share how they leveraged newsjacking!

SHOW NOTES & MORE AT ➡️https://www.syedirfanajmal.com/podcast/newsjacking-case-studies-s02e04/

Ron Carucci brings transformational change within organizations by working with their CEOs & other executives. 

His company Navalent has worked with the likes of CitiBank, Gates Corporation, McDonald's Corporation, Starbucks, Microsoft and others. 

Last but not least, Ron has authored 8 books (including Rising to Power), apart from being a HBR columnist, and a 2X TEDx speaker.

WE SPOKE TO RON ABOUT:

SHOW NOTES & MORE DETAILS AT ➡️https://www.syedirfanajmal.com/podcast/ron-carucci-power-leadership/

Let's take a look at what we did during Season 1 of this podcast, followed by what you should expect to learn and listen in Season 2 which we are kicking off with the publishing of this very episode! 

Consider This:

Bu​t Then I Tried Something Different:

First off, I changed my mindset, by letting go of my fears, my ego, and my presumptions.

THE POWER OF MINDSET + MASSIVE ACTION

Come up with a new plan, after a hard and long look at the facts of the matter, our performance, the quality of our pitches, and what others are doing. We go on to get some brilliant results.

BENEFITS REAPED

① We make much more revenue for our clients and ourselves
② The clients love us
③ Our team's happier

SHOW NOTES & MORE AT ➡️https://www.syedirfanajmal.com/podcast/negating-conventional-wisdom-massive-success/

🗣[SOLO Episode]: I started doing something different in 2018.  

🚫First off, I realized (by reviewing some data; more on that in another episode) that being busy is NOT always akin to being productive. 🚫

Then, using 2 simple hacks (a bullet journal and a POMODORO app), I was able to:

⚡️minimize distractions
⚡️ maximize focus
⚡️boost my productivity
⚡️ attain exponential ROI growth in 2018

Check out the episode to know how I use these hacks, and how they helped me.

📖SHOW NOTES & MORE AT: ➡️ https://www.syedirfanajmal.com/podcast/2-game-changing-productivity-hacks-2018/

Elvin Zhang is a Singapore-based polymath and #startupfounder with his interests ranging from Quantum Physics to #Blockchain and #Fintech. He also has won an award for playing a unique Chinese musical instrument. 

In this episode he speaks about:

• Why his family moved him from China to Singapore
• Why he spends 70% of his social media time on Facebook and 30% of his time on #WeChat (a Chinese super-app)
• Why he rejected UC Berkley after getting rejected from MIT, Stanford, and Harvard (and why he lied about it to his parents)
• Elvin's first business in a $100 million Singaporean industry
• Elvin's first startup exit (a 6 figure USD amount)
• How Toucan Pay came into being
• Why Peter Thiel's Zero to One concept means different things for different startups
• The mismatch between business and technical teams
• The right way to pitch to VCs
• The importance of Blockchain Technology

FOR SHOW NOTES & MORE, PLEASE VISIT ➔ https://www.syedirfanajmal.com/podcast/elvin-zhang-startups-sia-s01e04/

From designing kids apps to games, and from creating a clothing range to multiple online creative platforms to getting an award from the ruler of Dubai, Aussie entrepreneur Peter Gould has done it all.

His Islamic Design Thinking company has worked with governments, a Prime Minister, and brands like Etihad Airways, Thomson Reuters, and more.

In this podcast episode, Peter talks about:

• How, during the early years, Peter used to get an hour of sleep in the corporate boardroom before the client’s arrival to make up for sleepless nights
• How Peter and his team helped an organization raise over a million dollars of extra donations (70% increase)
• Using the Dove Analogy for better work performance. It's really good!
• The significance of the 4-Hour Work Week and how many people get it wrong
• Peter’s tips for the shift from employment to entrepreneurship
• Peter’s secret but simple marketing strategy for bagging big brands

Show notes are & other details at ➔ https://www.syedirfanajmal.com/podcast/peter-gould-s01e01/