Beyond Luxury

Join us to explore the captivating world of augmented reality and luxury branding with Geoffrey Perez, Global Head of Luxury at Snap. He shares his compelling career journey, from media agencies, to Yahoo, to his current role, and how his love for fashion and cutting-edge technology seamlessly brought him to Snap. We'll uncover the evolution of digital formats, from vertical videos to immersive AR experiences, and how luxury brands can leverage these innovations to create compelling and impactful advertising.

Geoffrey discusses the evolution of AR, from selfie-centric filters to immersive rear camera experiences that interact with the real world, and showcases collaborations with renowned brands like Louis Vuitton. We'll see how advancements in smartphone technology and internet connectivity have expanded the canvas for both users and brands, paving the way for future innovations in spatial computing!

Takeaways:

Augmented reality is transforming luxury branding, offering new avenues for creating compelling and impactful advertising. Snapchat’s visual communication tools have revolutionized personal expression and luxury branding, providing a safe and expressive space for users. The evolution of AR at Snapchat includes collaborations with high-end brands like Louis Vuitton, moving from selfie-centric filters to immersive rear camera experiences. AI-powered tools in Snapchat Plus, with over 7 million monthly subscribers, offer creative opportunities for developing engaging AR lenses and captions. Lens Studio empowers creators and brands to collaborate on impactful marketing campaigns, seamlessly blending online and offline luxury retail experiences.

Delphine Tour Helin, Global Beauty Tech Director for YSL Beauty, discusses the future of luxury brand experiences and the innovative intersection between technology and customer engagement. She shares her journey in the luxury industry and how YSL is reshaping luxury beauty experiences.

Delphine highlights the importance of creating memorable experiences and the role of technology in enhancing the expertise of beauty advisors, and never replacing the human.

She also discusses the true meaning of omni-channel experiences and the future of personalization in the beauty industry.

Takeaways

Join us as we welcome Massimo Moretti, an innovative leader in the luxury and technology industries. Massimo's journey highlights the transformative power of generative AI in producing high-quality content more efficiently and the crucial role of blockchain-powered digital passports in ensuring transparency and authenticity in luxury, especially in the second-hand market.

Massimo discusses the potential of Web3 technologies and blockchain to reward creators and build communities, while emphasizing the need for seamless user experiences and education. He advocates for luxury brands to focus on cultural relevance and engaging their audience, creating experiences that go beyond transactions. Additionally, he explores how collaborations with both established and emerging artists can enhance a brand’s cultural relevance and provide unique experiences.

Tune in to gain valuable insights from Massimo Moretti on the future of luxury, technology, and innovation.

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Join us as we welcome Bonnie Langedijk, the visionary founder of HURS, a groundbreaking platform combining stylish aesthetics with impactful content. Raised in Amsterdam by parents in advertising, Bonnie's creative journey led her from creating her first magazine at age 8 to significant roles at Hearst Magazines and Net-A-Porter in London.

Bonnie shares her mission to expand representation in women's media, moving beyond familiar faces to spotlight exceptional women in various fields. She challenges traditional interview questions that limit women to specific topics, advocating for a more inclusive approach.

Discover how HURS organizes intimate, salon-inspired events, fostering cross-disciplinary conversations among women. Bonnie discusses the glamorization of entrepreneurship and the unique challenges female founders face, emphasizing a new definition of luxury focused on emotional connection and identity. Tune in to learn how HURS is redefining what luxury means in the digital era for women everywhere.

Bonnie's background in creativity and storytelling, combined with her experience at Hearst and Net-A-Porter, has made her an in-demand creative consultant and art director. She has worked with brands like Farfetch, COS, and Vogue Netherlands, bringing a unique perspective to the evolving media landscape.

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Join us as we welcome Pablo Rodriguez-Fraile, Founder and Chairman of Aorist, and a leading patron of the digital arts, to discuss the transformative journey from traditional to digital art. In this episode, Pablo shares his insights on the burgeoning digital art ecosystem and the pivotal role of collectors in fostering emerging artists. He emphasizes the significance of connecting digital artists with the physical world and the crucial validation provided by institutions.

We delve into the intersection of art, travel, and luxury, exploring how digital art creates immersive and participatory experiences. Pablo addresses the concerns surrounding cryptocurrency, advocating for inclusivity and ease of participation to democratize digital art. He also discusses the innovative ways to display digital art in homes and the importance of engaging children with this medium to nurture creativity.

Pablo envisions a future where digital art is seamlessly integrated into our daily lives and widely appreciated as a legitimate and enriching form of art.

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Join us as we welcome Omar Karim, an innovator in AI and virtual influencers, to discuss the profound evolution of the luxury industry.

In this episode, we explore the impact of virtual influencers and AI on luxury marketing. Omar's journey led to the creation of Egorhythm, the first AI-powered DJ virtual influencer, achieving unexpected success and sparking a conversation about the role and ethics of virtual influencers.

Omar also delves into spatial computing and immersive experiences, emphasizing their potential to redefine consumer engagement. He discusses blending AI digital craftsmanship with traditional luxury values to enhance brand narratives and deepen customer relationships.

Omar shares his vision for the future of luxury brands, focusing on the critical role of new technologies, authenticity, and digital ethics in creating personalized and engaging experiences.

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Join us as we welcome Milton Pedraza, CEO of the Luxury Institute, to discuss the profound evolution of the luxury industry.

In this episode we explore the pivotal shift in power from brands to customers, highlighting the necessity of giving a voice to high net worth, ultra high net worth, and aspirational clients.

We delve into the transformation of e-commerce in luxury, alongside the resurgence of physical stores and brand ambassadors. Emphasizing the importance of humility, creativity, and emotional intelligence, he explains how these elements are essential in engaging diverse clients and creating personalized experiences.

Milton also underscores the significance of continuous learning for luxury brands to stay relevant and adapt and shares his vision for the future of luxury brands, focusing on the critical role of new technologies and the importance of building trust and maintaining data privacy.

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Join us for an inspiring and transformative journey into the heart of Web3 with the pioneering force of the Women of Web3 movement, Lauren Ingram.

Dive into a world where the digital frontier is reshaped by the voices and vision of women, breaking through the barriers of a traditionally male-dominated industry.

Explore the potential of blockchain to combat the deceptive shadows of deepfakes, the intersection of luxury and technology with the advent of Apple Vision Pro, and the critical role of education and inclusivity in shaping a space where women not only participate but lead the charge. Whether you're a seasoned tech enthusiast or a curious newcomer, this conversation is a testament to the power of innovation and the unstoppable momentum of women in Web3.

Don't miss out on this insightful conversation—tune in now!

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Join us for a fascinating exploration into the world of luxury hospitality and retail with Jack S. Ezon, founder and Managing Partner at Embark Beyond. This episode delves into how luxury is being redefined from traditional lavish services to emotionally resonant experiences.

We'll journey from the historic charm of New York's Carlisle Hotel to the meticulous service of Italy's Villa Passalacqua, discussing how today's luxury seekers are shifting their preferences towards experiences that offer personal significance.

We'll also examine the evolving role of non-hospitality brands in the travel sector and how the industry is adapting to meet the demands of a more conscious consumer base. Our discussion highlights the generational shift in values within luxury retail, contrasting the flashy tastes of traditional jet-setters with the discreet preferences of those who prioritize meaningfulness, transparency, and sustainability.

Moreover, we explore how brands are building communities and fostering loyalty through emotional engagement, from Apple’s technological innovations to the trend of group travel to destinations like South Africa. Tune in to uncover how the concept of luxury is pivoting towards creating deeper connections and lasting impressions in the hearts of consumers.

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Join us as we sit down with Ashumi Sanghvi, the visionary behind MAD Global and Future+, to explore her 15-year journey at the intersection of luxury, media, and technology. Ashumi shares her insights on the evolution from print to digital, the impact of new technologies on brand engagement, content creation, and the future of luxury. Her extensive experience and roles across various influential platforms have positioned her as a leading figure in shaping the digital landscape of luxury and a grand alchemist connecting important players in the space to create a better and more exciting tomorrow.

Key Highlights:

Follow her:

Instagram @futureplus.xyz, @mad.global, @ashumiss

Dive into the future of luxury branding with Michel Tjoeng, Co-Founder of ChatLabs and winner of the LVMH 2023 AI Prize. Michel is a trailblazer in digital marketing and AI technology. His journey from the early days of e-commerce to leading innovative projects at De Beers sets the stage for his groundbreaking work at ChatLabs.

Discover how ChatLabs is transforming the digital customer experience by leveraging AI to offer unparalleled personalization, mirroring the bespoke service of high-end retail in the online world.

Key Highlights:

Welcome to Season 2 of the Beyond Luxurypodcast!

Building on our first season's success, we're excited to offer deeper insights into the luxury industry's evolving landscape.

This podcast, a spin-off of Carlota's book Beyond Luxury: The Promise of Emotion, invites you into discussions with leaders from various luxury sectors, including fashion, beauty, art, tech and more.

Carlota shares her experience from leading innovation in a top luxury brand to her entrepreneurial ventures, focusing on the integration of technology, experience, and human connection.

This season, we aim to reveal the untold stories of a traditionally exclusive industry, making it more accessible and relatable.

Join us in Season 2 as we explore the future of luxury, aiming to co-create a vision that goes beyond the conventional!

Join this enlightening episode where Ahmed Zaidi bridges the worlds of fashion, artificial intelligence (AI), and sustainability within the luxury sector. With a solid foundation in computer science and a fervent passion for fashion, Ahmed delves into AI's transformative role in luxury fashion. He traces AI's evolution from rule-based systems to the complexities of deep learning, illustrating its capacity to redefine consumer experiences through personalization and streamline supply chain efficiencies.

Ahmed underscores the critical importance of sustainability in fashion, highlighting AI's potential to enhance waste management and promote circularity. He outlines three pivotal strategies for brands that integrate AI: deepening consumer insights, fostering supply chain collaborations, and adopting forward-thinking technologies like blockchain and quantum computing.

Further exploring the revolutionary edge of quantum computing, Ahmed unveils its potential to introduce true randomness into learning about consumer behavior, system dynamics, and supply chain intricacies. He shares his aspirational view of the luxury landscape by 2035, envisioning a space where creativity thrives and physical-digital experiences merge seamlessly.

Key Takeaways:

Follow Ahmed Zaidi's Journey: Stay updated with Ahmed's latest research and insights into the future of luxury fashion and technology by following him on Instagram and Twitter (@_Ahmetz80).

Join us on an enlightening conversation with Michael Goldin, founder of Storied Collection, as he reimagines the future of luxury travel by looking at the past. Goldin highlights the essential role of human connection, identity, and belonging in elevating travel experiences. He reveals how historic accommodations offer more than a stay. They're portals to immersive, authentic experiences.

Goldin speaks about the potential of skillfully blending technology, like virtual reality and AI, with the luxury sector, enhancing guest experiences while emphasizing wellness, personalized service, and the power of storytelling. He foresees a future where luxury is defined by holistic well-being and meaningful, story-rich experiences.

Takeaways

Join us to discuss the future of luxury travel and hospitality and the impact of technology on the industry with Michael Ross, a thought leader in the travel and hospitality sector.

Michael shares insights on hyper-personalization, the role of blockchain in hotel booking, and the importance of sustainability in luxury experiences. He also explores the power of community in hospitality and the potential of Web3 technology, including blockchain, AI, and AR/VR.

We delve into hyper-personalization in luxury travel and hospitality and how technology can tailor the guest experience from arrival to departure. The discussion covers personalized menus, customized room amenities, and integrated entertainment options, emphasizing the need to cater to individual preferences and expectations.

Takeaways:

Revolutionize your travel with sleap.io

Join us in a fascinating exploration with Dr. Jinju Heo as we delve into the transformative roles of innovation, technology, and sustainable practices within the luxury industry. This episode provides an in-depth look at the emerging trends and necessary shifts in luxury.

Discover how luxury brands are encouraged to develop new business models and create renewable raw materials. These steps increase product longevity and foster a more circular economy.

Takeaways:

Dive into the essence of luxury's future with Daniel Langer. In this episode, we unpack the evolution of the luxury industry and the art of creating value for customers.

Daniel emphasizes the importance of adapting to changing consumer expectations and the power of compelling storytelling in branding. He also discusses the crucial role of digital platforms in brand-customer connections and concludes with insights on innovating for the future of luxury.

This conversation is essential for understanding the key strategies luxury brands should embrace for memorable and surprising customer experiences.

Takeaways

Follow him for more: https://www.linkedin.com/in/drlanger/

Join us in this conversation as we discuss the future of luxury through the lens of technology with futurist Matt Maher. He shares breakthroughs made possible by a futurist mindset, such as focusing on specific transformative technologies like artificial intelligence, augmented reality, and the evolving internet.

Matt also emphasizes the importance of understanding human behavior and acceptance when predicting future trends. He discusses the ethical considerations in AI integration and the need for uncertainty acceptance in a rapidly evolving technological landscape. Matt highlights the potential of voice technology, gamification, and sensory experiences in luxury.

We dive into the importance of human connection and the role of technology in fostering it.

Takeaways

Join us for a thrilling ride with Guy-Philippe Goldstein as we dive into the risky world of luxury and cyber power. Guy-Philippe Goldstein discusses the future of luxury and its intersection with cyberwarfare, defense strategies, and simulation games. In this episode, we highlight the relevance of cyber security in the luxury industry, as it is a target for cyber attacks due to its economic weight and digital integration. Additionally, Goldstein delves into the social changes of the loneliness pandemic and growing social inequalities and their potential impact on the luxury industry. The conversation explores the relationship between luxury and social disparities, the digital world's impact on the luxury industry, the role of AI in redefining luxury, and the future of luxury. Guy-Philippe Goldstein's Books: Babel Minute Zéro Sept jours avant la Nuit

Meet Ben Gallagher, the 23-year-old mastermind and content creator behind Lux Collective, an innovative luxury platform redefining the pre-loved fashion industry.

We're diving into the world of second-hand luxury fashion, discussing everything from the rise of Gen Z and their impact on the stigma surrounding second-hand fashion to the importance of storytelling and community building in the luxury industry.

This episode is about understanding the younger generation's perspective on luxury items as investments, their consciousness about sustainability, and the impact of their choices.

Listen in as we delve into the future of fashion, with sustainability at its core. We're exploring the shifting landscape of the luxury industry, the rise of pre-loved luxury shops, and the urgent need for a more personalized and welcoming customer experience.

Get ready to have your understanding of luxury revolutionized with our guest, Jonathan Siboni.

Data now guides luxury brands, helping them predict upcoming trends and openings in the market, making an impact, particularly in the beauty sector of the fashion industry.

Our special guest underlines the value of a personal touch and originality in this industry and how technology can enhance these aspects. We discuss the concept of 'personalized luxury,' diving into the strategies brands employ to communicate successfully with their consumers and stand out in the ever-evolving market.

We also take an exciting detour into the future of luxury, particularly in emerging markets like China, and examine societal and political impacts on the industry.

Join us as we unravel the complexities of luxury and the transformative power of data in reshaping the fashion industry's future.

What if you could not just glimpse but actively shape the future? That's exactly what we explore with our esteemed guest, Cece Tham, a pioneer in future studies.

Ever heard of 'Synthesizing Futures'? Brace yourselves as Cece invites us on an awe-inspiring journey into her groundbreaking methodology—a harmonious blend of design, thinking, and technology that preps us for the future. Understand the challenges of adopting this methodology across various sectors and discover NASA's Technology Readiness Level (TRL) - a tool to measure the speed of a concept's transition to a marketable product.

As we journey further, Cece unravels futuristic innovations and sustainable solutions, discussing the potentials of synthetic biology, generative AI, and autonomous vehicles. Learn about the implications and potential misuse of Augmented Reality and Virtual Reality (AR/VR) and explore the concept of necro-bots.

This thrilling exploration, guided by Cece's captivating insights, will surely spark your curiosity about the future.

Get ready to challenge your understanding of luxury. This podcast series of Beyond Luxury guarantees to equip you with fresh insights into the revolution of the luxury industry in our rapidly changing world.

I am your host, Carlota Rodben, luxury, beauty, fashion, and hospitality futures and innovation specialist. I am also the author behind Beauty As It Is and my most recent book, Beyond Luxury: The Promise of Emotion, which sets the stage for our podcast discussions.

Join me as we engage in stimulating conversations with industry thought leaders across multiple sectors, challenging traditional concepts of luxury and exploring its shift towards a more human-centric, purpose-driven industry.

This is your gateway to the future of luxury, and I can't wait to co-create it with you.