The STR Sisterhood

In this episode, I sit down with short-term rental expert and interior designer Erica Dike, whose journey from NASA engineer to vacation rental designer is nothing short of inspiring. Erica dives into her data-driven approach to creating Airbnb properties that deliver stunning aesthetics and exceptional guest experiences. She shares invaluable insights on understanding your target market, maximizing your investment returns, and elevating guest satisfaction. Discover Erica's top tips for transforming your Airbnb or vacation rental into a guest-centric oasis. From functional furniture placement to cost-effective upgrades, Erica reveals practical strategies to help you stand out in the competitive short-term rental market. Whether you’re a seasoned host or just stepping into the world of vacation rentals, her expertise will provide a roadmap to success, making this episode a must-listen for anyone aiming to optimize their short-term rental investment. Tune in for actionable advice that will inspire you to elevate your Airbnb business and create unforgettable guest experiences! HIGHLIGHTS AND KEY POINTS: [02:07] A short introduction about our guest Erica Dike [02:43] How Erica started in interior designing and in the short-term rental industry [06:41] Erica talks about her “data-driven design formula” [11:13] Creating a vacation rental space that maximizes value for guests [14:55] How Erica gathers data on guest preferences when designing a vacation rental [18:48] Erica discusses the common mistakes in vacation rental designing [21:46] Erica shares the strategies for designing vacation rentals on a tight budget [27:38] The importance of optimizing spaces in vacation rentals for maximum guest comfort [32:56] Erica shares cost-effective design upgrades that improve the guest experience and boost ROI [38:49] Erica discusses the importance of identifying a target market for vacation rentals [42:19] The lightning round Golden Nuggets: “When you are designing a vacation rental, it's very different from a residential property, because you're not designing it for a set person, and you also are having to design something that's going to market itself.” “It's important to kind of weigh out your budget, the property you're looking at, the number of guests, the experience you're going to be able to convey to them before you pull that trigger.” “When you're designing your vacation rental, you are not staging it, because staging highlights the property. When you're designing a vacation rental, you're designing an experience.” “Provide value in every area of your life, because you never know what that's going to turn into, and even if it doesn't turn into something, that builds your legacy; that’s how people remember you.” Let’s Connect! Website: ericaooh.com Instagram: https://www.instagram.com/ericaoohdesigns Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

In this episode, join me for an inspiring conversation with the incredible Brittany Hailey, a mom of two young boys who has built a multi-million dollar short-term rental business from the ground up.  Brittany's story is nothing short of awe-inspiring. She'll take you on a journey from finding a creative solution to avoid low-income housing, to managing a newborn while launching her first client, all the way to scaling her business to 40+ properties. Her story is a testament to the power of vision, grit, and surrounding yourself with the right support. You'll learn Brittany's secrets to navigating the real estate market, how she built a rockstar team to handle the day-to-day, and the mindset shifts that allowed her to truly thrive.  Whether you're a seasoned short-term rental pro or just getting started, Brittany's insights are pure gold. This episode is a masterclass in scaling a short-term rental business the right way! HIGHLIGHTS AND KEY POINTS: [01:57] A short introduction about our guest Brittany Hailey [02:55] Brittany shares how her short-term rental journey started [06:48] How Brittany’s business opportunity expanded without the need of marketing [08:03] Brittany shares how she identified a gap in the market and developed a successful unique selling proposition [12:35] How Brittany familiarized herself with the short-term rental market and the importance of continuous learning and adaptability [13:58] Brittany discusses how she managed her time while raising a newborn and building a business  [17:47] The importance of having a vision for the future and how it has guided Brittany’s journey [20:46] Brittany discusses the challenges and strategies involved in scaling her business [26:47] What are the various systems and software Brittany uses to manage her property management business effectively [32:10] Brittany talks about one of the biggest challenges she had and how she navigated it [36:16] Valuable advice from Brittany for someone starting their journey in real estate or property management [40:04] The lightning round Golden Nuggets: “The more you know the market, the better you can price your units; the better you know what's going on, the more you can get in front of people.” “We always have to be in a learning mode, because without that continuous growth, you end up actually going backwards.” “Having some kind of guide and having someone that can help you navigate, if that's not your forte, is really important, and can be really helpful.” “My father has always told me to work and act with empathy; and I think that has gotten me farther than anything else is treating people with empathy and working with honesty.” Let’s Connect! Website: boutiquemountainhomes.com Instagram:https://www.instagram.com/brittany_hailey/

In this episode, join me as I sit down with Jilayne Smith, a nurse practitioner who stumbled into the world of short-term rentals and found a new passion for creating unforgettable guest experiences. Jilayne shares her inspiring journey, from initially renting out a mountain home just once a month, to owning another property that she and her husband could renovate and rent out more frequently. You'll hear how her nursing background has shaped her approach to hosting, and the special ways she goes above and beyond to make each guest feel like family. From heartwarming stories of honoring guests who have experienced loss, to the challenges of balancing a full-time job with running her rental business, Jilayne's authenticity and passion shine through. Whether you're a seasoned short-term rental pro or just getting started, this episode is sure to inspire you to infuse more joy, connection into your hosting journey. Listen now and get ready to be captivated by Jilayne's story! HIGHLIGHTS AND KEY POINTS: [01:55] A short introduction about our guest Jilayne Smith, and how she started with STR [04:08] How COVID fueled her passion for STR Designing and Jilayne’s transition from being a nurse practitioner [05:54] How has Jilayne’s nursing career influenced her passion for hosting and creating lasting family memories [06:45] The importance of building genuine connections with guests in the short-term rental industry [13:03] Jilayne shares how she personalizes guest experiences in her short-term rentals [17:00] Jilayne talks about the joy and fulfillment she derives from her work in short-term rentals [19:59] How Jilayne’s nursing background influenced her approach to communication and guest interactions [23:03] The importance of responding thoughtfully to guest reviews [24:50] Jilayne reflects on how imposter syndrome shapes her view of her achievements and strengths in the short-term rental business [27:46] Recognizing and valuing one’s unique journey and strengths and the value of having a network in the short-term rental space [33:17] How Jilayne resonated with the book Unreasonable Hospitality [39:13] What is the biggest challenge Jilayne has experienced and how she navigated it  [43:04] The lightning round Golden Nuggets: “It is really important never to measure your progress by someone else's ruler.” “Lean into your uniqueness, but don't ever let there be a barrier to other people in our space.” “I think having a network in that space is so crucial, because you just get to see so many different people's way of doing something.” Let’s Connect! Website: https://www.thenest-collective.com/ Instagram: https://www.instagram.com/thenest_collective/ Resources Mentioned: Unreasonable Hospitality: The Remarkable Power of Giving People More Than They Expect

If you’re ready to supercharge your real estate game, this episode with Amelia McGee is a must-listen! Amelia started with just one flip in 2019, and in only 5 short years, she’s built an impressive 41-door portfolio. But what’s even more inspiring is how she did it: through powerful partnerships and a focus on the hidden gem of midterm rentals. In this episode, Amelia takes us behind the scenes on how she found her groove in midterm rentals. She shares exactly what she looks for in a property (and spoiler alert – it’s not just about cash flow!). Plus, her insider tips on structuring partnerships and making mindset shifts will leave you feeling empowered to take your business to the next level. Amelia has a unique belief: there’s more money out there than good deals – and she’s sharing how that mindset has been a game-changer for her. We also dive into her passion for building community, her co-authored book, and the importance of surrounding yourself with the right people to fuel your growth. Whether you’re a seasoned pro or just dipping your toes into real estate, this episode is packed with gems that will get you excited and ready to take action. Grab your notebook because you won’t want to miss Amelia’s game-changing strategies for scaling your portfolio and living the life you’ve always dreamed of! HIGHLIGHTS AND KEY POINTS: [01:50] A short introduction about our guest Amelia McGee [02:49] Amelia shares how she was introduced to the world of real estate [05:05] How did Amelia gain the knowledge to successfully flip properties [07:20] Amelia’s mindset shift from an investor to a business owner [10:16] Amelia’s shares her journey of transitioning from flipping to building a 41-Door Portfolio [13:17] What strategies can investors use to build strong and trustworthy partnerships in real estate [16:54] How Amelia learned how to talk about what she’s offering as a business partner [18:38] Amelia’s real estate portfolio and what factors influenced her choice of rental strategy  [19:54] Why Amelia loves midterm rentals and how she decides which operational approach to apply [22:29] Amelia shares her property acquisition strategy [27:19] Amelia talks about her book and her co-author Grace Gudenkauf [30:05] The importance of intentionality in shaping one's future as an entrepreneur [31:43] How Amelia conquers challenges as a self-managing real estate investor through community support [36:00] The lightning round Golden Nuggets: “I think good entrepreneurs realize opportunities and can act on them.” “Being intentional about what you want in your future as an entrepreneur is so incredibly important.” “I feel like as an investor or an entrepreneur or someone just getting started, you almost have to have a little bit of audacity;  like audacity to believe in yourself that you can do these crazy, big things.” “There's a lot more money out there than there are operators. So money is not the hurdle. The hurdle is finding good deals and finding deals that make money and will continue to appreciate.” Let’s Connect: Instagram - ameliajorei  https://www.instagram.com/ameliajorei/?hl=en wiire.community https://www.instagram.com/wiire.community/?hl=en Resources Mentioned:  Self-Managing Landlord Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Feeling anxious about the unpredictable world of short-term rental bookings and finances? Don’t fret! The incredible Amanda Neely is here to share her tried-and-true strategies for strengthening your finances and unlocking long-term financial freedom. Join me as I chat with Amanda, one of the most genuine and relatable financial experts you’ll ever meet. Together, we dive deep into mastering the money side of short-term rental business. Get ready to gain valuable insights on essential topics like identifying if you're over-leveraged, building a robust contingency fund, and harnessing the power of percentage-based budgeting to navigate those fluctuating rental incomes. Discover Amanda's unique approach to separating personal and business finances to protect your assets, her retirement planning tips designed for young entrepreneurs, and the importance of assembling a “money team” of trusted financial advisors. Whether you’re a seasoned pro in the short-term rental arena or just starting out, this episode is packed with practical, actionable advice to help you take charge of your finances and build lasting wealth. Tune in and get ready to transform the financial foundation of your rental business! HIGHLIGHTS AND KEY POINTS: [01:56] A short introduction about our guest Amanda Neely [03:34] The percentage of women financial planners from Amanda’s vantage point [04:53] What are some strategies that Amanda recommends for achieving financial security [07:16] Amanda’s insights on how would someone know if they're “over leveraged” [09:13] How can you determine how long to cover expenses without new bookings [11:31] Tips on strategically planning and managing Contingency Capital across multiple LLCs [17:04] How does Amanda use Percentage-Based Budgeting to build stability in a variable income STR business [21:10] The critical importance of separating personal and business finances [26:34] Distinguishing Emergency Funds and Contingency Capital  [29:01] Amanda elaborates on the concept of "Mad Money" [30:16] The importance of integrating retirement planning into the hustle of building a business [37:30] Common financial mistakes that entrepreneurs make and how to avoid them [42:34] The lightning round Golden Nuggets: “Let's build the middle class through business ownership and through real estate, tangible assets, things we can hold, and let's do it in ways without taking unnecessary risk.” “Risk is, you know, part and parcel with having a business or getting into real estate, there is going to be some degree of risk. I'm talking about not taking any unnecessary risk. Take the necessary risk story you want to go, but let's avoid all the unnecessary and part of that would be, you got to not over leverage.” “If you're not sleeping well at night right now, you're probably over leveraged.” “Opportunity finds people who have the money for it.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Join me as I sit down with Stephanie Figueros, who’s made the transition from employee to entrepreneur! Stephanie opens up about her incredible journey from the medical field to becoming an Airbnb powerhouse with a multi-market short-term rental portfolio. Stephanie doesn’t hold back as she shares the highs and lows of managing properties remotely, why creating strong systems and processes is key, and how she leads with intention and vision.  Whether you're just getting started in the short-term rental world or you're a seasoned investor, Stephanie’s advice on mindset and embracing your inner entrepreneur is golden. This episode is packed with actionable takeaways for anyone in real estate or entrepreneurship, so get ready to be inspired and take notes! HIGHLIGHTS AND KEY POINTS: [02:10] A short introduction about our guest Stephanie Figueros [02:54] Stephanie’s transition from being a registered nurse to real estate journey in STR [05:01] Stephanie shares about her first short-term rental and how she found its market [06:23] An overview of Stephanie’s current portfolio [07:29] How Stephanie conducts her annual property visits and the importance of maintaining relationships with her cleaning team [11:20] Stephanie shares her journey of expanding her short-term rental portfolio [13:12] Stephanie highlights the most challenging aspect of managing properties remotely across different market [15:05] Stephanie's strategies for building connections in different markets to find a reliable team [17:17] How Stephanie developed her systems and the tools she uses in her daily operations [21:11] Stephanie’s journey in building a virtual assistant agency [24:02] Key leadership gaps and the importance of ongoing training and treating team members as individuals [26:16] The importance of empowering of Virtual Assistants (VAs) in a business setting [31:04] How Nursing shaped Stephanie’s leadership skills [33:19] Stephanie shares how she effectively balances multiple ventures [38:16] The lightning round Golden Nuggets: “Systems and processes are one of the best ways that we can make our teams work as efficiently as possible.” “I feel like a lot of people just aren't as organized. And the more organized we make ourselves, the more we can breathe.” “Imperfect action is more important than no action at all. But I would honestly wish I was way more organized from the get go and just really understood business first.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Are you ready to celebrate? We're hitting a huge milestone with our 100th episode, and you’re invited to the party!  In this special episode, join me as we take a walk down memory lane to revisit 7 of the most popular episodes from our podcast! Amy Corbett’s Journey in STR: Hear how Amy transitioned from employee to entrepreneur, building a thriving short-term rental business alongside her husband. Problem Solving with Tanya Rooney: Tanya shares hilarious stories and powerful strategies for managing stress in the fast-paced world of Airbnb hosting. Financing Your Short-Term Rental with Brenna Carles: If you're wondering how to finance your Airbnb, Brenna breaks down key loan options to help you scale your STR business quickly and effectively. The Story of a Property with Paige Hayes: Paige reveals how discovering and sharing a property’s unique story can elevate your hosting game and create unforgettable guest experiences. Brand Building Essentials with Rebecca Lombardo: Learn why crafting a standout brand is crucial for making your Airbnb stand out and attracting more direct bookings in today’s competitive market. Content Marketing with Jodi Bourne: Jodi explains how smart content marketing can boost your Airbnb bookings and help you connect with your ideal guests. On-Site SEO with Sarah Orchard: Sarah shows how mastering on-site SEO can skyrocket your Airbnb’s visibility and drive more direct bookings to your short-term rental. Thank you for being part of this amazing journey! I couldn’t have made it to 100 episodes without your support, and I can’t wait to see where we go next. Tag me on social media with your favorite episode moments, and let’s keep building our STR Sisterhood together!  EPISODES AND TIMESTAMPS: [03:29 - 07:14] From Employee to Entrepreneur with Amy Corbett [07:40 - 13:54] Tanya Rooney's Real Estate Revolution: From Corporate Cubicle to STR Maven [14:29 - 18:02] How to Choose the BEST Mortgage Option with Brenna Carles [18:41 - 29:20] How to Elevate Your Airbnb Design with Paige Hayes [29:51 - 34:46] Branding Essentials for Short-Term Rentals: Expert Insights with Rebecca Lombardo [35:14 - 40:23] Content Marketing Secrets for Short-Term Rental Success with Jodi Bourne [40:50 - 46:13] Break Free from Airbnb: Marketing Strategies to Skyrocket Direct Bookings with Sarah Orchard Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Ever wondered how to take an Airbnb or short-term rental property from empty to fully guest-ready in just seven days?  In this episode, I’m sitting down with the incredible Kim Fitzpatrick, the mastermind behind Launched Host—a company that specializes in setting up short-term rental properties fast. From working side-by-side with designers to collaborating with homeowners, Kim and her team transform spaces into stunning, functional getaways for Airbnb guests. Kim is pulling back the curtain on what it really takes to get a short-term rental up and running in record time. She’s sharing her biggest challenges (spoiler alert: there are always a few surprises!), and her secret to overcoming them—humor, teamwork, and staying flexible every step of the way! From genius storage hacks to handling damaged or wrong items during staging, Kim’s pro tips will help you avoid the stress and keep your Airbnb setup on track. Whether you're gearing up to launch your own short-term rental or just curious about the process, Kim’s no-nonsense advice on time management and maintaining your sanity is priceless. You do NOT want to miss this episode! HIGHLIGHTS AND KEY POINTS: [01:57] A short introduction about our guest Kim Fitzpatrick [03:36] Kim’s short-term rental portfolio and how she founded Launched Host [05:04] What is Launched Host and its role in managing the physical set-up of STR properties [08:02] How Launched Host works with designers and homeowners to prepare STR properties [10:03] How Launched Host manages to prepare a short-term rental property in just 7 days [16:23] Kim shares the biggest challenges that she faced while launching properties [19:37] The importance of Humor, Teamwork, and Redirection in managing stress [25:41] The challenges of storage when launching rental properties and how Launched Host manages them [31:06] The challenges of handling wrong or damaged items during the staging and launching process [33:08] Kim’s insights on the Ease and Challenges of returning items from various retailers [36:08] Essential tips from Kim on time management and relationship dynamics for DIY property launchers [42:17] The lightning round Golden Nuggets: “We have identified some efficiencies, and we have a plan. And I give all of my teams the plan, and I say, here's the order of operations. Let's make sure we do it right. Otherwise, we get to stay up really late at night correcting our mistakes.” “Even if you're sitting at home at your desk and you're feeling overwhelmed, you know, get up, walk outside for a few minutes, just rekindle some different energy, I think is really important.” “Start. Just start. It doesn't have to be perfect. If you are sitting on the sidelines trying to make the perfect whatever, trying to do or be the perfect whatever, and never get in the game, you don't get the chance to, like, honestly, fall on your face and go, ‘Oh, that didn't work, but now I know what will or and you just get closer the you got to get in the game.’” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Facebook: https://www.facebook.com/kim.fitzpatrick.359 Instagram: https://www.instagram.com/launchedhost/

In this episode, I’m absolutely delighted to have a chat with the phenomenal Amy Morehead—a powerhouse mom of three, dedicated wife, skilled nurse practitioner, and savvy real estate investor! Amy’s real estate journey kicked off with a deeply personal mission: to support her family while caring for her mother with dementia. What started as a humble rental property in the Smokies has blossomed into a booming business, reshaping her life in the most unexpected ways. Amy opens up about how she conquered imposter syndrome by embracing guidance from mentors and coaches, empowering her to overcome self-doubt and unlock her true potential. Whether you’re at the beginning of your Airbnb adventure or aiming to elevate your short-term rental game, Amy’s story is brimming with invaluable wisdom and motivation to propel you forward. But Amy’s impact doesn’t end there! She’s now channeling her experiences into a new role as a dementia caregiver coach, committed to guiding others through the challenging journey she once faced. This episode is a treasure trove of heart, perseverance, and actionable advice that will inspire you to tackle any hurdle—be it in real estate, caregiving, or life itself. Don’t miss this deeply inspiring conversation! HIGHLIGHTS AND KEY POINTS: [02:04] A short introduction about our guest Amy Morehead [02:57] How Amy got started in the world of real estate investing out of necessity while caring for her mother [06:45] Bridging the learning gap from property management to self-managing short-term rentals [10:27] How learning about real estate investing became a therapeutic escape and fueled her personal growth [12:15] Amy’s transition into self-managing and how she used her newfound knowledge of creative financing to buy a lake house [15:14] Amy’s shares her journey in rehabbing the lake house while balancing family life [18:35] Amy shares her experience with designing and decorating the lake house property [20:26] The importance of personal development and education in overcoming self-doubt, gaining confidence, and effectively pursuing goals [26:43] Amy’s real estate portfolio and her expansion plan [29:38] Amy’s insights and how technology transforms property management for multiple properties [32:48] The significance of building a reliable team for property management when scaling up to multiple properties [36:20] Amy’s plan on a new venture into becoming a dementia caregiver coach and consultant [43:07] The lightning round Golden Nuggets: “You really have to go to great leaders and coaches and mentors to teach you this specific knowledge to be successful, you can't do this on your own. You need to learn from other people's mistakes, other people's successes.” “If you are investing in one thing, investing in yourself and trusting yourself, I think, is the most impactful investment that anyone can make, real estate or not real estate.” “Train your brain to become who you need to be.” “Everything is figure-outable.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: mapleleafpromise.com dementiahero.com

In this episode, join me as I dive deep into the world of Airbnb and short-term rental financing with none other than Parker Borofsky, a true powerhouse in the industry. With a wealth of experience as a mortgage lender, having closed over 2,000 short-term rental transactions and managing a staggering $1 billion in volume, Parker knows the ins and outs of this business like no other. Not to mention, she’s also a successful short-term rental investor with 12 thriving properties of her own! Tune in to uncover Parker’s expert insights on financing strategies that can elevate your Airbnb or short-term rental game. From leveraging HELOCs to cash-out refis, she’ll break down how to make the most of these options. Plus, she sheds light on why a solid reserve is non-negotiable and clears up common misconceptions around debt-to-income ratios, LLCs, and the intricacies of DSCR loans. If you’re thinking about diving into the lucrative world of short-term rentals, this episode is a must-listen. Parker’s experience and actionable advice will guide you in finding the right mortgage lender and crafting a winning strategy for your Airbnb success. Don’t miss out on this opportunity to learn from one of the best in the business! HIGHLIGHTS AND KEY POINTS: [02:18] A short introduction about our guest Parker Borofsky [04:01] How Parker entered into the world if short term rentals and short term rental mortgages [06:29] Parker’s short term rental portfolio and their locations [08:08] Parker’s tips on property acquisition and maximizing opportunities is a shifting market [10:48] Exploring creative financing options and smart strategies for short-term rental mortgages [15:32] What are some of the ways how individuals with limited cash reserves are managing to fund their down payments for properties [17:59] Things that a borrower should be focusing on to prepare for mortgage application [19:55] The impact of credit inquiries on your credit score [22:08] Understanding the advantages and considerations of using HELOC versus a cash-out refinance for acquiring or funding properties [27:52] The benefits of working directly with a mortgage lender compared to using a mortgage broker [31:22] The current state of DSCR loans in the market and their benefits and drawbacks [33:53] What are the challenges and considerations associated with DSCR (Debt Service Coverage Ratio) loans and how they compare to traditional mortgage products [36:45] The reserve requirements for different types of mortgage loans, including DSCR loans, second homes, and investment properties [38:24] What are the misconceptions people have when seeking a mortgage for a short-term rental [41:06] Deeding a property to an LLC and how does this process work in today's lending environment [43:39] Identifying if a mortgage lender is the right fit for your needs [45:38] The lightning round Golden Nuggets: “Make sure you have a good loan originator, because so many times I've had clients come to me not being able to get qualified in other places. I don't know how they were calculating debt to income ratio, but then we've been able to qualify them just fine.” “What most people will say is it doesn't matter what other people think, and it is true, it not only doesn't matter, but it's also none of your business. So don't even give it a second thought. Don't let it enter your brain, right?” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: wealthbuildersmortgage.com

Join me as I chat with the incredible Nicole Rutherford, a full-time nomad and real estate agent who’s taken the Airbnb world by storm. Nicole started with rental arbitrage and now manages multiple Airbnb properties remotely across the US. In this episode, Nicole reveals how she and her partner have built a reliable team of cleaners and maintenance pros, emphasizing the importance of communication and shared values. We’ll also dive into the tech tools and strategies she uses to manage her short-term rentals from afar, including co-hosting, client acquisition, and collaborating with real estate agents. Nicole shares her approach to building strong relationships with property owners and guests, as well as her plans to expand her portfolio and travel plans. If you’re looking for inspiration and practical tips from someone who’s truly living the dream, this episode is for you! HIGHLIGHTS AND KEY POINTS: [01:48] A short introduction about our guest Nicole Rutherford [02:45] How Nicole started in the short-term rental industry and living in an RV [04:05] Nicole as a real estate agent and how she got started with her real estate license [05:42] How Nicole and her partner structured their business for managing business remotely [07:54] Nicole’s property portfolio and how she sources her teams across different locations [10:37] Nicole’s vetting process for hiring Airbnb cleaners to find the right fit [15:27] How Nicole manages the logistics of team communication across multiple locations  [17:01] The biggest challenges with remote management and how Nicole overcame them [20:15] What are the technologies that Nicole uses to manage her day to day [21:23] Nicole’s co-hosting model structure and how she found success growing it [28:23] How Nicole manages the guest side of her business and the guest communications [34:22] Nicole’s future plans in expanding her portfolio and her next RC adventures [37:47] The lightning round Golden Nuggets: “Your cleaners are your eyes, your ears, your front line of defense, your greatest asset in this industry.” “You have to think about the fact that your cleaners you're going to be engaging with on a regular basis and making sure that you know they fit within your core values, how you operate as a person and how you want the culture of your business to be.” “I think just not being scared to get started into this and jumping before you are ready, though, you need to do your due diligence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Instagram: https://www.instagram.com/_nicolerutherford_/

Ready to create a visual masterpiece in your Airbnb or short-term rental? Join me as I sit down with Janelle Lawrence, a creative powerhouse, who reveals her secrets to making properties truly unforgettable.  From eye-catching focal points to creating a space that tells a story, Janelle’s approach goes beyond aesthetics—it's about crafting experiences for her guests. Discover the power of focusing on what matters and learn how to turn your Airbnb’s unique personality into its biggest selling point.  Whether you're a DIY enthusiast or considering bringing in a pro, this conversation is packed with inspiration and actionable tips to elevate your listing to the next level.  Don’t miss out on this fun-filled, tip-packed conversation! Listen now! HIGHLIGHTS AND KEY POINTS: [04:29] A short introduction about our guest Janelle Lawrence [06:40] Janelle shares her journey as a DIYer and ​​to realizing the need to bring in professionals [11:41] Transitioning as a graphic designer and wedding photographer into short-term rental designing [16:39] Janelle’s approach in uncovering and highlighting a property's unique personality [20:52] Tips on crafting unique ideas without the Cheese Factor [26:01] How Janelle and her husband’s complementary skills and shared personality traits contribute to their successful collaboration in their short-term rental  [29:54] Helping others design unique, impactful spaces for short-term rental properties [36:58] When to call in the Pros to avoid costly DIY mistakes in design [39:33] The importance of strategic investment in short-term rental design, branding, and marketing [47:34] The importance of both design and guest experience in short-term rentals and the need for a cohesive approach [54:17] The lightning round Golden Nuggets: “If you're out shopping for a car and you can't tell the difference between a Hyundai and a Rolls Royce, it's not in your best interest to buy the Rolls Royce, even if you could afford it, right? Because you don't appreciate it, it doesn't mean a lot to you, and there's something else you could use that money for.” “If you are honest with yourself, and you like, flip through Airbnb for the ones that are in your area, and you can't tell which ones are the superstars, or you can tell, but you aren't quite sure what elements get it there, then that's probably when you need to bring someone in to pay, to pay for it, because it's affecting your business, a business decision at that time.” “I think that there are so many hosts to at least, that I've come across Not, not in our Facebook community or the Accelerator, or anything like that, but just in in the industry that have this mentality that, well, I'm buying a property and it's turnkey, and it's already renting, so I don't need to do anything to it, right? And I look at that as a lost opportunity.” “There are ways to delegate the money to make the most impact.” “There's a community out there that will help, and it is so much easier to do things with other people and to bounce ideas off of each other.” “70% of your great ideas come to you when you're not actually sitting down to do work” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Facebook: https://www.facebook.com/profile.php?id=100055882757757 Instagram:https://www.instagram.com/gather.and.host/

In this episode, I sit down with Michelle Gilbert, who takes us through her experiences with unauthorized parties in her Airbnb properties. Michelle opens up about her experiences with two separate party incidents, sharing how the first was a tough learning experience and how those lessons empowered her to tackle the second incident with confidence and finesse. Michelle dives deep into the risks these situations pose and highlights the importance of staying ahead of the game as short-term rental hosts. And she offers essential strategies for keeping your rentals safe and secure.  Join us for this episode filled with actionable insights and inspiring stories from Michelle that can help you manage and minimize party risks in your own short-term rental adventures. HIGHLIGHTS AND KEY POINTS: [04:49] A short introduction about our guest Michelle Gilbert [06:24] Michelle’s journey how she got inspired and secured her first vacation rental property within 30 days [10:32] Michelle shares her experience about an unauthorized, destructive party [18:02] Recognizing warning signs and implementing more strict security measures [24:45] Why having a direct line of communication with HOA and local security teams is important [28:44]  Michelle’s significant steps to protect her properties after experiencing a severe party-related incident [35:53] How Michelle applied her newfound knowledge to handle a second party incident with greater efficiency [41:48] Proactive strategies and advice from Michelle for managing party risks in short-term rentals [43:22] The lightning round Golden Nuggets: “As the leader of a team, it's really important that your folks know that you have their back, and you are proactive in helping mitigate challenges and remove roadblocks for them.” “I cannot let that stop me on my mission to success to keep you know, getting more properties. I feel like I've grown as a person.” “Every week, look at your books, look at your look at what's going on, and track those expenses. And just be on top of where your money's coming in, where your money is coming out, and know that intimately.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Join me as I sit down with Mercedes Sanchez, a former luxury hotel professional, who has successfully transitioned her expertise into building a thriving short-term rental property management business. Discover how she leveraged her hotel background to create a full-service co-hosting company that stands out in the competitive Airbnb market. Mercedes shares her secrets to efficiently managing a diverse portfolio of single-family homes, from guest relations to property maintenance. And tune in for practical advice on complying with Airbnb regulations and maximizing rental income in a complex legal landscape. Whether you're an aspiring Airbnb host, a seasoned property manager, or simply interested in the hospitality industry, this conversation offers invaluable knowledge and inspiration. Listen now and gain insights from a true industry leader! HIGHLIGHTS AND KEY POINTS: [04:37]  A short introduction about our guest Mercedes Sanchez  [06:13] How Mercedes got into real estate and short term rentals [07:25] Mercedes’ transition from managing at Four Seasons to single family homes [08:39] Mercedes shares how she navigated the challenges in managing teams with older employees and dealing with older clients [07:59] How Mercedes connects with clients to build trust and credibility [15:09] Recruiting and maintaining a reliable, dedicated team to meet high service standards [19:08] The challenges and benefits of utilizing her properties in LA for film production [27:29] How Mercedes manages and balances her portfolio of short-term and mid-term rentals based on local regulations and permits [29:28] Mercedes shares her strategies for navigating local regulations and managing rental properties to efficiently manage short-term and mid-term rentals [34:30] Mercedes' business model for co-hosting services is designed to comply with California's regulations [39:47] The lightning round Golden Nuggets: “You have to hold yourself to a high standard to just present yourself so professionally, right? Because you are dealing with someone's investment property and might be their only investment property.” “For me and my property management journey, you know, having a cohesive team that feels like they're a part of a family and not just a contractor is incredibly helpful and important.” “If you're just starting out co-hosting or doing property management, it is critically important that you have a standardized agreement that is drafted and reviewed by an attorney.” “I wish I knew that there was a world out there that was doing what I was doing – So I really wish I would have done a lot more outreach and maybe found a mentor very sooner than when I did.” “Even if you like to do something, never do it for free.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Instagram: https://www.instagram.com/mbxhomes/ YouTube: https://www.youtube.com/channel/UCQOrBWTaLoUH5xeA6EGuAXw TikTok:https://www.tiktok.com/@mbxhomes

Join us for an inspiring chat with Breanna Williams, an interior designer who turns rentals into unforgettable stays! Breanna takes us on her journey from young design enthusiast to successful interior design firm owner. Learn how she balances timeless designs for diverse guests and uncovers the secrets to defining the perfect guest avatar. Whether you’re a property owner or a fellow designer, Breanna's insights are gold. Get practical tips on perfecting ensuites, crafting coffee bars, and choosing must-have kitchen appliances. Breanna's advice will help you elevate your rental spaces immediately. Tune in for inspiration, actionable tips, and stories that could transform your next design project! HIGHLIGHTS AND KEY POINTS: [04:34] A short introduction about our guest Breanna Williams [06:50] Breanna shares her journey how she got into interior designing [08:24] How visiting model homes helps in getting insights into home designs [10:32] Breanna’s journey from passion for interior design into a successful career in the short and mid-term rental industry [18:16] The importance of timeless designs to balance sustainability and personal style [22:31] What are the important elements to include when defining the guests’ avatar [28:24] How Breanna balances a design that works for every guests types [32:27] Brenna shares her insights for a flawless ensuite and essential bedding tips [38:36] The must-have kitchen appliances to elevate guest experience [43:52] The lightning round Golden Nuggets: “I learned a lot about how important it is to listen to what the people that are using the space need for that space and how every family is different.” “Marketing and branding has taken my business into a completely different direction than I could have ever imagined that it would have. I mean, it's really what, what created me to kind of niche down into the space that I'm in now.” “I had somebody tell me, you know, you're never going to be ready, whether you plan it, or you don't plan it, or it's a surprise or what have you. You're never going to be fully ready. And then you know, it's been reiterated throughout my lifetime, right? It's so many things. You're never ready to own a house. You're never ready to start a business. You're never ready to scale your business. You just have to tear up those bootstraps and just make it work.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: https://mumforddesigns.com/ Instagram: https://www.instagram.com/mumford_designs/ Facebook:Mumford Designs

Ever wondered how a supermom, boss lady, and seasoned short-term rental investor seamlessly juggles booming businesses and family life? Tune into this episode to uncover Shae Duffy's inspiring journey. Discover how her supportive partner plays a pivotal role in her real estate ventures and the smart strategies she uses to balance family, work, and self-care. Shae shares her secrets to staying ahead of market trends and catering to buyer preferences, highlighting her strategic success in selling out an entire subdivision of vacation rentals. Her story is a powerful testament to resilience, strategic thinking, and the magic of collaboration. Don’t miss out—listen in for invaluable tips to launch or grow your own Airbnb empire while enjoying a happy, fulfilling life. HIGHLIGHTS AND KEY POINTS: [04:26] A short introduction about our guest Shae Duffy [06:05] How Shae got into into real estate and the short term rental world [08:32] Shae’s mindset and approach to overcoming the challenges of cold calling and door knocking in sales [12:21] Moving out of their primary home into a shop house as their first step to short-term rentals [15:46] Shae’s journey in strategically merging two separate businesses with her husband [18:41] The strategies and dynamics of balancing both a business partnership and a family life [22:43] Shae shares about her son being involved in the business and developing an entrepreneurial mindset from a very young age  [26:29] Shae’s insights about the future trends and factors influencing successful short-term rentals  [31:33] How Shae overcame the challenges and successfully sold a subdivision of vacation rental properties  [35:28] Balancing multiple responsibilities with self-care and the benefits of fitness for stress relief and personal growth [39:20] The importance and benefits of partnerships in starting and scaling ventures in short term rentals and real estate investing [42:07] The lightning round Golden Nuggets: “I have learned over time that there are certain things that I will wait to share from an ideation perspective with my spouse, because he's going to ask me a bunch of questions. And if I don't have the answers to the questions yet, then it's not the right time to present it.” As far as how we balance business being in business together, it is helpful for us to have skill sets that overlap so that we can substitute for each other. But we also are able to identify each other's strengths and weaknesses.” “On top of beautiful interior design, which I think most of the people in the industry are aware of, that's really crucial. I think unique builds are important to places where the house, the home itself is the destination.” “I would say don't be afraid of partnerships, you still have to be smart about them, and everybody manages each other's expectations and roles. But you know, if you don't have a lot of money, or you don't have a lot of time, and usually it's one or the other than align yourself with somebody that makes up for that. And it's just so much easier to scale. And to just have a mastermind situation if you do partnership.” “I think just not being hard on yourself if you fail at something and when I reflect on all the things we've done over the years, some of our biggest aha moments and some of the doors that have opened that we never thought would open happened because we failed.” “Understanding the power of your mind, and, and learning how to utilize your mind in the best way possible, so that it works for you. In a very active and intentional way, I think it is one of the greatest skills that I have ever learned personally.” “The idea of what you focus on expands, I feel like our minds are so powerful. And that's part of why they say the power of prayer, it's setting your mind to something and believing it and speaking it into existence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: duffyhomesllc.com Email:shaeduffyhomes@gmail.com

Ever feel like your Airbnb website is more of an empty room than a goldmine? You're not alone, but we’ve got you covered! This episode is packed with actionable tips to transform your website from a headache to a high-converting machine. Join me as I chat with Diana Roberts, a website guru with years of experience crafting winning online presences for Airbnb and short-term rental owners. We'll tackle the critical questions that can make or break your online booking success: Must-Have Website Elements Every Airbnb Host Needs (Right Now!)  Mastering Your Multi-Location Strategy: Websites for Scattered Short-Term Rentals  Website Maintenance Hacks for Smooth Sailing and Happy Guests  Common Airbnb Website Mistakes (and How to Fix Them FAST!)  The Power of Fresh Content: How Often Should You Update Your Airbnb Website?  Unlocking the Secrets of Direct Bookings: Why Tracking Website Traffic Matters (and How to Use Free Tools Like Google Analytics)  Stop letting your website be a missed opportunity! Tune in and discover the secrets to building a successful direct booking website that attracts guests and keeps them coming back for more! HIGHLIGHTS AND KEY POINTS: [04:43] A short introduction about our guest Diana Roberts [07:15] Diana’s shares her experience traveling around the US in an RV [09:02] How Diana found her way into the short term rental industry [12:11] How Diana successfully runs business while pursuing a nomadic lifestyle [14:48] The allocation of responsibilities and tasks within Diana's family business [17:26] The importance of having a property and content management systems softwares [22:07] What are the critical elements for an owner or a host to consider when it comes to their website [25:11] Diana’s website set-up strategy for hosts with properties in multiple locations  [27:39] What are the best ways to make sure that a website stays functional [30:24] What are the most common mistakes people make with their websites [33:19] How often should people post new content to their websites [35:05] The importance of setting up Google Analytics or tools like Google Site Kit to track detailed traffic analytics  [41:49] The lightning round Golden Nuggets: “Don't wait until you get old to say you're gonna go do stuff.” “Sometimes we have a vision for what we want for our future, but we may not have all of the individual steps figured out along our journey. You have to let go, to let in.” “Patience is a virtue too. So if you're new, it's gonna take six months to a year for Google to recognize you.” “I wish I would have known my niche. Whenever I first started, I wished I would have niched. I never realized how important niching was until later on in life.” “Expect nothing. Appreciate everything.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website:dercustoms.com

Dreaming of success in the competitive world of short-term rentals? This episode is your roadmap! We delve into the inspiring journey of Madeleine Rayford Holland, a two-boy mom who crushed it as a corporate COO and is now a thriving Airbnb investor. Uncover Madeleine's secrets to building a stellar Airbnb brand, from vetting top-notch property management partners to leveraging arbitrage strategies for growing your portfolio. Discover the power of a dynamic team and the magic of networking to fuel both business and personal growth. This episode is packed with actionable tips, inspiring stories, and practical advice for short-term rental hosts of all levels. Whether you're a seasoned pro or just starting your Airbnb adventure, Madeleine's roadmap will equip you to elevate your business and create unforgettable guest experiences! HIGHLIGHTS AND KEY POINTS: [04:32] A short introduction about our guest Madeleine Rayford Holland [07:34] How Madeleine got into the short term rental space  [11:17] Maintaining a consistent brand standard and its impact to guest experience [15:51] The importance carefully vetting property management clients [18:47] Madeleine’s property portfolio expansion and the benefits of arbitrage in competitive markets [24:39] How Madeleine transitioned her COO skill set and mindset into her short-term rental business [27:13] Why setting up a property management software and documenting processes are crucial [28:53] Madeleine’s dynamic team and how she found them [31:38] The value of networking and relationships in growing a business and personal growth [34:55] Working with a property designer to execute designs that evoke a sense of home and quality  [40:46] The lightning round Golden Nuggets: “To scale rapidly having that big pie and there are different pieces of the pie, the property management, the arbitrage and the owning, they all have their benefits and their downsides. But they all kind of play their role in growing and scaling a business if you want to do it in a very short amount of time.” “Starting and disciplining yourself to document your processes, so you can train somebody easily is something that has been pivotal with allowing us to grow and scale quickly.” “When people are able to connect even outside of the digital realm and physically get in the same place, it just forms these bonds and these connections and the partnerships and the collaborations that come out of that is just I've never seen anything like it.” “Never take anything personally. Mm hmm. Just guest interactions if they come across rude like just water off a duck's back because I poured my heart and my soul into creating this wonderful space. And anytime somebody didn't like it, it kind of took it personally. But I've gotten a lot more thick skin.” “Simple scales, and complicated fails.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Instagram: https://www.instagram.com/madeleineraifordholland

Want to supercharge your Airbnb income? Tune in to our latest episode where we dive deep into maximizing your rental profits! We're joined by Jillian Heilman, a mom of two, real estate investor, and co-host. Jillian spills the tea on building a winning short-term rental revenue management strategy, from optimizing your listing for more bookings to mastering competitive pricing. Get ready for actionable advice and real-life examples from Jillian, who'll show you how meticulous attention to detail and proactive management can skyrocket your earnings. This episode is packed with practical tips to help you elevate your short-term rental business today.  Don't miss out! Learn how to take your Airbnb business to the next level and unlock its full earning potential. HIGHLIGHTS AND KEY POINTS: [02:00] A short introduction about our guest Jillian Heilman [07:20] What makes short-term rentals so “addictive” and rewarding for Jillian especially in her co-hosting business [09:20] Implementation and impact of a revenue management program for short-term rental properties [11:02] The benefits of having a revenue management program [12:20] Tips from Jillian on what hosts should hosts look at within their dynamic pricing tools [17:41] The effectiveness of consistently managing pricing through dynamic tools [19:40] What is the difference in revenue management strategies between mid-term and short-term rentals [21:20] Jillian’s upcoming revenue management workshop in the Live Big Retreat and what excites her  [23:20] The lightning round Golden Nuggets: “Successful people; we need to be surrounded by other people to be able to share challenges with to be able to get insight and input.” “Let people talk, let them share what they want to share.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website:https://www.stepbystepbnb.com/

Looking to elevate your Airbnb or short-term rental property from ordinary to extraordinary? Tune in and discover design secrets to create a captivating and unforgettable guest experience! We're joined by Emily Tillery, a design guru who specializes in transforming Airbnbs and short-term rentals into unique sanctuaries. Learn about Emily's artistic journey and how she uses her expertise to create sustainable and stunning Airbnb interiors. Dive into Emily's innovative approach that prioritizes reclaimed materials and minimizes waste while crafting captivating and eco-friendly spaces. Discover how storytelling plays a key role in crafting memorable Airbnb guest experiences. Get practical tips to elevate your short-term rental with personalized flair and locally curated decor. Emily shares actionable advice specifically designed for Airbnb hosts aiming to create unforgettable stays. Don't miss out! Learn how to transform your Airbnb into a sustainable haven that inspires and captivates your guests. Tune in and unlock the secrets to design-driven success in the short-term rental market! HIGHLIGHTS AND KEY POINTS: [01:49] A short introduction about our guest Emily Tillery [05:28] The difference between designing personal homes and short-term rental properties [07:35] Emily’s transition from the fashion industry to interior designing [10:47] The importance of storytelling through decor to make short-term rentals stand out [18:40] How Emily chooses artwork for short-term rentals that inspires positive emotions [25:10] Emily's tips to hosts on incorporating local found pieces and creatively using object art [30:57] Emily’s practical advice on furnishing short-term rental properties [38:19] Things to consider in selecting a designer for a short-term rentals  [40:52] The lightning round Golden Nuggets: “Know your strengths.” “Hide your weaknesses; I don't mean hide, like sweep them under a rug and pretend like they don't exist. You hide your weaknesses by surrounding yourself with people whose strengths are your weaknesses.” “Try to work with someone [designer] that has hosting experience or has at least experience with designing multiple short term rentals. “Sometimes it's better to list than just wait until everything's perfect. I know, that's crazy. And maybe it's a little bit different now that new listings get such a boost. But I don't think anything is ever going to be perfect. And it's totally a balance.” “If you're not able to compose and breathe and like, think of a professional way to respond, it's okay to step back and not respond immediately.”   Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Instagram:https://www.instagram.com/reclaimedretreats

Ever wondered how a super mompreneur handles multiple thriving ventures? In our latest podcast episode, I chat with Kyrsten Lucia. With two kids, a short-term rental and co-hosting business, and a daycare to manage, she's a master of juggling. We delve into Kyrsten's secrets to success, her clever guest-pleasing techniques, and her mindset before jumping into co-hosting. Kyrsten embodies the boss lady spirit, taking each day as it comes and building a strong support network. Don't miss this chance to learn and flourish from her insights! HIGHLIGHTS AND KEY POINTS: [04:46] A short introduction about our guest Kyrsten Lucia [05:44] How Kyrsten and her husband got started in short term rentals [08:05] What were Kyrsten’s initial thoughts when her husband introduced real estate investing [05:35] The evolution of Kyrsten’s short term rental portfolio [09:07] What made Kyrsten decide that co-hosting will be her next step [11:12] How Krysten balances her time as a mom, a home daycare job, and a co-hosting business [13:33] Kyrsten’s ways of maintaining guest relationships to stand out in the competitive short-term rental market [14:49] Kyrsten’s magazine as an innovative and impactful marketing tool [20:11] The importance of Google Analytics to track website traffic and measure marketing effectiveness [22:02] Enhancing the guest experience by thoughtful touches and some branded items [23:41] Kyrsten’s biggest challenges in hosting other markets and how she overcomes them [25:55] How Kyrsten found and sourced her great team members and how often she visits her properties [30:36] The importance of supportive communities in strategic decision-making [33:24] Kyrsten insights before starting a co-hosting business [38:30] The lightning round Golden Nuggets: “Do it while they're young. So that by the time they are older, we're having the business run itself, which I think is going to be so amazing, not only for us, but for them.” “Being a part of an all women's group, we're constantly being heard. We're not getting left out, we're getting the questions that we need to get answered right away. We're not waiting. I think that's huge.” “There are so many people that are focused on what's the right market, like where should I be, and in my opinion, it's, you should be where you want to be.” “When you trust the process, and you know that mistakes are part of your journey. We can absolutely keep our confidence.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Save your spot for the Live Big Beach Retreat! https://go.staceystjohn.com/live-big-beach-retreat Let’s Connect! Facebook: https://www.facebook.com/short.term.stayzz Instagram: https://www.instagram.com/yourtallgirlhost/ Email:kyrsten@shorttermstays.net Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Are you a real estate investor or Airbnb co-host struggling to find time for business growth? Dive into this riveting episode where we explore the incredible potential of Virtual Assistants (VAs) with Valerie Bowden, the dynamic owner of a flourishing VA agency. Listen to Valerie's inspiring journey and discover how she's helping real estate entrepreneurs, including Airbnb hosts, seize back their time and ignite phenomenal growth. We delve into how harnessing the talents of others can not only liberate your schedule but also amplify your real estate portfolio and skyrocket your profits. Concerned about managing a team that's not physically nearby? We unravel the power of communication tools and strategies to keep your business purring smoothly, irrespective of your team's geographical locations. Packed with practical advice and uplifting tales, this episode is your key to transforming your short-term rental business like you've never imagined. HIGHLIGHTS AND KEY POINTS: [05:14] A short introduction about our guest Valerie Bowden [06:14] Valerie shares her backpacking experience across Africa [08:03] What inspired Valerie to put up Cradle and focus on connecting people with African talents [11:28] The importance of trusting your gut and intuition when making major life or business decisions [13:26] How Valerie decided to get her virtual assistant and highlights the impact to her business [14:45] Balancing between operating outside comfort zone and within genius zone as an entrepreneur  [18:46] What tasks beyond guest management can virtual assistants handle for real estate investors [22:32] How can real estate investors and hospitality business owners strategically leverage their time by outsourcing tasks [24:19] Overcoming the hurdle of feeling unprepared to hire a virtual assistant [27:26] The challenges of managing a business remotely and how Valerie navigated them [27:48] What are the challenges to consider when hiring a virtual assistant [33:03] The lightning round Golden Nuggets: “The best decisions I've made have been following my gut.” “There is inefficiency when you are operating outside of your genius zone. And it's always I think this delicate balance because so often we hear what you have to operate outside of your comfort zone. And that's how you grow. And yes, that is 100% accurate. But I think there is a misconception between the comfort zone and genius zone.” “We as CEOs of our own real estate investing and hospitality businesses can be very strategic with our time and time is one of our most precious commodities, and there is a value to our time.” “Don't be afraid of the mess. It's better just to get started. Because by the time you get them, if you wait until you're perfect, it's gonna take forever.” “Embrace bad decisions, like embrace the failures and just learn from them.” “I always encourage people to celebrate their wins, large or small. I think that's an important part of our journeys. But I also think it's equally important to celebrate our mistakes. Because our mistakes are where our biggest learning opportunities are. And it becomes a failure when we don't learn from those mistakes. It actually becomes a win when we do learn from them.” “Wherever you go, whether it's like a new country, or starting a new business, or getting into real estate for the first time, just be a student and don't think you know everything. Just be curious and learn. And that kind of attitude is what's going to actually get you ahead in the long run.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: crdle.com LinkedIn: https://www.linkedin.com/in/valeriebowden

Get ready for an up-close and personal conversation with Karey Hall, my go-to guru for all things event planning. Karey is a vital part of the team that breathed life into the Live Big Beach Retreat. Through this candid chat, we're taking you behind the curtain to see how my retreat, from August 18th to 22nd, came to be. We'll delve into how retreats like this one can be a launching pad for limitless growth. You'll discover how the magic of collaboration and genuine connection cultivates trust and support, and ignites a recognition of self-value. And you’ll discover how teamwork and genuine relationships spawn trust, encouragement, and self-realization. This is an episode you won't want to miss. It's packed full of genuine insights into the transformational potential of face-to-face retreats. So, why wait?  Want to learn more about the Live Big Beach Retreat or ready to grab your spot? Visit https://go.staceystjohn.com/live-big-beach-retreat now! Have questions? Email Karey at retreats@staceystjohn.com. Tune in now to embark on a journey towards connection, empowerment, and transformation. Together, we can make the journey unforgettable. HIGHLIGHTS AND KEY POINTS: [03:10] A short introduction about our guest Karey Hall [04:55] Karey’s experience in planning a retreat event that brought together women who had only met online [06:11] Karey’s in-person retreat experience that helped building deeper connections beyond the usual networking experience [18:21]  How in-person retreats provide value and support to both individuals and their businesses [20:31] Why you should surround yourself with smart and like-minded individuals  [26:54] How does learning alongside others in a conference setting enhance the overall educational experience  [28:00] The significance of various activities into retreats and how they help the attendees [36:23] What value do one-on-one sessions and workshops add to a retreat experience [44:30] The lightning round Golden Nuggets: “Everyone has value, everyone's experience is something that can be passed on. We all have stories in our past and things that we've been through that can help shape someone else and help them in their business, but also help them as humans.” “Living big can be challenging, but it is about being committed to what you want, and going after it.” “Don't worry about tomorrow, let tomorrow worry about itself.” “I need to be reminded as the planner that I don't have to know how tomorrow is going to work out because God does. And that is a comfort to me.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share!

Eager to dominate the short-term rental sphere? Tune into this episode of STR Sisterhood and let us guide you on transforming your "Airbnb venture" into a triumph! Join us as we chat with fellow podcast host and entrepreneur, Lynell Gordon, on vital business strategies to flourish in this exhilarating industry. We're not just talking - we're sharing potent tactics to fine-tune your skills as a short-term rental business owner.  We're showing you how to elevate your business and become a leader. Whether you're an experienced host or a newbie, this episode is brimming with beneficial tips and techniques to mold you into a short-term rental superstar! So, grab your favorite beverage and get ready to learn, evolve, and find inspiration. HIGHLIGHTS AND KEY POINTS: [02:09] A short introduction about our guest Lynell [07:01] Lynell shares decision making process to transitioning from being a business owner to an employee [09:55] Foundational business best practices important and relevant to Lynell’s experience [13:55] How core values help identify good team members [15:39] The importance of focusing on your strengths and passions, and outsourcing specialized tasks [18:46] Intentional goal planning and the development of routines to achieve goals [23:02] The importance of self-awareness in task management and goal planning [26:19] How does closely monitoring finances drive business growth and make strategic decisions effective [27:29] Why is it important to approach financial management with a strategic mindset [35:37] Lynell shares how she maintains an optimistic and grateful mindset [38:55] The lightning round Golden Nuggets: “The best leaders know how to follow as well.” “Surround yourself with people that will help you to attain your goal or your vision, whatever it is.” “Hire slowly, fire quickly.” “You have to have empathy and customer service, no matter how smart you are, no matter what you do.” “You have to calculate your value based on time.” “You can have anything you want in life that you're willing to work hard for.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Email:lynellgordon4@gmail.com

Welcome back to The STR Sisterhood! We've got a special treat for you in this episode. We all know that feeling of needing a little nudge, a guiding light to point us in the right direction. Well, this episode is packed with just that! I've been diving into the archives and pulling out the best advice nuggets from my interviews with ten incredible women in the short-term rental industry. These ladies have faced challenges, chased dreams, and come out stronger on the other side. So, grab your notebook, hit that download button, and get ready to be inspired by the wisdom of nine amazing women sharing the single best piece of advice they've ever received.

Struggling to stand out in the sea of Airbnb listings? This episode is your secret weapon! Join marketing guru Janice Pollard as she cracks the code of short-term rental brand-building specifically designed to skyrocket your bookings. We'll dive deep into crafting a striking logo that captures your property’s essence. You'll learn how to choose brand colors that resonate with your target audience and ensure brand consistency across all platforms. But branding goes beyond a logo! We'll explore the power of crafting compelling listing copy and promotional materials that weave a captivating brand story for your guests. These elements are crucial for delivering a memorable brand experience that sets you apart. Tune in and unlock valuable insights on effective Airbnb branding strategies to attract your ideal guests and propel your short-term rental revenue to new heights! HIGHLIGHTS AND KEY POINTS: [02:47] A short introduction about our guest Janice Pollard [05:26] Understanding the purpose and the components of an effective of a logo [11:11] The importance of of simplicity and psychology of colors in logo design [13:28] Tips about tools and selecting color schemes for branding short-term rentals [16:06] Janice shares her advice about choosing color schemes in creating a logo [23:02] Choosing colors to align aesthetics with guest experience [25:28] Effective implementation of a strategy-first approach to branding to enhance guest experience [30:08] The importance of maintaining brand consistency and communications  [31:47] Creating a memorable brand experience and integrating brand standards in short-term rentals [36:28] The impact of promotional items with logos in short-term rental properties [38:21] The lightning round Golden Nuggets: “A lot of people think a logo is going to create brand awareness. And really, a logo’s sole purpose on earth is to identify your brand. That's all it does.” “Colors that are opposite on the color wheel drive excitement and motion.” “Make a clear request, make a clear and simple request and ask for what you want. Because people can't read your mind.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: https://www.marshmallowhill.com/ Instagram: https://www.instagram.com/marshmallowhill/

Dive into the inspiring story of Becky Nova, who transitioned from the world of cancer research to becoming a strategic short-term rental investor with Airbnb. Follow her remarkable journey as she navigated through challenges, moving from New York to Europe, losing everything and starting over. Ignoring the doubters, Becky took the plunge into real estate in 2018, starting with a duplex. Her approach emphasizes intentionality and meticulous planning for success. Through self-reflection, goal setting, and a willingness to take calculated risks, Becky has built a thriving portfolio that leverages Airbnb. Her experience, filled with both triumphs and setbacks, fuels her passion for inspiring others. Becky's strategy extends beyond a single location. She strategically uses income from her New York rental portfolio to invest in additional properties. This approach allows her to provide long-term housing solutions while building a global portfolio of income-generating properties. More than just bricks and mortar, Becky's story highlights the personal growth that comes with real estate investing. She emphasizes the importance of confidence, supportive communities, and smart delegation. This is a story that will inspire you with its message of resilience, determination, and the transformative power of investing in real estate. Tune in now! HIGHLIGHTS AND KEY POINTS: [02:25] A short introduction about our guest Becky Nova [05:01] How Becky was exposed to real estate investing [06:52] Becky shares how she learned and refined her skills in real estate investing [08:44] Becky’s real estate portfolio and her properties in New York [10:30] Her journey on investing in Dominican Republic that was guided by a goal and purpose [12:00] The importance of self-reflection and understanding one's goals to make meaningful changes in life [21:10] The transformative power of surrounding oneself with a supportive community [23:46] Becky shares her journey of facing setbacks and failures that led to opportunities for growth and self-discovery [24:00] Becky’s  favorite ways or patterns of behavior that she sees as confidence builders [25:39] Becky’s reflection on her real estate investing journey [27:37] The importance of introducing younger generations to the opportunities and benefits of real estate investing [30:56] Becky’s plan on expanding her real estate portfolio and to further involve her husband [32:32] The lightning round Golden Nuggets: “Real estate investing has so many proven methods, that it is just plugging into what other people have already done. And just kind of doing that on repeat.” “I've always been a person that tries to find ways to push boundaries or to live a little bit differently.” “Don't let someone else dictate what your dreams are.” “There's so many different ways that you can do the right thing for you, not just be chasing somebody else's dreams.” “Why aren’t we celebrating our failures? Because that's how we learn.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Facebook: https://www.facebook.com/TheBeckyNova Instagram: https://www.instagram.com/thebeckynova

Buckle up, Airbnb enthusiasts! Today's episode features Brandi Jones, a visionary entrepreneur who's conquered the exciting world of corporate housing, managing a whopping 116 units!  Brandi's journey is a captivating tale of determination and innovation, showcasing how she used rental arbitrage to strategically target high-demand properties and skyrocket her Airbnb and mid-term rental business. But her success goes beyond impressive numbers. Brandi's unwavering commitment to exceptional customer service and her keen understanding of the market make her an inspiration to aspiring property managers who dream of thriving in the Airbnb and mid-term rental space. This episode is more than just an interview; it's a roadmap to success for anyone who wants to revolutionize their approach to Airbnb and mid-term rentals. Join us as we delve into Brandi's remarkable journey, where you'll discover invaluable insights and actionable strategies that can transform your short-term rental and mid-term rental game! HIGHLIGHTS AND KEY POINTS: [02:28] A short introduction about our guest Brandi Jones [02:50] When and what Brandi got started in the world of property rentals [03:48] How Brandi acquired all her properties [04:31] Brandi's methodical approach to entering the corporate housing market with limited resources [06:31] Her mindset and approach to her initial conversation with a landlord when starting out in corporate housing [08:57] Brandi's strategic approach to choosing the location and furnishing within a limited budget [10:00] Brandi's rapid scaling journey from 1 to 116 corporate housing units [14:45] Strategies for managing units within a building and the significance of location proximity [18:56] The challenges that Brandi faces in her corporate housing business [24:35] Her insights into competition and saturation in corporate housing [28:20] Brandi discusses her multi-faceted approach to marketing her properties [30:59] The significance of investing in and valuing the cleaning team [33:29] Brandi's transition into mentoring others to start their own arbitrage businesses [35:40] The lightning round Golden Nuggets: “When you have the opportunity to help others make an impact in their lives, it is like the most amazing feeling.” “It's not hard, but 10x is easier than 2x.” “Just keep living.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Instagram: https://www.instagram.com/brandijones__s Website:https://www.midtermmillionaire.com/

Ever dream of turning your own home into a thriving Airbnb or short-term rental? This episode is bursting with inspiration for you!  In this episode, I sit down with Pam Holt and learn how she unlocked hidden income potential in her own space, funding epic adventures and unforgettable experiences. Pam's story is more than just numbers – it's about the joy of hospitality. From welcoming families on getaways to collaborating with media crews, she's embraced the adventure of hosting a diverse cast of characters. Ready to turn your own house into a cash machine? Pam spills the beans on how to do it right. You'll get a blend of practical tips and heartwarming stories that show how embracing this opportunity can be a game-changer.  Don't miss out! Tune in and learn how YOU can unlock the hidden potential of your home. Imagine – income, adventure, and the chance to create a haven for amazing people. This episode has it all! HIGHLIGHTS AND KEY POINTS: [02:09] A short introduction about our guest Pam Holt [03:25] How Pam discovered the world of hosting people in her home [08:11] Pam shares how she was able to leverage their home as a source of income [10:13] Pam’s mindset that helped to overcome concerns about strangers staying in their home [14:18] Understanding the target guest demographic and their needs for effective hosting [15:34] How being a pet-friendly host has enhanced their bookings hosting experience [17:02] Pam’s share her insights about designing her home in attracting guests [20:34] 5 Ways on leveraging one's home for income beyond traditional vacation rentals [23:51] Pam’s approach to hosting guests in their home while still maintaining personal boundaries and comfort levels [27:25] Tips in utilizing state film incentives for media production opportunities in one's home [30:42] Pam shares a serendipitous story that led to an unexpected collaboration on a project [33:00] Pam’s advises to potential hosts interested in utilizing their homes for income generation [35:10] The lightning round Golden Nuggets: “I made the decision personally, to separate my possessions, separate from my home, my house, make it more real estate sort of an asset instead of this place that my kids grew up and all that's true, but I still have all of that, those are my memories. And now I have the chance to make more memories with my kids.” “You don't have to have the most beautiful, professionally designed home to be attractive to travelers. It's nice that it's eye-catching, and it's not cluttered.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: pamholt.com

Dive into a captivating chat with Zeona McIntyre, a savvy entrepreneur and real estate guru. She'll share her journey through the unpredictable realms of business and real estate investing. Find out about the power of flexibility, courage, and embracing change to fuel continuous entrepreneurial growth. Trace Zeona's shift from Airbnb rental arbitrage to property ownership, and her inventive blend of real estate know-how with creative financing tactics. Uncover her secret to using innovative financing to tap into fresh opportunities. Get useful insights on steering discussions with sellers and utilizing creative financing to reach your investment targets. Whether you're an investor or a real estate agent, Zeona's wisdom offers practical advice for navigating the ever-changing world of real estate investing and securing your next short-term rental. Don't miss this enlightening chat filled with actionable advice and inspiration for your entrepreneurial voyage. Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:26] A short introduction about our guest Zeona McIntyre [03:14] The importance of embracing change and evolution as business owners and the value of making pivots or iterations in business [03:53] Overcoming fear and discomfort in pursuit of growth and taking risks in business [07:10] Zeona’s journey into the world of Airbnb and short-term rentals [09:05] How Zeona started out with Airbnb arbitrage to to eventually transitioning into buying properties [11:56] Blending real estate expertise from short-term rentals to creative financing [13:43] Discovering real estate opportunities through creative financing [14:59] How to have conversations with sellers and leverage opportunities in creative real estate financing [23:25] The advantage of having expertise in short-term and mid-term rentals and creative financing as a real estate agent [27:06] Zeona’s future plans in real estate investing, creative financing and book writing [33:01] The lightning round Golden Nuggets: “I think there's this sort of misconception that when you are getting into rental properties, or real estate, it's passive, most of it's not reality. And short term rentals, especially, are kind of that most active rental that you can have.” “Being a constant learner is definitely something that plays to your advantage over time.” “​​Failures are only a snapshot of where you stop.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: zeonamcintyre.com Facebook: https://www.facebook.com/zeona.mcintyre Instagram:https://www.instagram.com/zeonamcintyre

We're thrilled to welcome Rebecca Cribbin, an inspiring entrepreneur who's taken the short-term rental world by storm. Get ready to be amazed by her journey, from a single property to a jaw-dropping portfolio of 350! Rebecca's gonna share her secret sauce for conquering challenges, scaling her Airbnb empire strategically, and forging rock-solid connections with real estate agents. You'll discover the power of streamlined processes to fuel explosive growth, and snag actionable tips to take your own short-term rental business to the next level. But this episode goes way beyond business. Rebecca will also share her wisdom on maintaining a healthy work-life balance, even amidst a thriving business. Plus, you'll hear about her incredible philanthropic work empowering women and children in South Africa. Talk about a ripple effect! This is your chance to gain invaluable insights and fuel your own Airbnb dreams. Don't miss out – tune in and get ready to take your short-term rental journey to new heights! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:35] A short introduction about our guest Rebecca Cribbin [05:19] How Rebecca started in the world of short-term rentals [07:08] The challenges Rebecca faced and her strategies in maintaining cleanliness and conducting property inspections [12:14] Rebecca talks about the importance of having contingency plans and the strategic approach to scaling the business [18:01 How Rebecca achieved her significant growth in managing 350 properties [21:38] Why building strong relationships with real estate agents is important in business growth [31:48] The importance of focusing on process improvement in business [36:34] The challenges and strategies of documenting and optimizing business processes for continuous improvement [42:15] How a Boss Lady balances her demanding business endeavors with her personal life [47:21] Rebecca shares about her charity work in South Africa helping women and children in need [57:03] The lightning round Golden Nuggets: “I stepped away from what I wasn't good at, and recruited people to do it for me who are good at it.” “When you focus your efforts and your energy on the process, the results will come.” “I am proof that as a woman, we can do it all and have it all and survive it.” “Practice, practice, practice. – the better campaign of 2024 is about, you know, learning from what we've done and keep on practicing.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! LinkedIn: Rebecca Cribbin - https://au.linkedin.com/in/rebecca-cribbin-str Facebook: https://www.facebook.com/rebecca.cribbin1 Website: holidayrentalspecialists.com.au holidayrentalexperts.com.au

Get set to uncover Brittany Blackman's secret to creating a loyal fan base with her Florida vacation rental business! In this episode, Brittany shares her unique approach of combining top-notch service and consistent branding to create a successful short-term rental venture that delights guests and boosts her business. She also reveals how she utilizes branded promotional items to enrich the guest experience and strengthen brand loyalty. If you're aiming to establish a thriving Airbnb or short-term rental business with a legion of loyal fans, we've got you covered with practical steps. Join us for a chat full of actionable tips. Tune in now! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:13] A short introduction about our guest Brittany Blackman [02:57] How Brittany started in the world of vacation and short term rentals [04:40] Brittany’s transition from employment to becoming an entrepreneur [06:50] The importance of having a supportive community and meaningful connections [07:55] Brittany talks about branding and the importance of brand consistency [12:09] Tips in crafting brand consistency in hospitality and small business  [16:43] Brittany talks about the importance of clarity in building a brand and business strategy [20:38] The impact of attention to details and implementing brand consistency to guest experience [25:45] Brittany’s tips on elevating guest experience with branded promotional items [36:50] What are the first steps on basic branding consistency [40:29] The lightning round Golden Nuggets: “Brand consistency is knowing who you are, effectively communicating it, and being consistent.” “Don't take things personally, which is really hard to do when you're putting your heart into things.” “Not everyone is going to have the same level of appreciation for all of your hard effort and hard work, and so we can't expect that of other people.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Website: breatheeasyrentals.com Facebook: https://www.facebook.com/breatheeasyrentals https://www.facebook.com/brittanygblackman

Join us for a thrilling ride with our guest, Candice Menard, into the fascinating realm of crash pads and short-term rentals!  Candice, a former flight attendant turned industry expert, spills insider secrets about the intriguing intersection of aviation and hospitality. Candice takes us deep into crash pad living, sharing priceless insights about this unique approach to the short-term rental market. Learn about location challenges, essential amenities, and what makes crash pads a sanctuary for flight crews. She also shares her wisdom on selecting strategic locations near airports and other key hubs so your rental can soar (pun intended!). Plus, get her savvy tips on marketing, cleaning routines, and more! Whether you're an experienced Airbnb host or an investor who’s simply curious about alternative accommodations, this episode is brimming with useful advice. Tune in now to delve deeper into the world of crash pads and discover new opportunities in the dynamic field of hospitality! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [03:16] A short introduction of our guest, Candice Menard [03:43] How Candice started in the short term rental space [05:27] Candice as a former flight attendant talks about Crash Pads and how it works [11:39] Identifying real estate investment opportunities for flight crew accommodations [16:17] Finding the ideal crash pad proximity to airports and strategic locations [17:54] Candice’s insights about crash pad living of flight crews [19:04] Understanding crash pad rentals with shared spaces and flexible leases [25:24] Candice’s tips on essential amenities that crash pad rentals must have [28:21] Managing cleaning and laundry in crash pad rentals [29:00] The various and effective ways on how to market crash pad rentals [31:20] Candice’s advice in launching crash pad rentals in flight crew’s perspective [33:56] The lightning round Golden Nuggets: “Expect the unexpected and be willing to pivot.” “Once you get an education degree, that is the one thing no one can ever take from you.” “Everything is a building block for something else for the future.” Let’s Connect! Websites: rentitlikeasaint.com sellitlikeasaint.com Facebook: https://www.facebook.com/RentItLikeASaint,  https://www.facebook.com/sellitlikeasaintrealtygroup TikTok: https://www.tiktok.com/@rentitlikeasaint,  Instagram: https://www.instagram.com/rentitlikeasaint/ LinkedIn:https://www.linkedin.com/company/rent-it-like-a-saint,

Get ready to dive into the deep end with our latest episode featuring the marketing whizz, Carla Chicharro from Lodgify!  From humble beginnings to becoming a marketing master, Carla's journey is a rollercoaster ride of resilience and adaptability. Ever felt swamped and overwhelmed? Carla’s been there. But instead of sinking, she soared, transforming challenges into triumphs.  She's opening up about the game-changer moments that turbocharged her career, from beating the early struggles to leading a super productive team. Join us on this enlightening journey of professional growth!  So, what are you waiting for? Tune in now for actionable strategies and unleash your true potential!  Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:15] Getting to know our guest Carla Chicharro, the head of Marketing at Lodgify [05:09] A short history of Carla’s professional journey [08:35] Carla’s content creation strategies and the challenges she faced [14:31] Carla’s shift from overwhelm to embracing challenges for success [19:42] How Carla progressed from aspiring team leader to managing a growing team [22:23] Why implementing feedback sessions are crucial for continuous improvement [27:48] How Carla empowers her team to be creating and innovative [30:18] The power of regular brainstorming sessions and casual meetings [35:49] Carla shares about her comedy podcast and foodie Instagram [38:05] Carla’s tips on hiring the right person to fit your team [41:04] The lightning round Golden Nuggets: “Because we were so focused on getting things done, we forgot about the part that we're all humans here.” “I think it is so incredibly important to not only stay focused on, as you mentioned, doing great work, but also making sure that we keep our people first.” “Be sure you have dedicated time to not only share feedback with that team member about what's going well, and maybe what some opportunities might be for improvement, but ask those same questions, receive that feedback, because that helps us all become stronger entrepreneurs and leaders at the same time.” “It's really important that we have a vision, obviously, for what we want for our futures.” “Trust your gut, and believe in yourself. Those two things are very important.” “We cannot measure our success by someone else's ruler…someone may have different goals and dreams than you have.” Let’s Connect: LinkedIn: Carla Chicharro https://www.linkedin.com/in/cchich/ Website Link: The STR Success Accelerator - https://staceystjohn.com/

In this episode, we dive deep into the world of Airbnb and short-term rental finances with real estate investment guru Jessica Lawrence. Jessica shares her insights on how to navigate the financial complexities of managing an Airbnb property, empowering you to become a successful short-term rental host. 5 Key Topics we dive into for Airbnb Investors: The importance of financial literacy Demystifying financial roles Financial separation strategies  Financial statements 101 Becoming financial software savvy Don't miss out on this opportunity to unlock the secrets to mastering your money management in the exciting world of short-term rentals! Tune in now and take action to transform your Airbnb finances and become a thriving host! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:13] Getting to know our guest Jessica Lawrence [04:45] Jessica highlights the importance of Financial Education in schools [06:32] The difference between a bookkeeper, a tax preparer, and a tax strategist [11:34] Why is it important to separate personal and business finances in Property Investment [16:44] Tips about managing revenue in real estate and the importance of Escrow accounts [19:11] What are the three important financial statements for real estate investors [31:30] Jessica recommends an essential financial software for real estate business [33:52] Tips and best practices in managing multiple LLCs and properties in Quickbooks Online [39:48] When is the best time for an investor should hire a full time Bookkeeper  [44:33] The lightning round Golden Nuggets: “It's better to start now than not at all.” “Numbers are the numbers, whether you look at them or you don't. So it's just you at the end of the day, that is either going to be helped or hurt by what's happening with those numbers.” “Take action; because we often get stuck in analysis paralysis, especially with our first one, where it's like you're trying to make it perfectly right.” “Trust your instinct, right? And just make a decision.” Let’s Connect! Website: https://jesslawrence.com/ Instagram: https://www.instagram.com/jesslawrence424/ LinkedIn: https://www.linkedin.com/in/jesslawrence424/ Facebook: https://www.facebook.com/jesslawrence424

Struggling to keep up with guest communication, listing management, and other tasks for your Airbnb or short-term rental? You're not alone! Many hosts find themselves drowning in the day-to-day operations, hindering their business growth. This episode is your one-stop guide to unlocking the power of Virtual Assistants (VAs) for your Airbnb or short-term rental success! Join us as we chat with Pat and Yash, industry veterans in the VA space, who share their invaluable insights and practical tips: Discover the secrets to hiring the perfect VA, specifically for the unique needs of the short-term rental industry. Learn the advantages of working with Filipino VAs, known for their exceptional English proficiency and dedication. Get practical tips on sourcing, interviewing, training, and leading your VA team for maximum efficiency. ‍ Whether you're a seasoned host or just starting out, this episode is packed with actionable strategies to take your short-term rental business to the next level! Tune in and unlock the hidden potential of your Airbnb or short-term rental business with the power of VAs!  Ready to transform the way you work? Click here to schedule a Discovery Call with Pro VA Services! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [03:23] Meet Pat and Yash, and their journey on how they started their VA career [09:34] Understanding the needs and preferences of potential clients seeking virtual assistants [11:57] The role of STR Virtual Assistants and how they can help STR Hosts grow their business [13:56] How Filipinos learn and utilize the English Language in their everyday communication [16:34] Essential tips for hosts when hiring and working with Filipino VAs [21:21] Best practices when training and onboarding your Virtual Assistants [24:09] Yash’ shares insights on how hosts can become a great leader of a virtual assistant team [30:36 The crucial role of weekly meetings and huddles to maximize virtual assistant efficiency [33:24 Yash talks about tech setups, and efficient systems for hiring and managing virtual assistants in property management businesses [37:59] When is the best time and key considerations when hiring Virtual Assistants [41:36 The lightning round  Golden Nuggets: “Sometimes we don't know what life is going to hold in the future. But if you have a vision for what you want, you can absolutely reverse engineer that journey.” “Delegate to elevate.” “Be upfront if something does not work for you.” “When you invest in people, process, and technology in your business, it gives you the foundation to grow; and to grow rapidly without major growing pains.” “Always choose to be the better person. It's not always about what you know, about your skills, and about how good you are. Most people consider your character.” “If something doesn't work for you, you have to say no, learn how to say no.” “When we're finding a virtual assistant, when we're bringing them into our businesses, we are not only helping free up our time, but we're helping someone else live their best life.” Let’s Connect! Complete this form to book a Discovery Call form: https://shorturl.at/aIVX6 Yash’s Email: admin@provaservices.com Pat’s Email: operations@provaservices.com

Join me as I dive into a riveting conversation with the dynamic Tanya Rooney, a virtuoso in the realm of short-term rentals and real estate investment. Tanya unveils her exhilarating transition from the corporate world to conquering the short-term rental industry, sharing nuggets of wisdom along her journey. We dissect the highs and lows of real estate investment, spotlighting Tanya's knack for problem-solving and the crucial role of supportive partnerships in steering through this intricate industry. Throughout our chat, Tanya's fervor is contagious, lighting up the narrative with her vibrant energy and fervor. Whether you're a seasoned investor, a host ready to level up, or even the ruler of a short-term rental kingdom, this episode is a goldmine of knowledge, inspiration, and empowerment. So, tune in and unearth the secrets of thriving in the thrilling world of real estate! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:11] A quick background of our guest Tanya Rooney [02:52] How Tanya ventured into the world of short-term rentals [06:02] Tanya talks about Contract of Deed [07:37] Tanya's journey of converting an old house into a short-term rental property [12:05] The obstacles and essential considerations in real estate investing [12:31] How Tanya deals with challenges and stress when managing issues remotely [17:19] Understand the role of networking in expanding Tanya's real estate portfolio and short-term rental business [23:51] Tanya shares effective networking strategies and building meaningful connections in the real estate industry [33:31] How Tanya deals with negative individuals and the importance of surrounding oneself with positive and supportive people [40:36] Discover Tanya's strategies for overcoming limiting beliefs and cultivating a positive mindset [49:35] The lightning round  Golden Nuggets: “Real estate is not for the faint of heart, you will always have something that comes up, and you just have to work through it.” “You as the CEO of your business, guess what you are, you are the chief problem solver.” “The first six months of hosting is honestly the worst, it's the worst and the best because you're gonna learn the most.” “We do hard things, we do them every day. So cut it out, just choose your hard.” “Our words have such a huge effect on how we feel about something.” “Don't chase other people's dreams.” Let’s Connect! Instagram: @tanyarooneymn https://www.instagram.com/tanyarooneymn/ Website: tanyarooney.com Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, join us as we delve into the remarkable journey of Annette Fourbes in the short-term rental industry. From overcoming burnout as a nurse to discovering her passion in property management, Annette's story is both inspiring and empowering. Listen in as Annette shares her experiences with rental arbitrage, including the challenges of securing her first property remotely. She also discusses her transition into property ownership, offering valuable insights into finding the perfect location and bringing her dream beach house to life. What truly sets this episode apart is Annette's candid reflections on the importance of setting boundaries and practicing self-care as an entrepreneur. Whether it's managing a hectic schedule or bouncing back from setbacks, her wisdom resonates with anyone striving for balance and fulfillment in their professional journey. Don't miss out and tune in on this episode filled with inspiration and practical advice from Annette's journey. You'll laugh, you'll learn, and most importantly, you'll be inspired to chart your own course to success! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:51] A short biography of our guest Annette Fourbes [03:38] Annette’s transition from nursing career to new opportunities [05:28] Her journey of short-term rental discovery and self-education [06:24] Annette’s first property and the art of Rental Arbitrage [14:59] Annette’s venture into property ownership and journey to business expansion [19:21] The quest for the perfect realtor for her short-term rental investment  [23:31] Her unexpected journey from STR ownership to STR co-hosting [30:27] Annette’s effective way of streamlining task management and boosting her productivity  [34:46] The lightning round Golden Nuggets: “Focus on one operational model first and nail that before you start expanding into additional operational models.” “I am in control of my own destiny, and that is what I live for day by day.” “Every loss was a lesson, so as long as it was a lesson, then it truly was not a loss.” “If we're learning from mistakes, those mistakes become fabulous opportunities in our businesses for us to grow and evolve and improve what we do.” “It doesn't have to be perfect. This has to be done.” “It's so incredibly powerful to be able to take a look in the mirror and say, if I work on me, I am going to make leaps and bounds - movement in my business.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Resource Mentioned Motion - https://www.usemotion.com/ Let’s Connect! Instagram - Nurse Net AED https://www.instagram.com/nursenetsaed Facebook: https://www.facebook.com/annette.toussaintforbes Website: https://magaccommodations.net/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Join me in this episode as I catch up with Candice Menard, Karey Hall, Jillian Heilman, Maria Reith, and Janelle Lowrance at the STR Wealth Conference in Nashville. We dive into their conference highlights, key learnings, and unexpected surprises. Hear them discuss networking, tackling social media hurdles, and the importance of community in the short-term rental industry. They also share their top tips for success in an exciting lightning round! Whether you're a seasoned expert or a newcomer to the STR scene, this episode is brimming with valuable insights and fun moments. Missed the Nashville conference? Don't worry! This episode brings the conference experience right to you. Tune in now! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:33] Meet our incredible guests: Candice Menard, Karey Hall, Jillian Heilman, Maria Reith, and Janelle Lowrance [03:20] Discover the favorite highlights from the STR Wealth Conference shared by our guests [07:35] The fascinating topic of Crash Pads and it’s potential in the rental industry [08:54] Candice shares her firsthand experience staying in a Crash Pad  [11:56] Karey’s takeaways from speaker sessions and her overall conference experience [17:37] Candice’ valuable insights gained from the Social Media Sessions at the conference [18:57] Janelle’s insight about the importance of authenticity in social media content and its current trend [20:26] Maria’s strategies for leveraging Social Media to boost direct bookings and engagement [21:53] Jillian’s excitement and experiences attending a live conference [22:49] Karey’s decision-making process and motivations for attending the live conference [24:36] Maria's goals and objectives for attending the live conference and what she hoped to achieve [26:12] The lightning round Golden Nuggets “It is so critically important, in my opinion, to have a support system around you.” “Don't ever forget that you are on a mission, you are on a path for your next property. [But] don't forget what you've already done and celebrate that.” “If you're not learning, you're dying.” “Helping someone else actually teaches you.” “There's no shame or blame or judgment about where you are on your journey, where you are, where you were, any of us are, it is all about how we can lift each other up.” “Work on your mindset, making sure that you're really thinking about where you want to be, and you're gonna get there.” “Believe in yourself and take action. Confidence comes from action.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Resource Mentioned: Hospitable Hosts 3 - https://shorturl.at/wzV24 Website Link: STR Wealth Conference - https://strwealthconference.com/ The STR Success Accelerator - https://staceystjohn.com/

Craving freedom and flexibility through your own short-term rental empire? But feeling overwhelmed by juggling bookings, guests, and personal life? Then buckle up, because this episode holds the key! Join us as we chat with Kim Menapace, a seasoned Airbnb co-host and entrepreneur, co-founding The 5 Star Co-Host. From accidentally stumbling into short-term rentals to becoming a driving force in the industry, Kim's journey is packed with valuable insights. Discover Kim's key to effective time management, emphasizing core values, delegation, and setting boundaries. Her experiences managing entrepreneurship, parenting, and personal growth provide valuable takeaways for those navigating a hectic lifestyle. Kim unveils the secrets behind her short-term rental success, including scaling with her spouse, overcoming challenges, and the importance of continuous education. Don’t miss out and tune in for an insightful conversation with Kim! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:34] A short biography of our guest Kim Menapace [03:26] Kim’s plan of running her own Podcast [04:27] How Kim and her husband got to short-term rental business [08:49] Strategies and techniques to manage her time and balancing priorities [12:00] Kim’s constant reflection and re-evaluation process [16:31 Realization and growth in understanding the importance of delegation in personal and professional life [22:39] How Kim identified and operates in her genius zone [26:44] Co-hosting business challenges and Kim’s strategies to overcome them [28:48] The challenges of recognizing and addressing stress in personal and professional lives [38:43] Kim and Dave’s growth strategy for their co-hosting business [42:38] The lightning round Golden Nuggets “You have to delegate to elevate.” “It's the little things in life that make the biggest differences sometimes.”  “Find someone who you want to replicate their success and join their mastermind program because it will absolutely change your life and your business.” “Treat people the way you want to be treated, and I think that applies in hospitality” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Resources Mentioned Creating A Life Of Abundance: A Couple's Journey Together in Business, Real Estate and Short-term Rentals - https://shorturl.at/bsuBU   Let’s Connect! Follow Kim Menapace on; Instagram: https://www.instagram.com/kimmenapace Website:https://5strcohost.com/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, I reveal a costly challenge in my short-term rental property management business—fraudulent guests using stolen credit cards, resulting in a whopping $10,000 setback. I'm sharing this hard-earned lesson to empower YOU to avoid falling into the same trap.  Discover the real-world tactics of credit card scammers, the pitfalls of credit card charge disputes, and the game-changing strategies to fortify your short-term rental business. You’ll also learn how you can shield against financial losses like this. Don't miss out on the actionable insights, savvy tactics, and tech solutions that can keep your money in your pocket. Tune in now to ensure you're armed with the knowledge to protect your property and profits. Ready to safeguard your success? Hit play and join me on this journey to short-term rental resilience! Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [03:07] Stacey's $10,000 Loss Story in Short-Term Rental Business [08:41] Introduction and benefits of using Superhog for guest verification [09:45] The necessity of having a system to verify the identity of the person booking [13:45] Identifying red flags in booking patterns [20:47] Strategies for dealing with suspected fraudulent bookings [23:35] Trusting your intuition when suspecting fraudulent activities [24:13] How we handled this fraudulent activity in our short-term rental business [28:18] The importance of security measures like cameras and smart locks in properties [31:53] Adapting business strategies in response to challenges Golden Nuggets “It's critically important that you have third party software to be able to verify and validate your guests identity.” “If you suspect that you have a fraudulent booking on your hands, go ahead and cancel it.” “Find the proper balance in your business so that you're mitigating risks, but also protecting yourself from massive losses in revenue.” Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Website Link: Superhog - https://superhog.com/   Let’s Connect! Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Ever dream of ditching your day job and becoming your own boss? Tune in as Cathy Griffin, a downtown Pensacola Airbnb Superhost, shares her inspiring journey from cubicle dweller to vacation mogul. You'll learn how she rewired her mindset, built a thriving short-term rental empire, and keeps her calendar booked year-round.  Get ready for insider tips, marketing secrets, and a healthy dose of "you can do it, too!" inspiration. Don't miss this episode if you're ready to turn your vacation rental dreams into reality. Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [02:48] Who is Cathy Griffin, and where is she located? [03:55] How she got started in the short-term rental world [05:21] How Cathy shifted her mindset from being an employee to becoming her own employer [09:48] Recommended reading to help you change your mindset [19:20] What she has learned on her journey of operating a fully-fledged STR business [21:14] The strategies she utilizes to keep her booking calendar full [23:49] Her preferred methods for direct marketing during the off-season [27:29] How often does she engage with individuals on her email list, and what content does she share with them? [29:16] Cathy’s favorite email marketing software [32:02] Where does she currently live? [35:11] What Cathy has learned about herself since she transitioned from being a W-2 employee [37:11] The Lightning Round [41:17] Follow and connect with Cathy Griffin Golden Nuggets You are what you think about.  “When you learn how to train your brain for success, you can achieve anything you want.” ~Stacey St. John   “You can craft the future you desire.”  “The most direct marketing is local networking.”                            Don’t forget to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 1. Think and Grow Rich: https://bit.ly/41amTF6 2. The Magic: https://bit.ly/3U9aCPT 3. Innercise: https://bit.ly/3NvZnvS   Let’s Connect! Follow Cathy Griffin on; Email:cathy@fullcircleabundance.com Facebook: https://www.facebook.com/cathy.griffin1 Facebook group: https://www.facebook.com/groups/successfulairbnbowners/ LinkedIn:https://www.linkedin.com/in/cathy-griffin/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Welcome to an inspiring episode featuring Madison Rifkin, the CEO and Founder of Mount. Madison's mission is to help hosts ditch the cookie-cutter STRs and turn your property into a money-making playground.  Get ready to dive into Madison's inspiring journey, from owning her first business at age 12 to leading a thriving startup today. You’ll score actionable tips you can implement right now to maximize the profits from your short-term rental business. Get ready to leave boring behind…this ain't your average Airbnb advice, ladies.  Prepare to be wowed and empowered by this dynamic STR entrepreneur boss-lady! So ditch the mop and bucket, Airbnb hosts! Tune in to this episode of The STR Sisterhood and unlock the door to cleaning bliss with Turno.  Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno HIGHLIGHTS AND KEY POINTS: [03:05] Madison Rifkin’s bio [04:09] A backstory about how she started her company, Mount [09:06] What inspired Madison to become an entrepreneur at age 12, and what was her experience like? [11:43] How can parents nurture entrepreneurial spirit in their kids? [13:55] What Madison has learned in her entrepreneurial journey [16:28] Is her mindset of continuous improvement inherent, or did she acquire it? [18:08] The current state of Mount [20:03] How can a property owner find out if there are experiences in their local area that they can connect with through Mount [21:08] Amenities you should have in your property to attract Gen Z [22:51] The rebranding process of Mount [26:31] What does a typical day look like for Madison as a business leader? [28:15] How she raised funds for her startup company [32:55] The Lightning Round [39:13] Best way to get in touch with Madison Rifkin   Golden Nuggets Entrepreneurship is a massive rollercoaster with both high highs and low lows.  When you fail to plan, you plan to fail.  Fail fast and fail forward.           Share the love: Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Madison Rifkin on; Website: https://www.rentmount.com/ LinkedIn: https://www.linkedin.com/in/madison-rifkin-23037712a/ TikTok: https://www.tiktok.com/@rentmount Instagram: https://www.instagram.com/rentmount/ Linktr.ee: https://linktr.ee/rentmount Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Dreaming of a bigger slice of the Airbnb pie? Ditch the generic and unlock the ultimate recipe for success: an irresistible brand. This episode explodes the power of branding in the wild west of short-term rentals, with industry insider Katie Cline as your fearless guide. Forget slapping on a logo and calling it a day. We're talking emotional alchemy here. Branding is your secret weapon to build guest loyalty, ignite repeat bookings, and transform your Airbnb into a guest magnet with a gravitational pull. Even with one cozy cabin, you can weave a spellbinding story and craft a consistent message that makes hearts flutter. Katie, a branding mastermind with luxury hotel magic in her veins, reveals how she turned her secluded haven, Trout Landing, into a standout sensation.  Ready to unleash your inner branding guru? Hit that "play" button and dive into a treasure chest of secrets! HIGHLIGHTS AND KEY POINTS: [02:47] A short bio of our guest Katie Cline [03:48] What prompted Katie to enter the world of short-term rentals? [08:44] The significance of a good brand in the success of short-term rentals [12:28] How people with one property can create a brand that elicits a visceral reaction [13:50] How Katie and her husband came up with the name for their property [18:45] What can STR owners borrow from the hotel industry? [23:52] Ways to make your short-term rental stand out  [29:29] The importance of culture in the hotel world and how it manifests in day-to-day hotel operations [34:29] What are the most surprising aspects Katie has encountered in the STR industry? [37:43] How to select the right influencers for your property [40:05] The upcoming STR Virtual Summit For Women 2024: https://www.strvirtualsummit.com/  [41:26] The Lightning Round Golden Nuggets Many individuals venture into the world of short-term rentals with a real estate perspective, placing the asset at the center of their strategy rather than prioritizing the guest experience.  “A good brand should give you a visceral reaction.”  “Everything is figure-out-able.”        Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1.  Unreasonable Hospitality: https://bit.ly/457NQdz   Let’s Connect! Follow Katie Cline on; Website: https://www.bykatiecline.com/  Instagram: https://www.instagram.com/bykatiecline Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Ever feel like cleaning your Airbnb after every guest is a soul-crushing chore? You're not alone! But what if there was a secret weapon hiding in plain sight... a platform that magically connects you with top-notch cleaners, saving you time, stress, and even money? That's exactly what Turno delivers, and in this episode of The STR Sisterhood, we're thrilled to welcome their co-founder, Assaf Karmon, himself! He'll spill the beans on: Why cleaning your Airbnb yourself is the WORST idea ever (hint: it's not just about backaches!) The ingenious Turno system that matches you with local, vetted cleaners who actually care (no more crossed fingers and shaky reviews!) Redundancy? It's your Airbnb BFF! Assaf unveils how Turno keeps your guest turnarounds flawless, even if your cleaner has hiccups. From side hustle to success story: Hear how Turno went from a crazy idea to a platform empowering thousands of Airbnb hosts. Want to join the Turno magic? Assaf shows you the step-by-step signup process so you can say goodbye to cleaning woes and hello to happy guests (and a happier you!). So ditch the mop and bucket, Airbnb hosts! Tune in to this episode of The STR Sisterhood and unlock the door to cleaning bliss with Turno.  Oh, and don’t forget to take advantage of the AMAZING $150 special offer Turno is offering to you as a listener! Check it out here: https://bit.ly/sisterhoodturno   HIGHLIGHTS AND KEY POINTS: [04:47] A quick bio of our guest, Assaf Karmon [07:17] What inspired Assaf to collaborate with Tim Roy in co-founding TurnoverBnB (the first version of Turno)? [08:14] How long did it take to develop TurnoverBnB? [09:32] The growth of Turno and its current number of users [11:10] What insights has Assaf gained about leadership? [12:32] Why cleaning your short-term rental by yourself is the worst thing you could ever do [16:03] How can STR owners/hosts leverage Turno to find professional cleaners who care, and how can they be assured that those cleaners will do the job correctly? [20:07] Why having peace of mind is essential in the STR business [21:39] Why redundancy is a good thing in the short-term rental world [23:22] How to sign up as a new host on Turno  [25:27] What’s upcoming from the Turno team? [26:31] The Lightning Round [38:18] Assaf’s special offer to The STR Sisterhood podcast listeners: https://bit.ly/sisterhoodturno   Golden Nuggets “If you have a vision and you are passionate about pursuing it, people will follow you.” ~Assaf Karmon  You have to delegate to elevate.  Utilizing Turno to find cleaners not only saves you valuable time but also ensures that you receive services from well-trained professionals who have been vetted by others.  Failing to plan is planning to fail.  “Persistence is the key to success.” ~Assaf Karmon                 Remember to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Assaf Karmon on; Website: https://turno.com/ TikTok: https://www.tiktok.com/@theturnoapp Facebook: https://www.facebook.com/theturnoapp Instagram: https://www.instagram.com/theturnoapp/ LinkedIn: https://www.linkedin.com/company/theturnoapp/ Linktr.ee: https://linktr.ee/theturnoapp Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, we're pulling back the curtain on Amy Shaver’s incredible journey from owning her first Airbnb cabin nestled in the Tennessee wilderness to launching A Happy Host Rental Concierge. ✨ Get ready to be swept away by Amy's inspiring story as she shares the ups and downs of life…and how her little 1-bedroom cabin pulled her through some financially tough times.  We dive deep with Amy on the nitty-gritty on the evolution of her concierge business. And because running a short-term rental isn't all sunshine and rainbows (though the Smoky Mountain views come pretty close!), Amy shares her how she tackles situations when there’s misalignment between what she offers and what a client expects.  So, whether you're a seasoned Airbnb pro or just dipping your toes into the short-term rental world, this episode is a must-listen! Amy's story will leave you inspired and ready to make your Airbnb a haven of happiness.  HIGHLIGHTS AND KEY POINTS: [02:43] Meet our guest, Amy Shaver  [03:26] How Amy got into the short-term rental space  [05:17] Her reflections on owning her first short-term rental cabin in the Smokies [12:19] Uncovering the transition from idea to launching a leading concierge service company: A Happy Host Rental Concierge [20:08] How did Amy convince her husband to co-found A Happy Host Rental Concierge? [23:31] The services they offer in the company [33:44] How she determined the pricing for their services [38:05] The Lightning Round   Golden Nuggets In the corporate world, you are replaceable. However, transitioning out of the corporate environment and working for yourself brings numerous benefits.  “You’ve got to delegate to elevate.” ~Stacey St. John  Not every client is the right fit for you. It’s essential to vet the individuals you work with and to carefully consider whether you’ll find fulfillment while working with them.                      Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Amy Shaver on; Website: https://www.ahappyhostgsm.com/ Facebook: https://web.facebook.com/AHappyHost/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Tired of Airbnb taking a bite out of your profits? Feeling lost in the short-term rental jungle?  Fear not, fellow hosts! This episode is your passport to direct booking paradise, with Jenn Boyles, a direct-booking guru herself! Jenn is spillin’ her favorite the secrets in this juicy episode. We chat it up about you to dominate search results and unlock untapped booking potential. You'll learn how to conquer common blogging hurdles and craft content that turns readers into guests like clockwork. We also discuss the power of strategic collaborations. Discover how to find the right influencers, build mutually beneficial partnerships, and watch your traffic and bookings explode. Tune in for a wealth of practical tips and strategies that will transform your approach to boosting direct bookings! HIGHLIGHTS AND KEY POINTS: [02:59] Get to know our guest, Jenn Boyles [03:39] How Jenn got started in the world of short-term rentals [07:31] Jenn’s experience while working for British Vogue [09:51] Google tools and strategies for boosting direct bookings [14:53] How to overcome blogging challenges and leverage its potential to boost direct bookings [17:04] The importance of keyword research in blogging [19:42] How often should you blog? [21:21] How collaborations can help drive traffic to a short-term rental owner/host website [24:41] Guidelines for vetting influencers and key factors to watch out for when engaging with them [28:24] How to get media coverage and its potential impact on driving traffic to your website [31:40] How to effectively conduct giveaways and ensure they are manageable [33:41] The difference between leveraging other people and leveraging an influencer [37:55] The Lightning Round [43:28] The upcoming STR Virtual Summit For Women 2024: https://www.strvirtualsummit.com/ [44:26] How to connect and learn more from Jenn Boyles Golden Nuggets Marketing is a slow burn; it involves building your brand, attracting people to discover and love your content, and ultimately leading them to make a booking.  A blog is essential because it serves as a means to provide guests with information to assist them in planning their holiday. Additionally, it functions as an SEO strategy. For effective conversion of traffic into bookings, your website must be exceptional, and it should provide the trust necessary for guests to book directly.  Take daily imperfect action.                 Don’t forget to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 10 Ways to Drive Guests to Your Website Instead of Airbnb: https://bit.ly/3GNQGtV   Let’s Connect! Follow Jenn Boyles on; Website: https://directbookingsuccess.com/ Instagram: https://www.linkedin.com/in/jennboyles/ Instagram: https://www.instagram.com/directbookingsuccess/ Facebook: https://www.facebook.com/directbookingsuccess  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, I'm delighted to introduce you to Rose Tipka, the Co-founder of Your Family's Place. Nestled in the heart of Ohio's Amish country, this vacation rental gem is all about those cozy, pet-friendly, and spacious homes that are perfect for multi-generational gatherings. Rose takes us on a captivating journey through her rocky entry into the world of short-term rentals, where she and her husband joined forces to create Your Family's Place. Listen up as we dive into the nitty-gritty of hosting large families in your vacation rentals, and uncover some valuable tips on becoming the ultimate pet-friendly host. Plus, Rose spills the beans on how they manage their short-term rental business while homeschooling their kids – talk about a power couple! We'll also peek behind the scenes at Rose's innovative and one-of-a-kind website design, and she'll spill the secrets on how she captured the attention of the media for her fantastic properties. So, if you're an Airbnb aficionado or a short-term rental enthusiast, you won't want to miss this episode full of insights, stories, and warm, welcoming vibes.  Hit play now! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  HIGHLIGHTS AND KEY POINTS: [04:06] Who is Rose Tipka, and where is she located? [10:39] How Rose and her husband ventured into the realm of short-term rentals [15:06] Her upcoming book, which will be part of the 'Hospitable Hosts' book series [18:36] What prompted them to focus on big home vacation rentals?  [22:54] Key essentials for accommodating large families in your vacation rentals [26:02] Tips on how to become a great pet-friendly host [27:03] How they navigate running their STR business while homeschooling their kids [29:41] Rose's unique website design: https://yourfamilysplace.com/ [31:10] How she gained media interest in her properties [35:11] The Lightning Round [42:18] How to get in touch with Rose Tipka: https://yourfamilysplace.com/  Golden Nuggets "The real goldmine in vacation rentals is the repeat guests."  "If you don't have your website, you don't have your business."  The only way to get what you want is to ask for exactly what you want; that's how you get it.  “The days are long, but the years are short."          Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. The Book Direct Playbook: https://bit.ly/47YTXT1 Let’s Connect! Follow Rose Tipka on; Website: https://yourfamilysplace.com/ Facebook: https://www.facebook.com/yourfamilysplace Instagram: https://www.instagram.com/yourfamilysplace_/ YouTube: https://www.youtube.com/channel/UCP79fgBZ2vzH2dGUuLavY6A Email: Rose@yourfamilysplace.com Linktr.ee: https://linktr.ee/yourfamilysplace Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Welcome to an incredibly inspiring podcast episode featuring the remarkable journey of Esmeralda Alba, a true testament to resilience and success. Esmeralda, now the proud owner of 9 short-term rentals, has evolved into a thriving entrepreneur. But her path to success was anything but ordinary. Hailing from immigrant parents, Esmeralda takes us on a heartfelt journey, offering an intimate glimpse behind the curtains of her life. She shares with us the challenges she and her husband faced, starting from humble beginnings and enduring years of fear and uncertainty, to ultimately becoming proud business owners and savvy real estate investors. In this candid conversation, we delve into the depths of Esmeralda's experiences, exploring how she conquered her fears, navigated through tough times, and orchestrated a remarkable transformation in her life. If you're drawn to stories of unwavering determination, triumph over adversity, and the extraordinary possibilities within the Airbnb and short-term rental industry, then this episode is a must-listen.  Join us as we uncover the incredible journey of Esmeralda Alba and tap into the wisdom she has to offer. Tune in! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  Timestamps for the key highlights in the episode [01:44] Introduction to the show [03:54] Esmeralda’s life before embarking on her entrepreneurial journey [05:11] A backstory of Esmeralda’s husband as an illegal immigrant in the US [14:56] What prompted them to start a window cleaning business? [17:08] How they shared the responsibilities in their window cleaning business [19:11] The pivotal moment that changed their life [22:59] How did the COVID-19 pandemic affect their window-cleaning business [27:00] How she got into the world of short-term rentals [30:38] What did she learn from the window cleaning business that helped her in the STR business? [34:21] Esmeralda’s advice on how to cultivate an abundance mindset [37:24] Esmeralda’s short-term rental portfolio [40:32] The Lightning Round Golden Nuggets We are continually learning each day. If we strive to help one another, put our best foot forward, and pay it forward, the world can become a better place.  Having an abundance mindset is a learned skill   “If you want something to occur in your life, you have to put it out there into the universe.” “Dreams don’t work unless you do.”  “Don’t put off until tomorrow what you can do today.”       Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Join in the conversation as Jenni Vega takes us through the dynamic world of real estate wholesaling. In this engaging conversation, we unpack the role of a real estate wholesaler, and Jenni shares her firsthand experiences collaborating with them on a few recent purchases. Discover the crucial questions to ask when evaluating a real estate wholesaler and unveil essential information every prospective buyer should arm themselves with before making a property purchase through a wholesaler. Additionally, Jenni explores the best places to find reliable real estate wholesalers and highlights what wholesalers should know about their buyers. Stay tuned for a wealth of knowledge and practical advice that will help you when you’re ready to make your next property purchase! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  HIGHLIGHTS AND KEY POINTS: [02:46] A short bio of our guest, Jenni Vega  [03:23] How Jenni got into the short-term rental space   [09:08] What is the work of a real estate wholesaler? [09:27] Jenni’s experience working with a real estate wholesaler  [16:57] Key questions for evaluating a real estate wholesaler [26:25] Essential information every buyer should have before purchasing a property from a wholesaler [32:19] Who pays the seller’s closing costs? [33:47] Best places to find real estate wholesalers [40:06] What should the wholesaler know about the buyer? [42:09] The Lightning Round [47:39] Best way to reach out to Jenni Vega Golden Nuggets Before you start working with a real estate wholesaler, find out whether they have ever canceled a contract and why.  Wholesalers offer a great opportunity to real estate investors, as they provide the chance to acquire properties at prices significantly below market value.  “Better to do it afraid than not do it at all.”                Remember to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 1. Hold: How to Find, Buy, and Rent Houses for Wealth: https://bit.ly/49NJnzK 2. Realtor.com: https://www.realtor.com/ Let’s Connect! Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, we're diving headfirst into the world of productivity, specifically tailored to the unique demands of your Airbnb and short-term rental ventures. We're going to unravel a treasure trove of insights, and I'll be revealing my personal treasure chest of productivity tools that have been nothing short of revolutionary for my STR business. Now, you might be wondering, why should you care about productivity in the world of Airbnb and short-term rentals? Well, it's not just about getting more done in less time (though that's an incredible bonus). It's about taking back your time, shedding stress, and creating mental space for the things that genuinely matter – whether that's cherishing moments with loved ones, pursuing your passion projects, or simply relishing a well-earned moment of relaxation in one of your own Airbnb listings. So, if you're eager to optimize your efficiency and recapture some precious moments in your busy Airbnb hosting life, you've landed in the perfect spot. Hit “Play” now, and I guarantee you'll depart with a treasure trove of practical tips and a dazzling array of new tools to elevate your productivity game. Happy listening! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  HIGHLIGHTS AND KEY POINTS: [00:43] Introduction to the show [03:33] Why productivity matters for you as an STR owner or operator [03:42] #1 Time efficiency   [06:32] #2 Reduces stress [09:23] #3 Improves work-life balance [13:37] #4 Increases profitability [14:42] #5 Enhances flexibility [15:54] #6 Leads to the sustainability necessary for the long-term success of your business  [17:51] #7 Leads to better decision-making [19:22] Essential productivity tech tools   Want to snag links to all the tools mentioned in this episode? Visit staceystjohn.com/productivity Golden Nuggets “We can each define ambition and progress for ourselves. The goal is to work toward a world where expectations are not set by the stereotypes that hold us back, but by our personal passion, talents and interests.”  “When you focus on productivity, you can work smarter and not harder. And when you work smarter, not harder, you can move your business further faster.”  When we are most efficient and able to maximize our time, it frees up precious hours that we can allocate to our personal lives.  You can develop a more sustainable approach to managing and operating your short-term rental business by prioritizing productivity.  “Life is too short not to have joy in it.”  “What gets measured gets improved.”          Love the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, I have the pleasure of sitting down with Christianne Crump, the brilliant mind behind STR HUB – a platform that’s been a game-changer for property managers and hosts in the Airbnb and short-term rental industry.  And we’re chattin’ all things software & tech! Ever wondered how to approach the process of selecting software for your short-term rental business? Christianne shares here secret tips for how to make the most of software demos, ensuring that the technology you choose aligns seamlessly with your business objectives.  She also generously shares her exclusive "Property Management Software Guide Workbook," designed to assist you in navigating the intricate process of selecting the ideal property management software. It's your comprehensive guide to making the right tech choices for your business. Christianne also shares essential tech tools that should be a part of your tech arsenal. Plus, we chat it up about resisting the allure of constantly chasing after new tech trends.  By the end of this episode, you'll be armed with knowledge and inspired to elevate your Airbnb and short-term rental business to new heights. Time to dive in! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  Timestamps for the key highlights in the episode [02:34] Christianne Crump’s bio [04:18] How Christianne discovered the short-term rental space  [06:53] The STR HUB website: From idea to publishing [13:36] Exciting trends in technology [19:17] Essential tech categories for an STR host [24:44] Why growing your direct bookings matters and how to increase them [27:47] The software selection process and how to extract maximum value from a demo  [28:42] The Property Management Software Guide Work Book; https://bit.ly/46hYMoM [30:57] The Short-Term Rental Solutions Podcast: https://strhub.com/strsolutions/ [32:22] Additional tech tools that are essential to include in your tech stack [35:41] How to deal with shiny object syndrome in tech [38:55] The Lightning Round Connect with Christianne Crump: https://strhub.com/ Golden Nuggets “Distribution is a crucial part of being successful in today’s business atmosphere.”  To succeed in an increasingly competitive and professionalized market, hosts and property managers must operate at a top-tier level.  Enhancing and delivering value through email marketing can be a powerful strategy for increasing direct bookings.              Don’t forget to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 1. Hostfully: https://www.hostfully.com/ 2. Booking.com: https://www.booking.com/ 3. Canva: https://www.canva.com/ 4. Asana: https://asana.com/ 5. Zapier: https://zapier.com/ 6. The Property Management Software Guide Work Book; https://bit.ly/46hYMoM Let’s Connect! Follow Christianne Crump on; Website: https://strhub.com/ Podcast: https://strhub.com/strsolutions/ Instagram: https://www.instagram.com/thestrhub/ Facebook: https://web.facebook.com/the.STRHub Linktr.ee: https://linktr.ee/strhub Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Welcome to an exciting episode of The STR Sisterhood, where we’re diving deep into the world of Airbnb and short-term rentals with a remarkable guest, Maria Reith.  Maria is not your typical real estate investor; she's a true real estate bosslady, and she’s sharing her inspiring journey and reveals innovative strategies for acquiring real estate that have transformed her life and supercharged her portfolio. Discover Maria's secret to growing her retirement accounts while expanding her short-term and mid-term rental empire, all with far less cash than you ever imagined possible. Maria's unique approach will leave you inspired and ready to take action. But that's not all – Maria is not just building wealth for herself. She's also actively involving her kids in her real estate business, teaching them valuable financial lessons and helping them grow their own accounts through their earnings. It's a family affair that's changing the game in real estate investing. And don't miss out on Maria's captivating backstory of her very first property acquisition using creative methods. Throughout this episode, she emphasizes that being a creative real estate investor isn't just about deals and transactions – it's about having the right goals and a heart for making a difference in people's lives. If you're passionate about Airbnb, short-term rentals, and innovative real estate strategies that can change your financial future, this episode is a must-listen. Tune in now and get ready to be inspired! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood  Key highlights in the episode [02:30] Who is Maria Reith? [03:06] How Maria got into the world of real estate [11:35] How she discovered creative strategies for acquiring properties [14:28] How she convinced her risk-averse husband to embrace the creative acquisition approach [20:31] The impact of the creative real estate acquisition approach on her life and the growth of her portfolio [21:29] Using the creative real estate acquisition strategy to grow different types of accounts  [22:33] How she actively involves her kids in her real estate business and helps them grow various accounts through their earnings [27:16] How does she determine the amount to pay her kids? [28:55] The backstory of the first property she purchased in a creative way [46:58] The Lightning Round [01:00:21] How to get in touch with Maria Reith Golden Nuggets Executing a creative real estate acquisition involves having the right goals and a heart for people.  Everything is figure-out-able.    Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. Rich Dad Poor Dad: https://bit.ly/3QPiSCz   Let’s Connect! Follow Maria Reith on; Website:  Facebook: https://web.facebook.com/maria.reith.77 Instagram: https://www.instagram.com/maria.reith/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, we have a special guest, Toni Boer, sharing her thrilling journey into the world of Airbnb and short-term rentals. Get ready to be inspired and informed as we delve into Toni's remarkable story and the secrets behind her success in this thriving industry. Toni seamlessly combined her passion for real estate and tourism, creating a perfect harmony that has propelled her to new heights. 🌟 Toni unveils the keys to her success, including building meaningful connections within her local community. She's a true advocate for the short-term rental industry, and you'll discover the invaluable insights she provides to help it flourish. But that's not all! Toni's superpower lies in her ability to leverage her local market knowledge to support both her real estate clients and her guests. Want to learn how she manages her time like a pro? Tune in as she shares her secrets to balancing a thriving real estate business, family life, and being a gracious host while actively participating in the local tourism community. And if you think Toni's story is all about smooth sailing, think again. She'll reveal how she navigated a challenging moment with unwavering faith by her side. Her resilience and adaptability are truly inspiring. Don’t miss this captivating episode that’s bound to leave you with a wealth of insights and inspiration! Hostfully | Download their FREE E-book at www.hostfully.com/sisterhood Key highlights in the episode [02:23] A quick bio of our guest, Toni Boer [03:19] How Toni ventured into the realm of short-term rentals [07:23] How she started integrating her real estate business with the local tourism market [09:01] How she successfully located and connected with local Bourbon executives and tourism directors [14:42] Hostfully’s FREE E-Book for listeners! [15:21 Toni Boer’s approach to engaging with local authorities [18:24] The types of information she provides to her local officials to assist in advocating for the short-term rental (STR) industry [20:23] How she utilizes her local market knowledge to support her real estate clients & guests [25:16] The strategies she uses for time management [28:46] Toni Boer’s mindset and experience of pivoting her business [32:35] The most challenging moment in her life and how faith helped her navigate it. [39:48] The Lightning Round   Golden Nuggets “Your attitude, not your aptitude, will determine your altitude.” ~Zig Ziglar  You don’t have to buy luxury multimillion-dollar properties to be successful in real estate.  Remember to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Toni Boer on: Facebook: https://www.facebook.com/andrewtoni.boer/  Instagram: https://www.instagram.com/state_of_bourbon/  LinkedIn: https://www.linkedin.com/in/toni-boer-0b809b197/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, we’re sitting down with Tamara Goddard Swager, the founder of Swag Hospitality, where we delve into how Tamara has seamlessly leveraged her experiences inside the corporate inside her “Airbnb biz.”  Discover the best practices for building a strong and effective team, along with the incentive programs Tamara has expertly crafted for her cleaning team and turnover manager, all designed to enhance the guest experience and improve her performance on Airbnb. Tamara also offers valuable lessons on leadership, short-term rental operations, and the importance of continuous learning. Take a listen and tap into her wisdom! Hostfully | Download their FREE E-book! Timestamps for the key highlights in the episode [02:29] Meet our guest, Tamara Swager   [03:11] How Tamara got started in short-term rentals  [05:46] How her corporate experience has impacted her short-term rental business  [09:48] Best practices to help you build a strong team and manage it effectively [14:53] Hostfully’s amazing deal for STR Sisterhood listeners: hostfully.com/sisterhood [15:32] The incentive programs she has created for her cleaning team and turnover manager [21:53] How Tamara learned to flex her leadership style in her W2 job [29:22] How she integrates her flexible leadership style into her STR business and why it’s important [32:13] Her experience with restructuring operations in her STR business [38:42] Why we shouldn’t limit ourselves to learning only within the STR industry [40:50] The Lightning Round [53:10] Best way to connect and learn more from Tamara Swager Website: https://swaghospitality.com/  Golden Nuggets “Your brand isn’t what you think it is; your brand is what the audience thinks it is.”  “We are CEOs of our own hospitality business.”  “No one is irreplaceable.”  Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Tamara Swager on; Website: https://swaghospitality.com/ Email: swaghospitality@gmail.com Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Today, we've got a special guest in the house – the one and only Madeline Blom. Madeline isn't just any real estate expert; she's a seasoned STR Realtor and Investor who's been through it all. She's here to spill the beans on her journey into the captivating world of short-term rentals and how her adventures in investing have completely transformed the way she serves her real estate investor clients, all in the breathtaking backdrop of the Smoky Mountains. Madeline's got some golden nuggets of wisdom to share, too! We chat it up about the importance of partnering with a real estate agent or realtor who truly gets the ins and outs of the short-term rental game. She shares her perspective on the potential pitfalls of working with an agent who's not quite up to speed in this niche and arms you with some smart questions to ask potential agents, so you can be sure they're the real deal. Madeline’s also a pro at managing properties across not one, not two, but four different markets! Curious how she does it? Well, she'll share her secrets on staying proactive and keeping that positive mindset when faced with challenges. Grab your favorite beverage, get comfy, and let's dive into Madeline's incredible journey and insights. It's an episode you won't want to miss! Hostfully | $200 off your PMP subscription + 6 months of premium guidebooks for FREE Key highlights in the episode [02:34] A short bio of our guest, Madeline Blom [03:06] How Madeline discovered the short-term rental space  [05:00] How Madeline’s short-term rental investment experience has impacted how she serves real estate investor clients in the Smoky Mountains [07:25] The challenges of working with a real estate agent or realtor who is not experienced in the short-term rental space [10:38] Types of questions to ask an agent to determine their legitimacy and expertise in the field [15:44] Madeline’s experience with self-managing properties in four different markets and how she navigates the challenges she encounters [21:47] The differences in property management across various markets [25:59] A glimpse into Madeline’s typical day as she balances her family life with her career as a real estate agent and STR host [29:05] Advice for anyone struggling to balance between family and STR investment [32:55] The mantra that transformed Madeline’s life [34:32] The Lightning Round [38:35] Best way to connect with Madeline Blom: https://web.facebook.com/madeline.torresblom   Golden Nuggets When managing a property, be proactive in seeking the resources that you need  “If you always do what you’ve always done, you will always be who you’ve always been.”  “You can do whatever it is that you want to do if you set your mind to it.”    Don’t forget to Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties: https://bit.ly/41j1Q1S   Let’s Connect! Follow Madeline Blom on: Facebook: https://web.facebook.com/madeline.torresblom Instagram: https://www.instagram.com/madeline_blom/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Hostfully | $200 off your PMP subscription + 6 months of premium guidebooks for FREE at www.hostfully.com/sisterhood Ever wondered how positivity can *literally* transform your life? Dive deep with us in this captivating episode as Stacey unveils her personal story. Experience a raw and touching account of her upbringing, and learn how her mother's relentless spirit of positivity molded her into the force she is today.  Stacey doesn't just stop at her story; she gifts us with two game-changing life lessons straight from her mom's wisdom – the very secrets that propelled her to new heights both personally and professionally. Discover how sprinkling positivity can not only boost your mental health but also supercharge your short-term rental business.  But here's the real gold: Stacey pulls back the curtain on the greatest challenge to maintaining a positive aura and blesses us with master tools to flip that switch from negative to positive. Gear up for some tried-and-true positivity hacks and Stacey's treasure trove of inspirational insights, all set to fuel your day and spirit. Hit play and let's embark on this transformative adventure to a brighter, better you!  Key highlights in the episode [00:48] Episode introduction [01:55] Today’s focus: The power of positivity [02:32] A backstory of Stacey’s upbringing and how her mom positively impacted her [08:03] The two life-changing lessons she learned from her mother [12:42] 10 Important health benefits of positivity  [14:57] How positivity can positively impact you as a business owner [15:12] #1 Improves productivity [17:09] #2 Improves problem-solving capabilities [18:21] #3 Broadens your mind and enables you to see a multitude of options [19:01] #4 Helps you build stronger teams [21:48] The biggest barrier to positivity  [22:50] Tools to help you identify negative thoughts and turn them into positive thoughts [31:40] Powerful positivity hacks [45:09] Favorite positivity quotes  [45:51] Episode wrap-up Golden Nuggets Value is not based on how you compare to someone else  Positive emotions expand awareness and attention  “The energy that you send out into the world is the energy that you attract from the world.” ~Stacey St. John  The biggest barrier to positivity is self-talk  “You are what you think about.” ~Stacey St. John  “Done is better than perfect.”  “The positive thinker sees the invisible, feels the intangible, and achieves the impossible.”  It takes the same energy to worry as it does to be positive. Use your energy to think positive, and positive things will happen.  “Keep your head, your heels, and your standards high.”  Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. Happiness at Work: https://bit.ly/3tzkxml 2. Positivity: https://bit.ly/3Qep7iM Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, I sit down with Vanessa de Souza Lage, the CEO of Sustonica, the world's first sustainability recognition program for short-term rentals. Vanessa reveals how she embarked on her remarkable career in the vacation rental industry and what ignited her entrepreneurial spirit to create Sustonica. Here's what you'll learn: How to make your short-term rental property more sustainable with easy-to-tackle actions Why every Airbnb and short-term rental host needs to focus on sustainability The future of regulations surrounding sustainability in the rental industry How to create eco-friendly properties that attract guests and boost your bookings Listen in now! Timestamps for the key highlights in the episode  [02:47] Know our guest Vanessa and where she is located [03:22] How she got started in the vacation rental industry  [05:21] What inspired Vanessa to be an entrepreneur? [09:02] What Sustonica does and its mission [10:21] Why having a sustainable STR property is important for guests nowadays [13:00] Are guests willing to pay more for a short-term rental with a sustainability focus? [16:00] Types of activities she incorporates into her properties to assist guests in transforming their own lives when they return home [18:24] The sustainability chart [19:31] The future of regulations surrounding sustainability [23:06] Tactics for creating sustainable properties [24:55] The Beat the Microbead app: https://www.beatthemicrobead.org/download-btmb-app/ [33:02] The lightning round [38:22] How to get in touch with Vanessa de Souza Lage Website: https://www.sustonica.com/ Golden Nuggets Households are responsible for 20% of CO₂ emissions. One of the most effective ways to reduce this amount is by transitioning to renewable energy sources.  Focusing on sustainability is crucial for every host due to its substantial cost reduction.      Remember to Subscribe, Rate, Review, Like, and Share!  Resources Mentioned 1. The Beat the Microbead app: https://www.beatthemicrobead.org/download-btmb-app/  Let’s Connect! Follow Vanessa de Souza Lage on; Website: https://www.sustonica.com/ Instagram: https://www.instagram.com/sustonica/ LinkedIn: https://www.linkedin.com/company/sustonica/ Linktr.ee: https://linktr.ee/sustonica/ YouTube: https://www.youtube.com/@Sustonica  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Join me for an engaging conversation with Alex Husner, Chief Marketing Officer at Casago, co-host of the engaging Alex & Annie: The Real Women of Vacation Rentals Podcast, and a distinguished Member of the Board of Directors at the Vacation Rental Management Association (VRMA). Alex shares her insights on how professional vacation rental managers operate and how it compares to the short-term rental world. She also reveals a staggering statistic on the amount of direct bookings that professional vacation rental managers achieve. We also discuss the importance of networking, creative ways to drive growth in your short-term rental business, and how Destination Marketing Organizations (DMOs) can benefit STR owners. If you're serious about growing your short-term rental business, this episode is a must-listen!  Key highlights in the episode [02:48] Who is Alex Husner?  [05:42] Key differentiators in how a large professional organization operates a short-term rental business vs. individual investors or short-term rental hosts [10:36] What are the current percentages of direct bookings versus bookings through Online Travel Agencies (OTAs) from a professional vacation rental management perspective?” [13:31] Her responsibility as Chief Marketing Officer at Casago [16:20] The importance of networking with other owners and operators [20:06] How can you engage with the local community and drive business growth without an active CVB?” [24:17] The role of a Destination Marketing Organization (DMO) and how it can benefit STR owners [27:37] How to identify organizations that can actively promote your short-term rental [30:32] The lightning round [37:06] How to connect with Alex Husner LinkedIn: https://www.linkedin.com/in/alex-o-husner-%F0%9F%8C%8E-1844306 Golden Nuggets Building a network with fellow STR owners and operators helps you steer clear of mistakes and paves the way for a smoother journey.  Developing relationships with local organizations allows you to collaborate and brainstorm ideas, fostering win-win scenarios that benefit everyone.                         Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Alex Husner on; Podcast: https://www.alexandanniepodcast.com/ LinkedIn: https://www.linkedin.com/in/alex-o-husner-%F0%9F%8C%8E-1844306/ Instagram: https://www.instagram.com/alexohusner/ Website (Casago): https://casago.com/franchise/ Email:alex@casago.com Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Are you ready to supercharge your Airbnb and short-term rental business? Dive deep into the world of "tech stacks" and discover why they are THE game-changer for short-term rental entrepreneurs like you! Join me as I sit down with Margot Schmorak, the empowering CEO and co-founder of Hostfully. With her extensive knowledge, Margot sheds light on the essentials of a tech stack tailored to the short-term rental market, helping you navigate and conquer challenges. We unveil the power of tech stacks – what are they and why are they your Airbnb's ultimate success toolkit. We also chat it up about what your short-term rental tech stack should include, how to overcome the challenges of setting up your tech stack, and how to safeguard your business from cyber threats. Get ready to expand your knowledge – tune in and enjoy! Key highlights in the episode [02:35] Margot Schmorak’s bio  [03:15] What was Margot doing before co-founding Hostfully, and what was the impetus behind starting it? [05:47] When was the Hostfully founded? [06:17] How Margot’s life has changed as a result of her company [07:23] What is a tech stack, and why is it important for someone to have it in their business? [09:59] The most important basic components of a tech stack  [10:26] #1 Property Management Software (PMS) [13:14] #2 Pricing management [15:44] #3 Operations management tools such as a guidebook and a self-service platform [17:36] #4 Turnover management software [18:40] The secondary components of a tech stack  [20:37] The importance of insurance and protection in a tech stack [22:53] What to look for when outsourcing a property management software company [26:18] How to navigate challenges when setting up a tech stack [29:55] Cyber security for short-term rentals [33:35] The lightning round [39:28] Best place to connect with Margot Schmorak  Website: https://www.hostfully.com/   Golden Nuggets The primary value proposition of Property Management Software (PMS) is to ensure the smooth management of your bookings.  Just like one bad review can put your company out of business, a bad experience with a guest can do that too. Therefore, it’s crucial to have insurance that provides you with both financial and time cushions. No one is living your life except you, and you are the one who knows the best answer for yourself. So, don’t worry about what others think you should be doing. Make your decisions based on what you believe is best for you because nobody else has the full context of your life.   Don’t forget to Subscribe, Rate, Review, Like, and Share!  Resources Mentioned 1. PriceLabs: https://hello.pricelabs.co/  2. Wheelhouse: https://www.usewheelhouse.com/ 3. Beyond Pricing: https://www.beyondpricing.com/ 4. Safely: https://safely.com/ 5.Superhog: https://superhog.com/ Let’s Connect! Follow Margot Schmorak on; Website: https://www.hostfully.com/ Facebook: https://www.facebook.com/hostfully Instagram: https://www.instagram.com/hostfully_/ LinkedIn: https://www.linkedin.com/company/hostfully-inc-/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Dive in with us as Amanda Neely, a certified financial planner with a flair for real estate, unravels the magic of using Airbnb and short-term rentals as empowering wealth-building avenues. From choosing the right investments to untangling those pesky financial knots that keep us awake at night, Amanda's insights are pure gold. And it doesn't end there… We also delve deep into the heart of the entrepreneurial spirit, exploring the crucial role mindset plays in our investing journey and quest for financial freedom. Whether you're a seasoned Airbnb hostess or just starting on your short-term rental adventure, this chat promises to light your path.  Tune in now and take a step toward a financially-empowered future!  Key highlights in the episode [02:43] Meet our guest, Amanda Neely [03:59] What inspired Amanda to become a certified financial planner? [05:49] Amanda’s journey towards becoming a certified financial planner [10:10] When should you begin proactive financial planning?  [13:40] What does having a money mindset mean, and why does it matter? [16:04] How to achieve a mindset of control and power [18:40] The biggest source of financial stressors (C.H.A.O.S) [23:58] Strategies for coping with financial stress [26:02] The S.T.I.L.L. antidote for dealing with financial stress [30:04] Is real estate a sound way to grow your wealth? [33:35] The lightning round [36:47] The upcoming ‘Journey to Financial Freedom’ mastermind workshop [37:30] Best way to connect and learn more from Amanda Neely Website: https://www.wealthwisdomfp.com/   Golden Nuggets “If you fail to plan, you plan to fail.”  We can’t go back in time to engage in financial planning, but we can start right now.  The best mindset to be in is the mindset of control and power.  “Naming something gives you a lot of power to overcome it.”  Invest in what interests you, and you’ll find that you’ll excel much more that way.   Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. Good Anxiety: https://bit.ly/3sPfbmU 2. Profit First: https://bit.ly/3qZJMh4 3. Profit First for Real Estate Investing: https://bit.ly/48bDRWH  Let’s Connect! Follow Amanda Neely on; Website: https://www.wealthwisdomfp.com/ Podcast: https://bit.ly/45L64lN Instagram: https://www.instagram.com/wealthwisdomfp/ YouTube: https://www.youtube.com/c/wealthwisdomfinancial LinkedIn https://www.linkedin.com/company/wealth-wisdom-financial/  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Dive into today's episode as I sit down with Sarah Orchard - once a corporate marketing executive, now a trailblazer in the short-term rental universe. Leveraging her experience from the corporate sector, Sarah is reshaping the rules of the short-term rental marketing game. Ever wonder why your direct bookings aren’t soaring? We uncover common marketing missteps you might be making and delve deep into the maze of marketing vs. advertising, crafting the perfect website, harnessing the power of Google reviews, and the magic of SEO. You’ll also discover the art of continuously putting your property on the map and pinpoint the social media hotspots every short-term rental owner should be tapping into. And here’s something you won’t want to miss: Sarah shares secrets on crafting a robust email list, a game-changer for your bookings. Boost your bookings, enrich your knowledge, and transform your Airbnb journey with Sarah’s pearls of wisdom. Don't miss out - hit play NOW! Timestamps for the key highlights in the episode [03:19] Know our guest; Sarah Orchard [03:58] How Sarah got into the world of short-term rental and acquired The Hudnalls Hideout: A Luxury Treehouse [07:32] How Sarah’s marketing role in the corporate world helped her in her STR life [10:04] The 7-step marketing system (The Customer D.E.L.I.G.H.T Marketing Blueprint®) [12:49] The difference between marketing and advertising  [14:32] The importance of Search Engine Optimization (SEO) and having a website for anyone looking to maximize direct bookings in their business [16:39] What is Search Engine Optimization (SEO)?  [18:34] How to update your meta title & meta description [21:30] The Importance of Google reviews for your business  [22:44] How much emphasis should you place on proactively marketing your property on an  [26:42] Optimal social media platforms to incorporate into your marketing strategy continuously [30:01] Tips on how to build your email list  [32:47] Mistakes people make when building direct bookings [35:49] The secret to boosting your direct bookings quickly [37:26] The lightning round [42:33] How to get in touch with Sarah Orchard: https://www.instagram.com/getfullybooked/   Golden Nuggets Advertising and marketing are different; advertising is just one of the tactics you have access to as part of your overall marketing strategy.  Google reviews increase your online exposure and improve your page rankings. The more the reviews, the better.  “Marketing is like a tap; you can’t just turn it on and expect the results. You have to keep it dripping so that it fills the bucket.”    Remember to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 1. Yoast SEO plugin; https://yoast.com/ Let’s Connect! Follow Sarah Orchard on; Website: https://get-fully-booked.com/ Instagram: https://www.instagram.com/getfullybooked/ Facebook: https://www.facebook.com/groups/thehospitalitymarketinghub Linktr.ee: https://linktr.ee/GetFullyBooked Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Dive into the world of mid-term rentals with Mel Volland in this enlightening podcast episode! Mel highlights why she loves the mid-term rental investing strategy and provides insightful guidance on the key factors to consider when choosing the perfect location. Additionally, she sheds light on crucial operating expenses. We chat it up about the practical aspects of running a mid-term rental business, addressing cleaning requirements and property maintenance. Like short-term rentals, designing your property holds immense power in distinguishing it amidst growing competition, ultimately boosting occupancy rates. She highlights that success in this venture requires shifting from a passive mindset to an active approach, focusing on client acquisition. As the episode unfolds, Mel guides us through analyzing a mid-term rental property and also covers the essential components of a mid-term rental lease agreement. Don’t miss out on this must-listen episode filled with invaluable tips and insights!   Key highlights in the episode [02:20] A short bio of our guest; Mel Volland  [03:33] What prompted Mel to shift from short-term to mid-term rentals? [07:12] Reasons why she loves the mid-term rental strategy [08:23] Factors to consider when choosing a location for mid-term rental [10:32] Operating expenses for the mid-term rentals [14:11] Start-up supplies for mid-term rentals [17:19] The cleaning requirements [20:09] Mid-term rental property maintenance [21:49] Analyzing a mid-term rental property   [27:55] Tips on the best ways to get guests for your mid-term rental [31:41] The difference between co-hosting a short-term rental and mid-term rental [34:16] The components of a mid-term rental lease agreement [36:50] Mel’s advice to anyone who would want to venture into mid-term rental space [39:16] The lightning round [46:29] The upcoming mid-term rental meetup that Mel will be hosting inside the STR Sisterhood. (Check the events calendar: https://www.strsisterhood.com/) [47:52] Connect with Mel Volland: https://www.instagram.com/movesbymel/   Golden Nuggets Like short-term rentals, midterm rentals are also experiencing saturation, and design plays a significant role in making your property stand out, thereby ensuring an increase in your occupancy rate.  Network with other investors and agents to encourage them to send you guests.  To succeed in midterm rentals, you must shift from the mindset that this is a passive endeavor and instead focus on how you can operate your business to acquire clients.  “Action breeds action.” ~Mel Volland              Love the show? Subscribe, Rate, Review, Like, and Share! Resources Mentioned 1. Furnished Finder: https://www.furnishedfinder.com/ 2. Zillow: https://www.zillow.com/   Let’s Connect! Follow Mel Volland on; Instagram: https://www.instagram.com/movesbymel/ Facebook: https://www.facebook.com/groups/1406930253018392/ Linktr.ee: https://linktr.ee/Movesbymel Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this engaging episode, we are joined by Brianne Hamilton, co-founder of Junction House Getaways & Junction House Properties. She sheds light on the intricacies of running a short-term rental (STR) business alongside her spouse. Drawing from her personal experiences, Brianne delves into the strategies that have helped her and her husband thrive in their partnership. One key takeaway is their thoughtful approach to defining roles within the business, allowing each partner to leverage their unique strengths for maximum efficiency. By assigning tasks that align with their individual capabilities, they’ve managed to maintain a harmonious balance while driving their STR venture forward. One challenge many couples face in such joint endeavors is maintaining a clear distinction between business and family conversations. Brianne shares a practical tip: leveraging shared notes on iPhones to distinguish conversations in these two important spheres of life. The episode offers valuable insights for couples seeking to collaborate harmoniously in the STR industry. Let’s tap into some of Brianne’s wisdom. Key highlights in the episode [02:28] Introducing today’s guest, Brianne Hamilton [02:53] How Brianne got into the STR space [06:26] Brianne’s experience running her short-term rental business with her spouse  [10:48] How they determine roles and responsibilities in their STR business   [14:36] How do they separate short-term rental conversations from family conversations? [18:38] How Brianne and her husband navigate the challenge of having different opinions about business [22:11] How to ensure that you are accelerating at the same pace as your spouse in business [26:07] Distinguishing between family and business conversations [26:49] Tip on how to utilize the shared notes on iPhone to distinguish between family and business conversations [29:44] Advice for anyone considering working with their spouse in the STR business [31:06] The lightning round [38:05] Best way to connect and learn more from Brianne Hamilton Golden Nuggets To ensure that you are accelerating at the same pace as your spouse in business, focus on tasks that align with your individual strengths.  To accelerate your growth in the short-term rental industry, don’t depend solely on a single tool or platform.            Don’t forget to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Brianne Hamilton on; Website 1: https://www.junctionhousegetaways.com/ Website 2: https://www.junctionhouseproperties.com/ LinkedIn: https://www.linkedin.com/company/junction-house-properties/   Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Step into an exhilarating episode where Debbie Todd, the visionary owner of The Woodlands at Hocking Hills, takes us on an unforgettable journey behind her groundbreaking giveback program in the short-term rental space. Learn what ignited Debbie's desire to transform lives, from her very first endeavors to the careful selection of charities she passionately supports. You’ll discover her distinctive donation formula and get a front-row seat to the real-world impact her contributions have fostered. Debbie also shares how she’s involving her guests in this charitable quest and making a real difference in people’s lives. Ever thought about creating your own giveback initiative? Debbie's advice and rich insights are a treasure trove, guaranteed to guide and inspire you in adding layers of purpose to your “Airbnb biz.” Get ready for a dose of inspiration! Key highlights in the episode [02:04] A quick bio of our guest; Debbie Todd [03:04] How she got started in short-term rentals  [05:07 What inspired Debbie to start giving back to the community, and how did she select the charities she is donating to? [06:57] The formula she uses to allocate the amount for donations [13:29] How the donations are made to the charities [15:04] How she involves the guests in the donation and their reaction to the giveback program  [17:47] How Debbie engaged her community in giving back [20:11] The amount of time she dedicates to the giveback program [23:00] Debbie’s advice to anyone who would want to implement a giveback program within their STR business  [27:40] The lightning round [32:01] Get in touch with Debbie Todd Website: https://www.thewoodlandsathockinghills.com/   Golden Nuggets “When you invest time and energy upfront, it pays off in dividends.”  “Short-term rentals are not passive income.”  Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Debbie Todd on; Website: https://www.thewoodlandsathockinghills.com/ Instagram: https://www.instagram.com/thewoodlandsathockinghills/ Facebook: https://www.facebook.com/profile.php?id=100072403310165 Linktr.ee: https://linktr.ee/Thewoodlandsathockinghills Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Welcome to this inspiring episode featuring Lori Shaw, a fellow STR sister and founder of Lori Shaw Interiors. In this candid conversation, she shares her inspiring journey of resilience and success. Discover how Lori fearlessly confronted a breast cancer diagnosis while simultaneously embarking on her path in the world of short-term rentals. Lori unveils the unwavering determination that propelled her forward during this challenging time, offering invaluable insights into navigating life’s twists and turns. Additionally, we chat about her stress-relieving strategies, emphasizing the power of a positive frame of mind in every aspect of life. Lori wisely asserts that “Mindset plays a huge role in everything.” With her unique blend of resilience, creativity, and unwavering positivity, Lori Shaw’s story is a beacon of hope and inspiration for anyone seeking to conquer challenges. Tune in and enjoy! Timestamps for the key highlights in the episode [02:20] Meet our guest; Lori Shaw [02:49] How she entered into the short-term rental space [04:20] How Lori got diagnosed with breast cancer [11:47] What helped Lori navigate through her cancer diagnosis while starting in short-term rentals? [17:57] How she furnished her short-term rental [19:51] What led Lori to become a short-term rental-specific designer? [24:44] The transition process into the short-term rental design business [28:23] Her favorite strategies for relieving stress  [31:57] What Lori has learned through her journey [33:00] The lightning round [37:45] Connect with Lori Shaw  Website: https://lorishawinteriors.com/  Golden Nuggets “Mindset plays a huge role in everything.”  “Having a positive frame of mind is critical to anything you want to achieve.”  “It doesn’t feel like work when you love it.”           Remember to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Lori Shaw on; Website: https://lorishawinteriors.com/ Instagram: https://www.instagram.com/lorishawinteriors/ Facebook: https://web.facebook.com/LoriShawInteriors/  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In the dynamic and fiercely competitive world of Airbnb and short-term rentals, standing out and leaving a lasting impression is the key to success for owners and operators.  It's not just about providing a place to stay; it's about creating an experience that guests will remember and cherish. In this exciting episode, we have the privilege of being joined by Rebecca Lombardo, co-founder of The 100 Collection.  Branding plays a crucial role in the success of any business, and short-term rentals are no exception. Rebecca unveils the profound significance of branding for owners and operators alike. More than just a logo or a catchy slogan, a strong brand is about forging a unique identity that resonates with guests and sets your property apart from the competition. As Rebecca shares her expertise, she reveals the four essential traits that successful short-term rental brands have in common. Understanding these key elements will empower you to build a brand that not only attracts guests but also creates a loyal following of delighted customers. So, if you're eager to elevate your short-term rental business to new heights and create a lasting impact in the minds of your guests, this episode is a must-listen! Join us as we unlock the power of branding in the world of hospitality and embark on a path to create a distinctive and unforgettable experience for your guests. Happy listening! Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:39] Know our guest; Rebecca Lombardo [03:28] How Rebecca transitioned from a journalist into the short-term rental space….. [04:25] How Rebecca’s prior experience has helped her be successful in her current role at The 100 Collection [05:49] Why branding is important for short-term rental owners/ operators  [07:06] 4 Things successful brands have in common [07:13] #1 Relevance  [10:02] #2 Value  [15:53] #3 Clear and consistent messaging [17:50] Should you use AI to build a brand? [19:11] #4 Memorable [21:38] What are the essential elements of branding a short-term rental business? [23:58] Why a brand style guide is important for a short-term rental business [27:56] How to build a brand from scratch [30:18] Should you rebrand your business? [32:22] Mistakes that STR owners make when branding their business [38:40] The lightning round [43:49] Best way to connect and learn more from Rebecca LinkedIn: https://www.linkedin.com/in/rebeccabredholt/ Golden Nuggets “Your brand is what your guests say it is.” ~ Rebecca Lombardo  “Your properties are not your business; they are a product of your business. You have to elevate yourself above the properties.” ~Stacey St. John  “Brand is consistency from discovery to experience.” ~Rebecca Lombard    Love the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. Unreasonable Hospitality: https://bit.ly/457NQdz Let’s Connect! Follow Rebecca Lombardo on; LinkedIn: https://www.linkedin.com/in/rebeccabredholt/ Website: https://theonehundredcollection.com/ Instagram: https://www.instagram.com/theonehundredcollection/ TikTok: https://www.tiktok.com/@the100collection Facebook: https://www.facebook.com/theonehundredcollection Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Today we dive into the world of spectrum-friendly vacations with Suzanne Hacker, the visionary founder of Spectrum Friendly Vacations. Suzanne shares her motivation behind focusing on spectrum-friendly short-term rentals and sheds light on the challenges faced by families with children on the autism spectrum while traveling. She provides invaluable tips so you can learn how to make your Airbnb a secure and accommodating environment for kids with autism. You’ll learn how simple changes like securing the front door, implementing staircase safety measures, and creating an autism-friendly kitchen can make a significant difference. Discover the impact of room color choices and the essential accessories that can transform any home into a spectrum-friendly haven. Suzanne emphasizes that it’s possible to make a home spectrum-friendly with a low budget, and it doesn’t consume time because you can seamlessly incorporate these changes during turnovers. Tune in and discover how small changes and thoughtful additions can transform your short-term rental into a welcoming and inclusive space for families with autism. Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:12] Who is Suzanne Hacker? [02:57] What prompted Suzanne to focus on spectrum-friendly vacation rentals  [05:38] Challenges experienced by families that have children on the spectrum when traveling  [08:00] How can hosts ensure the front door is secure for kids with autism? [11:09] Staircase safety tips to make your vacation rental spectrum friendly [13:16] Safety tips for an autism-friendly kitchen [14:42] Room color choices for children with autism [16:00] Accessories to include in your home to make it spectrum friendly [18:40] What’s the budget to make a home spectrum friendly? [22:04] Suzanne’s training for vacation rental owners on how to make their properties more spectrum-friendly  [23:19] Why most families with autistic children don’t travel very much and why you should be more compassionate as a host [27:08] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you were starting out in your business? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today?  [34:19] Best way to connect and learn more from Suzanne: Golden Nuggets “It’s better to be more safe than sorry.”  It’s possible to make a home spectrum-friendly with a low budget, and it doesn’t consume time because you can seamlessly incorporate these changes during turnovers  It’s essential to find people who you resonate with and learn from their experience and their education    Don’t forget to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Suzanne Hacker on; Website(Business): https://www.spectrumfriendlyvacations.com/ Website(Personal): https://www.suzannehacker.com/ Instagram: https://www.instagram.com/spectrumfriendlyvacations/ Linktr.ee: https://linktr.ee/suzannehacker Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this engaging episode, I’m thrilled to welcome Vivian Yip and Regan Sonnabend, who reveal why the mid-term rental strategy is a solid wealth-building opportunity. They provide valuable insights on how to effectively analyze mid-term rentals and also discuss how to navigate the challenges that come with mid-term rentals. Are you on the fence about rental strategies? Vivian and Regan offer their expert advice on positioning a property as a short-term rental, mid-term rental, or long-term rental. Vivian and Regan also share their fascinating story of how they met and have built a successful business together, The Hestia Brand- Corporate Rentals USA. Tune in and enjoy!  Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:34] Get to know our guests; Vivian Yip & Regan Sonnabend  [05:03] How Vivian & Regan met, and the business they share [06:03] How The Hestia Brand- Corporate Rentals USA evolved [08:55] The housing request process [10:12] Why the mid-term rental strategy is a good solid wealth-building strategy  [13:46] How to effectively analyze a mid-term rental  [16:51] Analyzing price and occupancy trends for the mid-term rentals using the PriceLabs market dashboard [18:40] Saturation in the mid-term rental space [21:16] The source of the housing requests for The Hestia Brand- Corporate Rentals USA [23:23] What are the requirements for a property owner to join the HESTIA family?  [25:54] Challenges in the mid-term rental space and how to navigate them [28:37] Their advice to a property owner who is unsure whether to position a property as a short-term rental, mid-term rental, or long-term rental [30:41] The lightning round [39:44] Connect with Vivian & Regan: https://www.instagram.com/corporaterentalsUSA/  Golden Nuggets Mid-term rentals should be located close to hospitals, highways, and major employers  “Quality creates loyalty.”  “The secret to doing well in mid-term rentals is having an open extended calendar.”   Enjoyed the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Vivian & Regan on; Website: https://corporaterentalsusa.com/ Instagram: https://www.instagram.com/corporaterentalsUSA/ Linktr.ee: https://linktr.ee/vivianyip Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Welcome, and thanks for checking this week’s STR Sisterhood episode. Partnerships are a catalyst for success both in business and in life. They combine unique strengths, perspectives, and expertise to create a harmonious synergy surpassing individual capabilities. However, partnerships are not without challenges. They require mutual trust, effective communication, and collaborative problem-solving to navigate the ups and downs. Join Sarah Karakaian and Annette Grant in this exciting podcast episode as they share their incredible journey as partners. They dive into the intricacies of their thriving partnership and their ventures in the world of short-term rentals. Moreover, they discuss the exciting projects they undertake together and the invaluable lessons they’ve learned from working side by side. Prepare to be inspired by their journey as they share their typical day, the key elements that make their partnership work, and the undeniable benefits of hiring a bookkeeper. Tune in and discover the secrets of successful partnerships and the transformative power they hold. Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:52] Meet our guests; Sarah & Annette, and find out how they teamed up [11:25] The projects that they do together  [13:01] What does a typical day look like for Sarah and Annette? [23:22] What makes their partnership work? [34:59] Why you should hire a bookkeeper  [35:44] The most valuable lesson they have learned from working together [38:21] The lightning round [44:08] The upcoming conference at Columbus, Ohio [46:24] Grab the $100 Discount on the ticket (Code: Sister) Website: https://tfvcon.com/ Golden Nuggets Anyone should go into any project with the end in mind and how it does come to an end  Partnerships aren’t going to be amazing the entire time “Profits are better than wages.”    Remember to Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Sarah & Annette on; Website: https://www.thanksforvisiting.me/ Instagram: https://www.instagram.com/thanksforvisiting_/ Podcast: https://www.thanksforvisiting.me/podcast Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Content marketing is a powerful tool for short-term rental hosts looking to make a massive difference in attracting guests and standing out. You can effortlessly build connections and foster trust with your potential guests by crafting compelling and informative content. Whether through blogs, videos, or social media posts, content marketing is your ticket to getting free traffic to your listing and maximizing your success. Today we are joined by Jodi Bourne, a vacation rental consultant, marketing coach, and web designer. Jodi shares invaluable tips & strategies to create compelling content that attracts free traffic to your short-term rental and emphasizes that blogging is the best strategy for search engine optimization. Unveiling the secrets of great blog content, Jodi walks us through the must-have elements that captivate readers and keep them coming back for more. Moreover, she explores the concept of content pillars and their importance in content marketing. Additionally, Jodi reveals How to integrate email marketing into content marketing and shares an inspiring success story of a client who achieved remarkable results by implementing her advice. Let’s tap into some of her wisdom.  Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:19] Jodi Bourne’s bio [03:36] How Jodi got started in the short-term rental space [07:15] What is content marketing, and why is it important for a short-term rental host?  [08:34] Content marketing tips & strategies for short-term rental hosts and owners [10:05] How to come up with content marketing topics for STRs [20:38] How to transcribe audio using Google Docs [23:33] How often should you post content? [26:18] Content pillars/themes and why they are important [31:47] Must-have elements of great blog content  [32:59] The success story of a client that Jodi helped to build a successful blog  [35:55] How to integrate email marketing into content marketing  [39:15] Jodi’s advice to people struggling with perfectionism in content marketing [43:35] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you were starting out in your business? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [48:04] Best way to get in touch with Jodi: https://jodibourne.com/  Golden Nuggets The purpose of content marketing is to build connections, build authority, and build trust.  Content marketing is the best way to get free traffic to your listing  Blogging is the best strategy for search engine optimization  “Progress, not perfection.” ~Marie Forleo            Love the show? Subscribe, Rate, Review, Like, and Share!   Resources Mentioned 1. AnswerThePublic: https://answerthepublic.com/ 2. Substack: https://substack.com/ Let’s Connect! Follow Jodi Bourne on; Website: https://jodibourne.com/ Instagram: https://www.instagram.com/heyjodibourne/ Facebook: https://www.facebook.com/HeyJodiBourne/ LinkedIn: https://www.linkedin.com/in/jodibourne/ Podcast: https://savvyhostpodcast.com/  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, we learn about the fascinating journey of Ashley Arthur, an amazing STR Sister who transitioned from the restaurant industry to become a successful short-term rental investor. Join us as we explore Ashley's unique story and learn how her leadership skills from running a restaurant business seamlessly translated into her flourishing "Airbnb biz." During our conversation, Ashley generously shares her experience of working alongside her spouse in this venture and the transformative power of operating within your zone of genius.  She reveals the process of identifying her genius zone and how it played a pivotal role in elevating her short-term rental business to new heights. Furthermore, Ashley emphasizes the importance of strategic delegation, freeing up valuable time to focus on operating within your area of expertise. Tune in now for an engaging discussion that will undoubtedly leave you motivated and empowered. Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Key Highlights [02:36] Know our guest; Ashley Arthur, and know where she is located  [03:14] Her current STR portfolio  [04:00] How she got into the short-term rental space  [08:01] The leadership skills Ashley learnt from her successful restaurant business and how they have translated into STR effectively [09:54] Why she decided to sell her restaurant and venture into real estate [12:24] Ashley’s experience running a business with her spouse [14:08] The benefits of operating in your zone of genius  [15:58] How did Ashley discover her genius zone? [17:24] The File person vs Pile person [18:48] The biggest challenge she encountered during the property rehab process and how she navigated it [21:13] How is Ashley financing her properties?  [25:21 Why she is considering self-managing her properties  [29:22] What’s next in Ashley’s journey?  [33:28] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you were starting out in your business? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [40:09] Connect with Ashley: https://www.ajmyagent.com/  Golden Nuggets Delegating frees you up to operate in your genius zone  “Time is our most valuable asset.”  It’s essential that we celebrate the small wins along the way because a bunch of small wins adds up to a big win over time   Don’t forget to Subscribe, Rate, Review, Like, and Share!    Resources Mentioned 1. Innercise: The New Science to Unlock Your Brain’s Hidden Power: https://bit.ly/3NvZnvS Let’s Connect! Follow Ashley Arthur on; Website: https://www.ajmyagent.com/ Instagram 1: https://www.instagram.com/awayframe/ Instagram 2: https://www.instagram.com/ashleyjarthur/ Facebook: https://www.facebook.com/AJmyagent/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Join us for an engaging podcast episode featuring Meghan Cruse, an expert short-term rental designer and consultant specializing in Airbnb hosts and short-term rental property owners. Get ready to unlock the secrets of creating remarkable guest experiences while maintaining a healthy and aesthetically pleasing space. Discover the insider "tricks of the trade" as we delve into practical tips that will elevate your property to new heights. Learn how to effortlessly keep your space smelling delightful without compromising the well-being of your valued guests. But that's not all! We delve into the fascinating realm of biophilic design with Meghan. Uncover the power of incorporating natural elements into your property, bringing the beauty of the outdoors inside and curating an environment of tranquility and serenity for your guests. Whether you're a seasoned Airbnb Superhost or a brand new host, this episode is a must-listen. Join us as we take your "Airbnb biz" to the next level. Don't miss out on this opportunity to revolutionize your short-term rental success! Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [02:24] A short bio of our guest; Meghan Cruse [03:39] What prompted Meghan to get into STR space, and how did she start designing   properties?   [07:09] The Art of guest experience [10:36] Tips on how to get rid of musty smells in your property [13:27] The health hazards of plug-in air fresheners and the best alternatives for a   great-smelling home  [19:04] Where to purchase essential oils & lead diffusers and key considerations before   buying [22:13] Pro tips to make your short-term rental property stand out  [26:48] How to bring biophilic design elements into your short-term rental property [30:30] Tips on how you can start incorporating the biophilic design into an   already-designed property [35:01] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you were starting out in your business? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [39:54] Connect with Meghan Cruse: https://www.instagram.com/megcruserealtor/  Golden Nuggets If the air is pure, it shouldn’t smell like anything. If the space is clean, it shouldn’t have an odor at all, whether good or bad  “The cleaning company is the backbone of your business, and without a good one, your reviews are going to suffer.”  “Unless we are recognizing the progress that we’re making, it’s really difficult to stay focused on the prize.”          Enjoyed the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Meghan Cruse on; Website: https://consultembodied.com/ Instagram: https://www.instagram.com/megcruserealtor/ Linktr.ee: https://linktr.ee/mcruse Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Discovering and understanding your investor persona can unlock a world of advantages in your STR entrepreneurial journey. Find out how in this amazing episode with Kate Stoermer, founder of The CEO Host. In this episode, we discuss the most common challenges STR investors face, the five distinct investor personas (along with their characteristics), and how to bridge the gap between spouses with different investor personas. Kate offers valuable insights and strategies to help them align their investment goals and foster a harmonious partnership. We also delve into whether it’s better to partner with someone who shares your investor persona or has a different one. Listen in and grow your knowledge! Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Timestamps for the key highlights in the episode [03:31] Meet our guest, Kate Stoermer [04:06] How Kate got started in the world of short-term rentals  [07:41] The most common challenges faced by STR property investors [10:18] What is an investor persona? [12:57] 5 types of investor personas [18:31] Strategies Kate uses to help bridge the gap between spouses who have different    investor personas  [20:15] Questions to help you identify your investor persona [21:27] The advantages of identifying your investor persona [28:54] When considering joint ventures, should you team up with a partner who shares your investor persona or has a different one?  [34:46] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the world of short-term rentals? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [38:06] Connect with Kate: https://www.theceohost.com/ Golden Nuggets Your goal in STR determines your action list  “Just because something is right for me doesn’t mean it’s right for you, and just because something is right for you doesn’t mean it’s right for the next person.”  Identifying your investor persona helps you to understand what your priority should be and brings a strategic approach to how you are consuming content and who you’re learning from  “Your property is simply a product of your business.”      Remember to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Kate Stoermer on; Website: https://www.theceohost.com/ Facebook: https://www.facebook.com/theceohost LinkedIn: https://www.linkedin.com/in/kate-stoermer/ Instagram: https://www.instagram.com/theceohost/  Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Are you considering rehabbing a property but don’t know where to start? Look no further! In this captivating podcast episode, Aubrey Carlson shares invaluable insights on rehabbing properties that will leave you confident and well-prepared. Whether you’re considering rehabbing out of state or locally, Aubrey sheds light on the pros and cons of both options and discusses how to estimate rehab costs. She emphasizes the importance of vetting contractors and discusses the red flags that indicate it’s time to fire a contractor. Moreover, Aubrey provides a comprehensive list of questions to ask a contractor’s references before hiring. Drawing from her own experience, Aubrey shares a personal story about her biggest challenge during rehabbing and how she successfully overcame it. For anyone embarking on a property rehab journey, Aubrey’s advice is a guiding light filled with wisdom and practical tips that will set you on the right path. Don’t miss out on this must-listen episode filled with invaluable tips and insights.  Timestamps for the key highlights in the episode [04:01] A quick bio of our guest; Aubrey Carlson  [05:22] How Aubrey got started in short-term rentals  [08:18 The short-rental regulations in San Diego [11:12] Advantages of buying ugly properties  [14:37] Greatest tip you should know when rehabbing a property  [15:04] Rehabbing out of state vs. rehabbing locally [20:15] Estimating rehab costs [27:07] When should you fire a contractor? [29:15] How to vet a contractor  [33:33] Questions to ask a contractor’s references before hiring [35:29] Aubrey’s experience working with contractor referrals [40:25] The Biggest challenge in her property rehab experience and how she navigated it [42:12] Her advice to anyone looking to rehab their property [44:31] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the world of short-term rentals? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [49:21] Link with Aubrey: https://www.instagram.com/mary.aubrey/  Golden Nuggets “Experience gives you confidence.”  “Hire slowly and fire fast because if they are not the right fit for your business, they will become toxic to your business. “Jump out of the airplane and figure out the parachute on the way down.”  “Don’t let your fear guide your actions; instead, understand your fear and tap into people who can help you get the rehab project done.”    Don’t forget to Subscribe, Rate, Review, Like, and Share!  Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Let’s Connect! Follow Aubrey Carlson on; Instagram: https://www.instagram.com/mary.aubrey/ Linktr.ee: https://linktr.ee/saltandsky Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

In this episode, I sit down with Paige Hayes, an interior designer with a passion for vacation rentals. Paige shares her insights on how to infuse your property with a compelling narrative that sets it apart from the rest. By weaving intentional design choices into the story of your space, you can create an ambiance that leaves a lasting impression on your guests. We also learn about Paige’s "SSUFF Method," a creative approach that helps you craft an alluring space without breaking the bank. You’ll learn Paige’s secrets for how to strike the perfect balance between saving money and maintaining the highest standards for your guests. And let's not forget the importance of capturing your design's essence through stunning photographs. Paige guides you through the process, ensuring that your visuals convey the soul of your space and entice guests to experience it firsthand. If you're ready to create a home away from home that resonates with your guests on a deeper level, this episode is for you. Tune in and enjoy!  Timestamps for the key highlights in the episode [03:36] Who is Paige Hayes, and where is she located? [05:25] How she got started in STR interior designing  [09:05] The concept of the story of a property [13:08] How to create the story of your property [15:25] The ‘SSUFF’ design method [16:26] Why you should not copy other people’s designs  [20:08] How to create a brand for your property [23:44] Tips for taking great property photographs with an iPhone [27:45] Decision fatigue when decorating a property and how to overcome it [31:56] Coohom software for furniture layout; https://www.coohom.com/ [33:54] The balance between budget and quality [36:55] Ideas to help you save money when getting quality items [40:24] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in this business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [46:11] Connect with Paige: https://hayes-and-co.com/ Golden Nuggets Putting the story of your property together before starting the design helps you choose details that make your property stand out and give an amazing experience to your guests.  Nothing is going to sell your property to your guests like the photos. You can do the most amazing design, but nobody will book your property if you don’t photograph it right.  “You get what you pay for in life.”  “Life is what happens to you while you’re busy making other plans” ~John Lennon.         Love the show? Subscribe, Rate, Review, Like, and Share! Inhaven Offer | Get $50 off your first order at inhaven.com/sister and use code SISTER Resources Mentioned Coohom: https://www.coohom.com/ Minoan: https://www.minoanexperience.com/ Let’s Connect! Follow Paige Hayes on; Website: https://hayes-and-co.com/ Instagram: https://www.instagram.com/hayes_and_company/ Facebook: https://www.facebook.com/hayesandcointeriors Linktr.ee: https://linktr.ee/Hayes_and_company Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Buckle up, folks, because this episode is a must-listen! Join me as I sit down with Allie Fugatt and Carrie Douglas, the brilliant minds behind the She Invests Podcast and Facebook group. In this conversation, we delve into their journey of starting in short-term rentals and how they convinced their husbands that getting into the “Airbnb game” was wise. Fast forward to today, they’ve both pivoted into the world of boutique hotels (and are deep in the throws of renovations). So we also get to hear all about their renovation journey so far. From navigating unexpected challenges to finding design inspiration, they share their insider tips for success. Tune in for amazing insights! Key Highlights [02:27] Know our guests, Allie and Carrie  [03:35] How they got started in the STR space  [11:30] The strategies Allie and Carrie used to introduce the idea of STR investment to their   husbands  [19:06] How they transitioned over into boutique hotels [23:44] Biggest challenges in the renovation process and how to navigate them  [30:05] Navigating challenging business relationships and conversations  [34:28] What prompted Allie & Carrie to form a collaborative partnership ( She Invests   Facebook group &  She Invests Podcast), and what have they learned from it so far? [42:19] The lighting round [46:35] Final words  Golden Nuggets “The best investment is the one you know.” “The best investment is the ugly house in a good neighborhood.”   “You don’t know what you don’t know. And you can’t prepare for what you don’t know.” Make connections in the communities that you are in because they are going to be the driving force, and they are going to be the people that come in and save you and connect you with the right person  “It feels hard because it’s new, and practice makes it not new.”    Remember to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Allie and Carrie on Podcast: https://www.boomplay.com/podcasts/62531 Facebook: https://www.facebook.com/groups/sheinvestsrealestate Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Get ready to be inspired and informed as we dive into the world of short-term rental furnishing with Ashley Ching, the CEO and founder of Inhaven. In this episode, we explore how Inhaven's all-in-one platform can transform the way Airbnb hosts furnish their properties with ease and style. But that's not all! Ashley shares her incredible journey of breaking barriers and overcoming challenges as a female entrepreneur in the male-dominated tech industry. And her insights on balancing family life while launching a successful business are truly inspiring. And if that's not enough, we've got a special treat for you! As a listener of our podcast, you can get $50 off your first order at Inhaven.com by visiting https://inhaven.com/sister. Don't miss out on this amazing opportunity to try their exceptional service and elevate your property! Key Highlights [02:29] Get to know our guest; Ashley Ching, and where she is located [03:35] Ashley’s company; Inhaven, and how they support hosts   [04:26] What inspired Ashley to start her business [07:09] Favorite service she offers at Inhaven  [10:30] Exciting new update coming to Inhaven [12:35] How her background in sourcing and merchandising helped her to build her   business, and what she had to learn [17:00] What has successfully helped Ashley navigate a male-dominated tech industry [18:14] Her experience with launching a new business while balancing time with her family [20:47] Secret tip for success for anyone starting out in business [23:22] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the world of hosting healthcare workers?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [30:13] Amazing SPECIAL OFFER for the listeners; www.inhaven.com/sister Golden Nuggets As a business leader, you should surround yourself with people who are smarter than you in certain aspects.  As a property manager or owner, you should learn from your guests. Moreover, you should stay in your home to experience it as a guest and find out what you can change to improve that experience.          Don’t forget to Subscribe, Rate, Review, Like, and Share!  Inhaven | $50 off your first order here: https://inhaven.com/sister.  Let’s Connect! Follow Ashley Ching on; Website: https://inhaven.com/ Instagram: https://www.instagram.com/inhavenstay/ Facebook: https://web.facebook.com/inhavenstay/ LinkedIn: https://www.linkedin.com/company/inhaven/

Welcome back to Part 2 of this two-part training series. In this episode, we'll be continuing our deep dive into the world of how I built my 7-figure short-term rental business – and how you can, too! We'll be discussing the key priorities that were critical to my own success and what elements I recommend you include as you create your very own blueprint for success in your “Airbnb biz.”  Whether you're just starting out or looking to take your existing short-term rental business to the next level, this episode is for you! So, let's get started on building a rock-solid foundation for YOUR success. Time to dive in! Timestamps for the key highlights in the episode [00:48] Episode introduction [04:14] My Key priorities when building my STR success blueprint [06:10] The importance of having documented buying criteria  [08:20] #2 Partnering with good people [10:52] #3 Buy low and sell high [12:12] Building wealth with 1031 exchanges [16:37] #4 Build multiple streams of income and be able to work part-time  [18:34] My property management and co-hosting business; Kozy Getaways [20:41] 7 Key elements you should include when building your own STR success roadmap      [20:49] #1 The vision for your business [22:17] #2 SMART goals for your future [24:25] How to build a daily relationship with your goals [26:56] #3 Resources you need to achieve your goals  [28:05] #4 How to outsource the resources you don’t have [29:11] #5 Prioritization of your resources  [29:46] #6 Source of accountability and support [31:29] #7 Action plans  [33:43] Why you should give yourself grace and flexibility [34:33] The importance of documenting time in your calendar for reflection [34:57] Get Free support in building your STR success blueprint;  https://staceystjohn.com/blueprint/ [36:13] Final words and episode wrap-up/    Golden Nuggets Our blueprints for success in the STR business are as unique and gorgeous as each of us is.    If you are thinking about launching a property management or co-hosting business, you must understand and abide by your state’s regulations.  If you don’t document what you want, it’s hard to achieve it. You need to have a target and a plan on paper.  “Just because you need certain skills doesn’t mean they have to come from you.” “Done is better than perfect.”   Love the show? Subscribe, Rate, Review, Like, and Share! Resources Mentioned 1.      The ONE Thing: The Surprisingly Simple Truth About Extraordinary Results: https://bit.ly/3LwoJZB Let’s Connect! Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs  Get Free support in building your STR success blueprint; https://staceystjohn.com/blueprint/

Welcome to Part 1 of our 2-part training series on how ANYONE can become a wildly successful host on Airbnb and build a 7-figure short-term rental business. That's right, we're talking about you!  In this episode, we'll dive into my personal journey in the short-term rental space, where I went from novice host to successful real estate mogul (I must admit, it sounds weird to read that about yourself!!) with a thriving property management and co-hosting business.  But that's not all – we'll also reveal the four key factors that made all the difference in starting my own short-term rental business, and the five core concepts that have been critical to my success.  And if that wasn't enough, we'll even tackle some of the biggest challenges you may face when launching your own short-term rental business and provide actionable tips for overcoming them.  So, if you're looking to dominate the “Airbnb game” and create a truly lucrative short-term rental empire, then this episode is an absolute must-listen. Timestamps for the key highlights in the episode [01:01] Introduction to the show [06:34] Example of successful people who built massive wealth through short-term rentals [07:46] What it takes to build a real estate empire [10:28] A backstory of how I got into the STR space, built a 7 figure STR business, and   launched a property management & co-hosting business  [14:05] 4 things I had to figure out when starting my short-term rental business [20:41] The 5 core concepts in my roadmap for STR success [23:56] 3 challenges you might face when starting your STR business and how to overcome   them [24:54] Tips if you’re lacking experience [27:24] Suggestions if you’re lacking money [32:37] Ideas if you’re lacking time [33:23] Episode wrap-up Golden Nuggets “We don’t try to achieve our goals. We commit to achieving our goals.”   “Success is not an accident. The only way to become a successful Airbnb host and build a 7 figure business is by strategically reverse engineering the future you want.”  “The only way for you to become a successful Airbnb host and build a 7 figure business is by having an unwavering commitment to achieving your goals.” “I decided to create my future financial freedom. I did not wait for doors to open; I started building the doors and opening them.”  “It takes investment to build a business.”            Remember to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Investing in quality furnishings that are comfortable, functional, and aesthetically pleasing can help attract more guests, receive positive reviews, and ultimately increase your Airbnb property's revenue. But actually finding quality furnishings that fit with your design plan and within your budget can be a challenging (and super time consuming) task. That’s where having the right tools and systems can make a huge difference. In this episode, I’m thrilled to welcome Sage Nathan, Partnerships Manager at Minoan. We chat it up about how Minoan helps short-term rental hosts save time and money when furnishing a property – and how they can actually help a host generate incremental revenue from their short-term rental, too!  Tune in and enjoy!   Timestamps for the key highlights in the episode [02:27] A short bio of our guest, Sage Nathan  [02:53] What Minoan deals with, and how it supports hosts in the STR community  [05:32] Current trends in home furnishings [07:26] Their partnership with interior designers [09:33] Why it’s important for a host to have a system in place for furnishing    [13:56] The process that hosts working with Minoan follow when ordering their   furnishing [19:25] Category of items a host can order from Minoan [26:54] What’s her favorite thing about being in the short-term rental space? [30:32] Exciting new updates coming to Minoan in 2023   [32:18] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in Minoan or the short-term rental space? What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [39:35] How to link with Sage Nathan and learn more about Minoan     Golden Nuggets Systems can be software or technology that we use. However, systems are also processes and procedures. Having a strategic process that you follow when launching a property is important. “You buy nice, or you buy twice.”  “Real estate is one of the best wealth builders, if not the best wealth builder on the planet.”  “What doesn’t kill you makes you stronger.”               Don’t forget to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Sage Nathan on; Website: https://www.minoanexperience.com/ Instagram: https://www.instagram.com/minoanexperience/ Email: sage@minoanexperience.com Facebook: https://web.facebook.com/minoanexperience LinkedIn: https://www.linkedin.com/company/minoan/ Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

Traveling healthcare workers are an invaluable asset to the healthcare industry. They provide quality services to patients in areas with a shortage of qualified medical professionals. However, they often face the challenge of finding a good place to stay while on their job. Providing a good place for traveling healthcare workers to stay is crucial in helping them maintain a quality standard of living, enabling them to provide better medical services. Renting to traveling healthcare workers is an opportunity to help your community directly and drive the future of healthcare. Find out how you can be part of this rewarding experience in today’s episode with Allison Vallerga, a hospital and healthcare administrator who owns rental properties that often host traveling healthcare workers.  In this episode, she takes us through the benefits of renting to traveling healthcare workers and amenities that we should consider when preparing our rental property for traveling healthcare workers. Moreover, she shares how to price your short-term rental property and get more healthcare workers to book with you.  Let’s tap into some of her wisdom.  Key Highlights [01:36] Today’s focus; Hosting healthcare workers  [02:46] Who is Allison Vallerga? Her backstory and how she got into the STR    business [03:54] The location of her short-term rental properties [06:25] The target audience for her STR properties  [08:06] The different types of traveling healthcare workers that need short-term   rentals  [11:26 A guide on how to rent to people who are in the medical education process   [12:35] The benefits of renting to traveling healthcare workers [16:23] Amenities that you should consider when preparing your rental property for    traveling healthcare workers   [20:15] Tips for restructuring your pet fee for traveling healthcare workers with pets  [22:14] The consumables you should provide in your property   [23:18] Tip to add to your checkout guide  [24:54] How to price your short-term rental for traveling healthcare workers [27:35] How to get more healthcare workers to book with you [33:13] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the world of hosting healthcare workers?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [37:22] How to connect with Allison Vallerga  Golden Nuggets Renting to traveling healthcare workers is an opportunity to help your community directly and drive the future of healthcare.    “It’s a lot easier to spend money that you already have than to try to get money out of someone, particularly if the relationship has turned unpleasant in whatever way.”   To increase the bookings of your rental property, build a relationship with the local travel nursing agencies.   “Bad house, good street, make money.”    Love the show? Subscribe, Rate, Review, Like, and Share! Resources Mentioned Furnished Finder; https://www.furnishedfinder.com/ Let’s Connect! Follow Allison Vallerga on; Website: https://www.allisonvallerga.com/ Instagram: https://www.instagram.com/hosting.healthcare/ More Products Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

When venturing into short-term rental space, there’s a lot to learn, and the learning curve can be daunting.  Personally, I’ve found that connecting with a community of like-minded people has been incredibly helpful for me – in SO many ways. I’ve been able to learn from their experiences, gain valuable insights, avoid costly mistakes, and even generate referrals for my business!  In today’s episode, I’m joined by Alicia Wright, and she shares with us how networking has helped her along her short-term rental journey. She also walks us through how she educated herself before launching her property on Airbnb – and how she’s navigated challenges since she’s launched. Stay tuned to hear how this young mom is managing her property from 16 hours away – and how networking has played a role in her success!  Timestamps for the key highlights in the episode [02:50] Introducing today’s guest; Alicia Wright  [03:23] The location of her short-term rental [04:41] Alicia’s criteria for purchasing her short-term rental property  [11:00] How she educated herself on self-managing a rental property [12:00] How networking assisted Alicia in launching her STR business [13:44] The most difficult challenge she encountered when launching her STR   business and how she navigated it [17:49] How she was able to build a reliable team [19:38] Alicia’s experience hosting her first guest [25:15] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [31:34] Alicia’s advice to people starting out in the STR business [33:27] How to link with Alicia Wright    Golden Nuggets “Your network is your net worth.”  When venturing into short-term rental space, it is incredibly valuable to network with other people who have gone before you and have paved the path because they have learnings they can share.  “It feels good to make people feel good.”  “You can make an impact on other people just by sharing your journey.”      Remember to Subscribe, Rate, Review, Like, and Share!  Resources Mentioned Short-Term Rental, Long-Term Wealth: Your Guide to Analyzing, Buying, and Managing Vacation Properties: https://bit.ly/41j1Q1S  Let’s Connect! Follow Alicia Wright on; Website: https://www.bluepalmgetaways.com/ Facebook: https://web.facebook.com/aliciawright19/ Instagram: https://www.instagram.com/bluepalmgetaway/ Linkt.ree: https://linktr.ee/bluepalmgetaways More Products Follow Stacey St. John on; Website: https://staceystjohn.com/ Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr Fire link: https://lnk.to/z4iJAlgs

If you’re looking to increase your revenue, focusing on your property’s design can make a huge difference. By paying close attention to the design of your Airbnb, you can attract more guests, enhance the experience during their stay, and increase your average daily rates (ADR).  And, as a result, you can increase revenue while setting your rental apart from others, which is especially important if you’re in a saturated market! In this episode, I sit down with Jenny Yi, owner & founder of Jenny Yi Designs, a design firm in the Airbnb & hospitality design space. Jenny shares recommendations for how to choose the right theme for your property, how to utilize interior design fundamentals while maintaining the uniqueness of your Airbnb, and SO much more! Listen in to learn powerful design tips that will turn a looker into a booker and improve your business! Timestamps for the key highlights in the episode [02:54] Intro to Jenny  [03:47] How she got into the STR space [08:28] The QR Code adventure wall [12:22] What are the benefits of creating a QR Code adventure wall compared to   putting the information into a welcome guide? [14:04] The feedback she gets about the adventure wall [16:47] Other favorite things she likes to incorporate in a design [19:32] How to choose the right theme for your property  [22:50] How to utilize interior design fundamentals while maintaining the   uniqueness of your Airbnb [27:44] The 3 types of designers and their specialization [28:17] What’s one thing Jenny would put in the house she lives in but never include   in a short-term rental? [30:17] Jenny’s advice to people who do design and furnishing by themselves and   feel overwhelmed [39:51] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [45:54] How to connect with Jenny Yi Golden Nuggets “The more you get your guests to be interactive with your property, the better the experience is gonna be.”    “Enough choices make it fun. Too many choices, then you become stressed.”  If you are either just starting out or you have a minimal budget, your theme needs to be based on locality. Spend money on things that will translate into bookings.  “Your tomorrow is not measured by your failures of today.”      Don’t forget to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Jenny Yi on; Website: https://www.jennyyidesigns.com/ Instagram: https://www.instagram.com/Jenny_jennyyidesigns/ Facebook: https://web.facebook.com/jenny.leeann.yi Follow Stacey St. John on: ● Website: https://staceystjohn.com/ ● Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

Being an Airbnb co-host can be a rewarding “career” that offers a range of benefits. Whether you're looking to earn extra income or gain new skills and experiences, co-hosting can be a great opportunity. In this episode, I sit down with Chelsey Jones and discuss how she’s personally found success in the co-hosting business. As a Realtor, Airbnb Superhost, and co-founder of CC’s Retreats (a co-hosting company), Chelsey has had the opportunity to work with multiple investors and has welcomed hundreds of guests in the properties she supports. Hear how she got started, what her co-hosting model is all about, how she’s navigated challenges along the way, and so much more. Tune in now and enjoy!  Timestamps for the key highlights in the episode [02:12] Today’s theme; How to be successful in the cohosting business  [03:02] Who is Chelsey Jones? Her portfolio and where she is located [04:25] How she got into the STR business [06:39] How Chelsey selects the markets she invests in [12:49] What prompted Chelsey to start managing properties for other STR owners? [15:05] Chelsey’s co-hosting model [18:20] What Chelsey discovered she needed to have in place to be successful in the   co-hosting business  [20:33] Chelsey’s typical day as a co-host; How she structures her time and activities [26:34] What has been her biggest challenge in the co-hosting journey, and how did   she navigate it? [37:41] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [43:53] How to connect with Chelsey Jones   Golden Nuggets “Any investment is potentially a risk.”  “There’s room at the table for everyone.”  When co-hosting, it’s important to have a contract to protect yourself, your owner, and the guest.  “Never let the fear of striking out keep you from playing the game.”   Love the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Chelsey Jones on: Website: https://www.chelseymadisoncollection.com/            https://www.ccsretreats.com/ Facebook: https://web.facebook.com/chelseymadison.jones Instagram: https://www.instagram.com/chelsey_mj_jones/ Follow Stacey St. John on: ● Website: https://staceystjohn.com/ ● Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

AirDNA is a powerful platform that offers data-driven insights for short-term rental properties worldwide. With its help, you can make informed decisions when analyzing a market or property – and capture valuable information on pricing, occupancy rates, and more. By leveraging AirDNA, you can track performance, optimize your strategy, and stay ahead of the competition to maximize your success in the STR industry. In today’s episode, I have the pleasure of sitting down with Jaime Saine, a short-term rental investor and the Product Marketing Director at AirDNA. In this episode, Jaime discusses the source of AirDNA data, the benefits of connecting your Airbnb listings to AirDNA, and how to build a comp set to analyze your short-term rental competition.  Get ready for some amazing info headed your way!  Timestamps for the key highlights in the episode [02:41] A short bio of our guest; Jaime Saine, and how she got started in the STR   industry [05:57] How to get started with AirDNA  [10:24] Is there a cap on the number of times you can utilize the AirDNA  rentalizer tool? [11:03] Where does the AirDNA data come from? [13:19] Are cleaning fees included in the rental projections from the AirDNA   rentalizer tool? [14:45] Why there is a difference between AirDNA data and data from other               tools  [17:35] The benefits of connecting your Airbnb listings to AirDNA [21:05] Are there charges for connecting your listings to AirDNA? [22:31] How to build a comp set to analyze your short-term rental competition  [25:55] Which AirDNA tool does Jaime Saine find most impactful for anyone in               the STR business? [29:18] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [32:12] How to link with Jaime or AirDNA team   Golden Nuggets “Data is a tool in our toolbox. It’s a resource for us to make strategic decisions about our business.” [28:43]          Remember to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Jaime Saine on, Jaime Saine: jaime.saine@airdna.co AirDNA: hello@airdna.co Follow Stacey St. John on: ● Website: https://staceystjohn.com/ ● Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

The #1 reason why a short-term rental investor might consider buying a commercially-zoned property: Fewer restrictions. In this episode, I’m honored to welcome Stacey Duvall, a successful real estate entrepreneur and the founder of Stacey Duvall Real Estate.  Tune in to find how to find commercially zoned properties, what you should do before purchasing commercially zoned properties, and much more. Plus, Stacey shares her inspiring journey and practical tips for investing in commercially-zoned properties, too!    Timestamps for the key highlights in the episode [00:48] Episode introduction [02:17] Meet and greet; Stacey Duvall and know where she is located   [02:57] How she got into short-term rentals  [06:12] Her transition process from a real estate agent to a real estate investor  [09:29] Stacey’s portfolio [10:16] Her commercially zoned properties [13:13] What you should do before purchasing commercially zoned properties  [14:39] How Stacey finds her properties- ’Reverse wholesaling.’ [16:45] Who are real estate wholesalers? [19:33] Stacey’s advice to people afraid of venturing into STR business [21:42] Why she decided to focus on large commercially zoned properties [22:19] Complexities of hosting large parties [23:45] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today? [28:45] How to connect with Stacey Duvall [30:18] How did Stacey know she was destined to be an entrepreneur and not a   W-2 employee? Golden Nuggets Always check the zoning of the area where you want to buy a property because every area has different rules.   When acquiring commercially zoned properties, consult a real estate agent or broker who understands commercially zoned properties and the investor mindset.  “If you do more than what’s expected, you get more in return.”         Don’t forget to Subscribe, Rate, Review, Like, and Share!    Let’s Connect! Follow Stacey Duvall on; Website: https://staceyduvallrealestate.com/ Follow Stacey St. John on; ● Website: https://staceystjohn.com/ ● Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

The BRRRR Method (Buy, Rehab, Rent, Refinance, Repeat) is a real estate investing strategy where you purchase an undervalued or distressed property, fix it up, rent it for some time, refinance it to purchase a second investment property, and repeat the cycle. The BRRRR Method enables investors to make money on their investments by taking advantage of the value of properties after repair. In this episode, I sit down with Cam Snyder, and she shares her first experience with the BRRRR strategy in the short-term rental space, how the BRRRR method works with the STR model, and how to determine the ARV (After Repair Value).  Additionally, she discusses how she navigated the challenges she encountered in the house flipping business and shares tips for navigating business partnerships with family members.  Tune in and learn!  Timestamps for the key highlights in the episode [02:16] Meet our guest; Cam Snyder, and know where she is located [02:52] How she got into the STR business [06:05] Challenges she encountered with contractors in the house flipping business   and how she navigated them [08:05] Cam’s first experience with the BRRRR (Buy, Rehab, Rent, Refinance, Repeat)   strategy in the short-term rental space [11:07] How the BRRRR method works with the STR model [15:27] How she determines the ARV (After Repair Value) [20:41] Tips for navigating business partnerships with family members  [24:22] The current project she is working on with her brother in law  [25:55] How she navigated the stress of managing her properties [29:59] The lightning round: Where is your favorite place to vacation?   What’s one place you’ve never been to that you want to visit?   What’s one thing you know now that you wished you knew when you started out in the short-term rental business?  What’s the best piece of advice you’ve ever been given? What’s one thing and/or person that you are grateful for today?  [33:57] How to link with Cam Snyder   Notable Quotes “Look at the upside, look at the downside, and can you deal with the downside?” [32:39]      Love the show? Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Cam Snyder on; Facebook: https://www.facebook.com/CameronCastillo/ LinkedIn: https://www.linkedin.com/in/cameron-snyder-a7b99ba/ Follow Stacey St. John on; ●  Website: https://staceystjohn.com/ ●  Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

In this amazing episode, I’m joined by Tracie Fowler, STR owner, consultant, and entrepreneur. Tracie’s love for traveling and interacting with the locals of the places she visited led her to stay for extended periods in many short-term rentals in different places. In 2015, while traveling to Thailand, Tracie met someone on a flight who had bought a beach house in Thailand, quit her W2, and was financing her living expenses through her short-term rental business. The idea inspired Tracie to own rental properties in the places she visited where she would stay part-time and also allow her to make extra income. During our interview, Tracie shares her best hosting memories, details about her signature “pillow menu,” and also shares the amenities she includes in her properties. Additionally, Tracie talks about hiring a property manager vs. self-managing property and shares how her life has changed because of her STR business.   Tune in!   Timestamps for the key highlights in the episode [02:20] Who is Tracie Fowler? What she does and where is she located [04:34] What inspired Tracie to venture into STR business [07:58] Tracie’s best hosting memory [11:14] The pillow menu [13:25] How she came up with the pillow menu idea [15:23] The amenities she includes in her properties that the guests appreciate [18:34] Should you self-manage or hire a property manager? [20:42] Tracie’s podcast with her property manager; The STR Insiders Podcast [22:59] How her life has changed because of the STR business [27:51] The STR Central media; A central hub for all things short-term rental related.  Investing, setting up, and managing STRs [31:41] The lightning round: ●     Where is your favorite place to vacation? ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business? ●     What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? [42:18] How to connect with Tracie Fowler  Notable Quotes ●     The difference between winners and losers is winners don’t quit.”[42:37]              Don’t forget to Subscribe, Rate, Review, Like, and Share!  Let’s Connect! Follow Tracie Fowler on; ●     Website: https://www.strcentral.com/                          : https://www.bnbcurator.com/ ●     Facebook: https://web.facebook.com/groups/strcentral/ ●     LinkedIn: https://www.linkedin.com/in/traciefowler/ ●     Podcast: https://www.thestrinsiders.com/   Follow Stacey St. John on; ●     Website: https://staceystjohn.com/ ●     Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

A scarcity mindset is one of the biggest obstacles for entrepreneurs. It is a belief that there are not enough resources to go around and that people have to fight for their share of what’s available. People with the scarcity mindset believe that helping others to succeed will inevitably lead to their failure. The short-term rental business is a competitive industry. However, an abundance mindset can help us lift each other and build mutually beneficial relationships with others. An abundance mindset values collaboration and cooperation instead of competition, and it helps us focus on having grace with other people and helping others so that we can all succeed. In today’s episode, Michelle Gibbs discusses the importance of shifting from a scarcity mindset to an abundance mindset and how her perspective of helping others impacted her STR business. Additionally, she talks about the biggest contributors to the rapid growth of her co-hosting business and the tools she uses for personal growth and continuous improvement.  Tune in for amazing insights! Timestamps for the key highlights in the episode [02:51] Meet and greet; Michelle Gibbs and know where she is located [04:17] How she got into short-term rentals [05:47] How Michelle’s perspective of helping other people has impacted her STR  business and helped her to heal [09:43] Tips to help you stand out and thrive in saturated short-term rental markets [11:41] Identifying good team members in a new market [13:01 The young mom that Michelle loves helping; How she found her and  identified her as a prospective team member [20:26] The tools that Michelle uses for personal growth and continuous  improvement [27:25] What are the biggest contributors to the rapid growth of her co-hosting  business? [29:18] Shifting from a scarcity mindset to an abundance mindset [33:01] The lightning round: ●     Where is your favorite place to vacation? ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business?   ●     What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? [36:11] How to connect with Michelle Gibbs   Notable Quotes ●     “Obviously, beach markets are saturated short-term rental markets, but I don’t believe that’s a deterrent. I believe there is a great draw and attraction there, and if you do it well, your guests will always come back.”    ●     “When you go to a new industry, you don’t need to reinvent the wheel. You need to find someone who has polished that wheel to a beautiful shine. ●     “You have to be hungry for growth to be open to being wrong.”  ●     ‘You have to let go to let in.” ●     “You do unto others as you want done unto you.” ●     “When you learn by doing, you don’t forget.”                   Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Michelle Gibbs on; ●     Website: https://www.revenuerental.com/ ●     Instagram: https://www.instagram.com/revenuerentaltx/ ●     Facebook: https://www.facebook.com/revenuerental More Products Follow Stacey St. John on; ●     Website: https://staceystjohn.com/ ●     Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr

Marketing to brides and bridal parties can be a smart strategy for short-term rental owners looking to tap into a growing and lucrative market. Weddings are a significant and growing market, and brides are looking for unique and memorable places to stay. By supporting brides and bridal parties, STR owners can get plugged into a high demand and potentially increase their bookings (and profits!) So, how do you actually do this? Well, in this episode, Stacey Rase shares her strategies for success! In addition to sharing how she markets to brides and how she serves her guests, we also chat it up about how she partners with local businesses, communities, and charity organizations. Let’s tap into some of her wisdom and learn!  Timestamps for the key highlights in the episode [01:29] Today’s focus; Bridal bookings [02:43] Know our guest; Stacey Rase, and how she got into the STR business [06:15] How she supports bridal parties in her properties [09:40] What inspired Stacey to focus on the brides? [12:09] How she increases her direct bookings [16:47] Stacey’s favorite strategies for attracting bridal bookings [18:17] Has Stacey encountered bridezillas? [21:04] How she partners with local businesses, communities, and charity  organizations [27:56] The lightning round: ●     Where is your favorite place to vacation? ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business? ●     What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? [36:57] How to link with Stacey Rase   Notable Quotes ●     “Done is better than perfect.” [31:35]     Remember to Subscribe, Rate, Review, Like, and Share! Resources Mentioned ●     Family promise; https://familypromise.org/ ●     HeartGift; https://heartgift.org/   Let's Connect! Follow Stacey Paretti-Rase on; ●     Website: https://sleepylagoonla.com/ ●     Instagram:https://www.instagram.com/staceyprase/ ●     Linktr.ee: https://linktr.ee/rarefindrentals   Connect with Stacey ●     Website: https://staceystjohn.com/ ●     Instagram: @stacey_st.john ●     Facebook: https://www.facebook.com/stacey.s.john.9/ ●     Female Short-Term Rental Investors Facebook Group: https://www.facebook.com/groups/911671659592801    To book a free consultation with Stacey: https://bit.ly/3FUd454

While life’s challenges are inevitable, finding ways to overcome them is crucial. And as you’re finding ways to battling life’s troubling moments, you often grow, develop skills you never knew you had, and find meaning in life. Simply put, when you invest in improving yourself, your whole world changes. And self-improvement is a journey that never ends. It’s an ongoing process of becoming better and more enlightened every day. Welcome to another incredible episode of The STR Sisterhood with your host Stacey John. In this episode, Stacey interviews Tatianna Taylor-Tait, a successful STR coach and award-winning interior designer. Tatianna shares how she rose above the challenges of growing up with mental illness in her family, losing her mom, and losing her job. She also shares the pivotal moment that led her to start her own transformational journey and how she discovered the STR world. Moreover, she shares how she has invested in her self-development and how it’s impacted her career in short-term rentals. Stay tuned! Timestamps for the key highlights in the episode [02:59] Tatianna Taylor-Tait’s bio [03:25] How she got into the STR business [06:54] Tatianna’s backstory; How growing up with her mom, who had a mental   illness, and losing her job impacted her [13:06] The pivotal moment in Tatianna’s life that led her to start her   transformation journey and discover short-term rentals [19:47] Ways in which Tatianna has focused on her personal growth [25:27] How self-improvement has impacted her career in short-term rentals [37:22] Having a vision for what you want before you develop your property [40:49] How to make your short-term rental stand out [42:13] The upcoming Level Up Your Listing Summit; A Women’s STR Summit coming   to Scottsdale, AZ [44:30] The lightning round: ●     Where is your favorite place to vacation?   ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business?   ●     What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? [49:38] How to link with Tatianna Taylor-Tait Notable Quotes ●     “With hard work and sacrifice, things will pay off. And if you can create that strength, then you have the power to take on anything, and nothing is impossible.”   ●     “There is beauty when you understand that you have the power to change your future.”  ●     “We can’t control everything that is around us. We can only control what is inside of us.” ●     “Life is a journey, not a destination.”   ●     “There are opportunities for each of us every single day to make a choice about how we wanna look at things.”  ●     “When we invest in improving ourselves, our whole world changes.”   ●     “There is no right path to success.”     Don’t forget to Subscribe, Rate, Review, Like, and Share!   Resources Mentioned ●     Light Is the New Black: A Guide to Answering Your Soul’s Callings and Working Your Light: https://bit.ly/3I2r7XH. Let’s Connect! Follow Tatianna Taylor-Tait on; ●     Website: https://www.thanksforbooking.com/ ●     Instagram: https://www.instagram.com/tatiannatt/ SAVE YOUR SPOT at the Level Up Your Listing Summit. Buy Tickets: https://www.levelupyourlistingsummit.com/.   Connect with Stacey ●     Website: https://staceystjohn.com/ ●     Instagram: @stacey_st.john ●     Facebook: https://www.facebook.com/stacey.s.john.9/ ●     Female Short-Term Rental Investors Facebook Group: https://www.facebook.com/groups/911671659592801    To book a free consultation with Stacey: https://bit.ly/3FUd454

Guest complaints can be a challenge for any host. It’s important to know the best way to handle them in order to maintain a positive experience for your guests and yourself. As a host on Airbnb, you want to make your guests feel welcome and provide them with a memorable experience. Many hosts think that refunding is the best way to respond to guest complaints to avoid bad reviews. However, refunding the money often doesn’t make the guest happy; the best way to handle guest complaints is by taking action and solving the problem to ensure the guest gets the best experience during their stay. Today we are joined by Natalie Palmer, an Airbnb Superhost, Airbnb Ambassador, and STR manager. Natalie shares how she manages to run her business while raising her two kids and discusses the best approach to handling guest complaints. Additionally, she gives tips on how to deal with upset guests and explains her philosophy on why refunding is not the best way to respond to guest complaints.  Tune in!  Timestamps for the key highlights in the episode [02:46] Know our guest; Natalie Palmer, and where she is located  [03:09] How she got into Airbnb hosting [05:33] How Natalie manages to run her business while raising her 2 kids [10:00] The best approach to handle guest complaints without losing your cool [12:14] Should you refund a guest to avoid a bad review?  [16:12] Tip on how to deal with upset guests [21:57] Natalie’s worst guest story [26:20] How Natalie navigates stressful situations in the hosting business [28:44] The lightning round: ●     Where is your favorite place to vacation? ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business?    ●     What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? [35:33] The upcoming Level Up Your Listing Summit; A Women’s STR Summit coming  to Scottsdale, AZ [39:40] How to connect with Natalie Palmer Notable Quotes ●     “If you are in hosting for the right reasons and you really value guest experience and letting your guest create memories, those few bad apples are not gonna spoil the rest for you.” ●     “Whatever you need to get outta people to reach your next level. Those people will come into your life, but you have to put yourself out there.”           Remember to Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Natalie Palmer on; ●     Instagram: https://www.instagram.com/__nataliepalmer/ Host with Natalie: https://bit.ly/3XS9TBN HURRY UP AND SAVE YOUR SEAT at the Level Up Your Listing Summit. Buy Tickets  at a 10% Discount!!! https://www.levelupyourlistingsummit.com/. Discount code: Sisterhood 10 Connect with Stacey St. John ●     Website: https://staceystjohn.com/ ●     Instagram: @stacey_st.john ●     Facebook: https://www.facebook.com/stacey.s.john.9/ ●     Female Short-Term Rental Investors Facebook Group: https://www.facebook.com/groups/911671659592801    To book a free consultation with Stacey: https://bit.ly/3FUd454

There are many mortgage options available to people these days. However, not all of them are suitable for every individual. Find out how you can choose the best mortgage option for your STR business in today’s episode with Brenna Carles, Founder & CEO of The Mortgage Shop. Choosing the right mortgage option for you can be difficult. There are many factors to consider, such as down payment, interest rates, Debt-to-Income (DTI) ratio, and closing costs. It’s important to know what these factors mean so you can make an informed decision about your mortgage choice. Brenna explains the different types of loans for people investing in short-term rentals and the best types of mortgage loans for people with a low down payment. Additionally, she explains the difference between mortgage preapproval and mortgage prequalification and gives strategies you can use to keep your Debt-to-Income (DTI) ratio low.  Tune in for valuable insights! STR Sisterhood Survey: https://b5074ntfg57.typeform.com/to/YDldB8gU  Timestamps for the key highlights in the episode [03:43] Who is Brenna Carles? Her backstory and how she got into short-term  rentals & mortgages  [07:50] The different types of loans for people investing in short-term rentals [11:30] The second home loan/ vacation home loan requirements [15:45] What is a conforming loan, and how is it different from Debt-Service  Coverage Ratio (DSCR) loans?     [17:17] Projected rental income vs. established rental income [19:20] Which loan products require projected rental income, and which products  require established rental income? [20:36] Best types of mortgage loans for people with a low down payment [23:27] Strategies you can use to keep your Debt-to-Income(DTI) ratio low [27:44] The difference between mortgage preapproval & mortgage prequalification [29:27] When should you start the preapproval process if you are looking to  purchase a property? [31:17] The lightning round: ●     Where is your favorite place to vacation? ●     What’s one place you’ve never been to that you want to visit? ●     What’s one thing you know now that you wished you knew when you started out in the short-term rental business? What’s the best piece of advice you’ve ever been given? ●     What’s one thing and/or person that you are grateful for today? ●     [38:47] How to connect with Brenna Carles   Notable Quotes ●     “You need to have a purpose in what you are doing, and you need to see how that can make a difference in other people’s lives as well.” [34:21] ●     “Do everything you do with your heart. Look at why you want to do it, and be honest with yourself.” [34:51]   Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Brenna Carles on; ●     Website: https://mortgage.shop/ ●     Email: brenna@mortgageshop.co ●     Facebook: https://web.facebook.com/themortgageshop.co                : https://web.facebook.com/groups/213655084107624 ●     Instagram: https://www.instagram.com/the.mortgage.shop/ ●     YouTube: https://www.youtube.com/@themortgageshop7615 Connect with Stacey St. John ●     Website: https://staceystjohn.com/ ●     Instagram: @stacey_st.john ●     Facebook: https://www.facebook.com/stacey.s.john.9/ ●     Female Short-Term Rental Investors Facebook Group: https://www.facebook.com/groups/911671659592801    To book a free consultation with Stacey: https://bit.ly/3FUd454

Operating a short-term rental business at scale is no easy task and setting up (let alone managing) properties in different markets can be daunting. It’s thus essential to have the right systems and processes in place to help you streamline your operations and increase productivity and efficiency as you grow. It is also important to have the right team of people with the right skills, experience, and motivation to ensure that all tasks are completed efficiently and effectively. With a reliable team, you can ensure that your guests have a fabulous experience while staying at your rental properties. Additionally, creating separate departments for different functions, such as maintenance, marketing, and customer service, makes it easier to ensure that all tasks are completed on time and that all customer needs are met. In this episode, Sabrina Guler talks about the systems & processes that have been most helpful in the operation of the 70+ properties she and her team manage – as well as how they design & furnish them. Moreover, Sabrina shares the crucial questions when vetting prospective team members. Sabrina Guler, by the way, is a former Apple employee and a Co-Founder at Techvestor. Let’s tap into some of her wisdom! STR Sisterhood Survey: https://b5074ntfg57.typeform.com/to/YDldB8gU  Timestamps for the key highlights in the episode [03:32] Introducing today’s guest; Sabrina Guler [04:53] How Sabrina got in short-term rentals [06:54] The journey that led Sabrina to start Techvestor [12:36] How Sabrina designs and furnishes properties at scale  [15:52] The crucial questions she asks when vetting prospective team members [20:22] How they manage the process of buying furniture for all the properties in  different markets  [22:37] Sabrina favorite item she loves to put in all her properties? [23:33] The systems and processes that have been most helpful in the operation of  multiple properties at the same time [27:27] The most bizarre story from her experience   [33:03] The lightning round: [36:51] How to connect with Sabrina Guler Notable Quotes ●     “The success of every woman should be the inspiration to another. We should raise each other up. Make sure you’re very courageous: be strong, be extremely kind, and above all, be humble.”~ Serena Williams [03:00]   Don’t forget to Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Sabrina Guler on; ●     Website: https://techvestor.com/ ●     LinkedIn: https://www.linkedin.com/in/sabrinaguler/ More Products Follow Stacey St. John on; ●     Website: https://staceystjohn.com/ ●     Facebook: https://web.facebook.com/groups/911671659592801?_rdc=1&_rdr  To book a free consultation with Stacey: https://bit.ly/3FUd454

Real estate is a lucrative investment for so many people. Success factors are built around knowledge – knowledge of your market, real estate trends, and local economies. Although there can be a lot of uncertainty, one thing is for certain -- that a home will be worth more ten years from now than it is today. Welcome to another amazing episode with your host Stacey John. In today’s show, Stacey interviews Liz Sheik, the founder of Vacation Rental Academy. Liz explains the current trends in the real estate market, what to do if your vacation rental property doesn’t cash flow (or incurs a negative cash flow), and how to navigate the dynamic interest rates currently plaguing the real estate industry. Moreover, she shares how to get started on your real estate business strategy and align it with your goals. Tune in for more insights! STR Sisterhood Survey: https://b5074ntfg57.typeform.com/to/YDldB8gU  During this episode, you will learn about; [03:12] A quick bio of our guest; Liz Sheik [05:19] Is 2022 a good time to invest in short-term rentals? [10:53] Why there isn’t a cheaper time to buy a house [13:39] What to do if your rental property doesn’t cash flow or incurs a negative  cash flow [17:41] How to navigate the dynamic interest rates in the real estate industry [27:13] How to get started on your real estate business strategy [28:06] Aligning your real estate business strategy with your goals [29:24] The lightning round: ●       What’s your favorite place to vacation? France or Beaver Creek, Colorado ●       What’s one place you’ve never been to that you want to visit? Dubai ●       What’s one thing you know now that you wished you knew when you  started out in the short-term rental business? How to leverage other  people’s money ●       What’s the best piece of advice you’ve ever been given? If you do  something that makes you happy, you will never work a day in your life ●       What’s one thing and/or person that you are grateful for today? My  husband  [34:05] How to connect with Liz Sheik   Notable Quotes ●     “There is no cheaper house than the house you buy today.” [11:35] ●     “With every moment of indecision, the cash sitting in your bank account is depreciating as inflation rises. The only way to meet or beat inflation is to put your cash in an asset that will grow and out beat inflation.” [13:10] ●     “If you do something that makes you happy, you will never work a day in your life.”[31:17]                     Remember to Subscribe, Rate, Review, Like, and Share! Connect with Liz: Follow Liz Sheik on; ●     Website:https://www.vacationrentalacademy.com/ ●     Instagram: https://www.instagram.com/vacation_rental_academy/ ●     Facebook: https://www.facebook.com/groups/409811790021811 Let's Connect! My Facebook group (Female Short-Term Rental Investors) https://www.facebook.com/groups/911671659592801) My personal website (https://staceystjohn.com/) My Free Masterclass: How I Went From A W2 to An STR Dream Life in 5 Simple Steps: https://staceystjohn.com/strwebinar/ The Short-Term Rental Society (https://www.strconnections.com/)

Tracey Northcott joined the short-term rentals and Airbnb business in 2011. At that time, she was fully invested as an Airbnb host, and her business was seamless and thriving. However, when regulations were put in place in her area, things changed abruptly, and her Airbnb bubble burst. This prompted her to “put on her big girl pants” and learn how to build a true hospitality brand. Fast forward to today…with so many things changing and bookings being down in so many places, how can YOU protect yourself against #Airbnbust? Join the conversation with Stacey St. John as she talks with Tracey about her experiences. Tracey stresses the importance of knowing your target demographic (how you can identify it). Moreover, Tracey discusses how you can precisely anticipate your guests’ needs, and she also gives a guide on how to increase direct bookings. Don’t be a victim of an empty booking calendar in 2023…tune in! STR Sisterhood Survey: https://b5074ntfg57.typeform.com/to/YDldB8gU Timestamps for the key highlights in the episode [04:05] Meet and greet Tracey Northcott, and know where she is located [04:41] Today’s theme; Avoiding the Airbnb bust [05:39] Tracey’s experience with the Airbnb bust [08:45] The importance of knowing your target demographic [10:27] How to identify your target demographic [14:33] How to precisely anticipate your customers’ needs [20:46] Guide to increasing direct bookings in STR business [25:45] Tracey’s recommendation to people who are not eloquent in writing  value-based newsletters [27:49] What is a lead magnet: Definition, examples, and how to create one [30:30] The lightning round: ●       What’s your favorite place to vacation? Thailand ●       What’s one place you’ve never been to that you want to visit? Iceland ●       What’s one thing you know now that you wished you knew when you  started out in the short-term rental business? Who my ideal client is ●       What’s the best piece of advice you’ve ever been given? Trust your  instincts ●       What’s one thing and/or person that you are grateful for today? The  Internet [34:51] How to link with Tracey Northcott   Notable Quotes ●     “CEO means Chief Executive Officer, not Chief Everything Officer.” [27:22] ●     “Life is too short to despair.” [34:03]              Love the show? Subscribe, Rate, Review, Like, and Share!   Let’s Connect! Follow Tracey Northcott on; ●     Website: https://www.tracey-northcott.com/ ●     LinkedIn: https://www.linkedin.com/in/traceynorthcott/ ●     Instagram: https://www.instagram.com/traceynorthcottconsulting/ ●     Facebook: https://www.facebook.com/TraceyNorthcottConsulting/ ●     Twitter: https://twitter.com/keitaigoddess ●     Linktr.ee: https://linktr.ee/traceynorthcottconsulting Let's Connect! ●     My Facebook group (Female Short-Term Rental Investors) https://www.facebook.com/groups/911671659592801) ●     My personal website (https://staceystjohn.com/) ●     My Free Masterclass: How I Went From A W2 to An STR Dream Life in 5 Simple Steps: https://staceystjohn.com/strwebinar/ ●     The Short-Term Rental Society (https://www.strconnections.com/)

Join the conversation with Stacey as she interviews Helen Christopher. Helen and her hubby purchased a former girls camp and turned it into STR business that hosts weddings, birthday parties, and more. She reveals what inspired her to venture into the short-term rental business and how she transitioned from being a teacher to a short-term rental business owner. In addition, she shares how she navigates self-doubt and the tips she uses to get wedding clients & guests.  Enjoy! STR Sisterhood Survey: https://b5074ntfg57.typeform.com/to/YDldB8gU  Key Highlights [03:25] Know our guest; Helen Christopher, and know where she’s located  [06:10] What inspired Helen to venture into the short-term rental business? [08:33] Transitioning from being a teacher to a short-term rental business owner [11:11] Did she have any background experience when she started the STR  business? [13:07] How she navigates self-doubt [17:36] How Helen’s property setup enabled her to get into the wedding market and the tip she uses to get wedding clients & guests [20:27] What she personally does and what she outsources when hosting weddings [22:46] Challenges she experiences from the foraging behavior of the squirrel  named ‘Fred’ [24:55] How she creates personal time away from the short-term rental business [26:13] Helen’s advice to people thinking of transitioning away from their 9-5 job  into the short-term rental business [28:18] The lightning round: ●       What’s your favorite place to vacation? Burlington ●       What’s one place you’ve never been to that you want to  visit? Alaska ●       What’s one thing you know now that you wished you knew when you  started out in short-term rentals? Building a team   ●       What’s the best piece of advice you’ve ever been given? Take it one day  at a time ●       What’s one thing and/or person that you are grateful for today? My  husband [33:04] How to link with Helen Christopher   Notable Quote ●     “The feeling of uncomfortableness can be very scary, but when you learn to be ok with that and to embrace it and really learn to lean into your vision, amazing things happen.” [27:27]              Don’t forget to Subscribe, Rate, Review, Like, and Share! Let’s Connect! Follow Helen Christopher on her; ●     Website: https://www.brookledgeny.com/ ●     Instagram: https://www.instagram.com/brookledgeny/ ●     Facebook: https://www.facebook.com/brookledgeny ●     Linktr.ee: https://linktr.ee/brookledgeny   Let's Connect! ●     My Facebook group (Female Short-Term Rental Investors) https://www.facebook.com/groups/911671659592801) ●     My personal website (https://staceystjohn.com/) ●     My Free Masterclass: How I Went From A W2 to An STR Dream Life in 5 Simple Steps: https://staceystjohn.com/strwebinar/ ●     The Short-Term Rental Society (https://www.strconnections.com/)

Miranda decided to have pet-friendly short-term rentals after her dog, Roxy, got cancer five years ago. She decided Roxy would accompany her everywhere she went, and it was then that she realized how important it was to her that she offered short-term rentals that also welcomed furry friends. Miranda owns STRs in Columbus, Ohio, and is flexible on the number of pets allowed on the premises. She wants her guests and pets to be comfortable at her properties, and she also wants it to be a stress-free experience. She has a welcome basket that helps think of any needs the guests would have with their pets. In this episode, she tells us about her experiences as an STR owner and a host of pet-friendly properties. Miranda will talk about the extra costs and costs involved in having and running pet-friendly rentals, the advantages, and the core do’s and don’ts. Key Highlights [00:01:40] Introduction to Miranda and where her STR business is located [00:02:35] What idea made Miranda try the STR business [00:04:08] Why Miranda initially chose to have a pet-friendly rental [00:5:47] Difference in choices with furnishings to make the rentals pet-friendly [00:06:58] Was it difficult to find a cleaner that was okay with cleaning a pet-friendly home? [00:08:37] With your guests that you're welcoming into your properties, what percentage of them bring their pets? [00:09:18] What have you learned from being a short-term rental host? [00:13:00] How many people are within your accountability group? [00:15:00] The lightning round: What is your favorite place to vacation? Montreal What's one place you've never been to that you would like to visit? Japan What's one thing you know now that you wish that you knew when you were starting out in the world of short-term rentals? Price labs and auto messaging What's the best piece of advice you've ever been given? Save great messages from guests, reviews, or special magic moments, and remember those things in the bad times. What's one thing and/or person that you are grateful for today? Tonya Rooney [00:17:50] Miranda’s book club Notable Quotes ●     We want guests and pets to be comfortable at our house, and we also want it to be is a stress-free experience. So, we have a welcome basket that helps just think of any needs our guests would have there with their pets. ●     Our main focus was durability, so we made sure that we had white on everything for the bedding, and we did a duvet cover to protect the quilt inside. ●     One thing I've learned about being a host of a short-term rental is that it can be as time-consuming or as little time-consuming as you want it to be, so I'm extremely invested. ●     With us doing all of the work, we have such a kind of benefit in our market. We see the houses always; we know if maintenance needs to be done. ●     So in my accountability group, we have four people. And it's nice to keep it small because you get to know each other better, and then it stays on the rails. Resources To get in touch with Miranda: Instagram: Instagram Upcoming website: https://www.homegrownstays.com Let's Connect! My Facebook group (Female Short-Term Rental Investors) https://www.facebook.com/groups/911671659592801) My personal website (https://staceystjohn.com/) My Free Masterclass: How I Went From A W2 to An STR Dream Life in 5 Simple Steps: https://staceystjohn.com/strwebinar/ The Short-Term Rental Society (https://www.strconnections.com/)