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A podcast for Exercise Physiologists and Allied Health Professionals wanting to grow and scale in business. Hosted by Aaron King, owner of Fit Clinic, Fit Clinic Strength Co, and Fit Clinic Online, and each fortnight I host a special guest and share their story and our insights into the successes, failures, and challenges in business, making sure there are gold nuggets in each conversation.
- 28 - 27. Starting from Scratch: The Necessary TO DO list
Simple, concise, and actionable. Contained in this episode, is the necessary and sometimes boring "to-do" list if you're starting an EP business. From the boring but necessary Pre-start such as registering your business and getting your accreditations to Locations, software, services, marketing and "knowing your numbers" Reach out at @aaronkingep or @exphyzbiz on socials if you want it in to-do checklist form!
Mon, 21 Oct 2024 - 20min - 27 - 26. Removing Yourself as a Roadblock with Sara Woodruff of Simply Stronger
Sara Woodroffe and I chat about her journey starting Simply Stronger, what growth looked like, and how she's morphed from clinician to business owner. We also discussed the journey from clinician to owner and what that journey looked like for Sara. Reach out to Sara at @sara_woodroffe_ep https://www.simplystronger.com.au/ ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 27 May 2024 - 29min - 26 - 25. Exercise Physiology Business Trends for 2024
I review the current exercise physiology business trends from 2023 and discuss what I think the near future might look like for EP business in 2024 - Third-party schemes vs private clients - Group programs - Niches - Telehealth and online - Market changes ............... Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 11 Dec 2023 - 22min - 25 - 24. Accidentally going viral and growing 3000% on Instagram
I went viral on Instagram and TikTok and I share my insights on what I learned from that experience, how I continue to analyse my audience, and what you can do to increase your own social growth. ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 25 Sep 2023 - 19min - 24 - 23. A 17-year journey from a sole EP to multi-company director w/ Nicole French
Starting as an EP without a computer and a paper diary to being the director of multiple health companies without losing a passion for health and helping people, Nicole French is the Director and Chief Vision Officer of Exercise for Rehab and Health, and Essendon Physio Group in Melbourne. We speak about her journey from a one-person operation, to being a multi-company director as well as sitting on the board of others, to reverse engineering brand growth and all it's challenges. ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Sun, 23 Jul 2023 - 45min - 23 - 22. Using tech in practice w/ Andrew Lemon
Andrew Lemon and I chat about using tech to enhance your practice and same time, making sure clients get value while you save time. We also discuss the journey from clinician to moving away from being on the tools and what that journey looked like for Andrew Reach out to Andrew at andrewlemon@strengthbynumbers.com or find him on LinkedIn ................ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 26 Jun 2023 - 51min - 22 - 21. People want to deal with people
People want to deal with people rather than a faceless corporate entity. Start a business, you'll need to learn to be a people person, at least early on .___________Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 29 May 2023 - 10min - 21 - 20. Top tips for getting the most out of attending Industry conferences
Most allied health professions have yearly conferences, which are a mix or learning, networking and professional development. These are some tips to make the most of attending. ___________ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 15 May 2023 - 11min - 20 - 19. Develop the right culture from the start.
I discuss the attributes that make a good culture and how to go about it even if you don't have a team yet, and how to maintain it once you do. Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 01 May 2023 - 15min - 19 - 18. You’re going to have to get uncomfortable and eat that frog in business
To grow you're going to find yourself in uncomfortable positions and do things outside your comfort zone, Be it online or face to face. But it's the ones that do that, despite feeling the discomfort that will more likely lead to success. Because not everyone will do it, so the ones that do, will be ahead of the game. Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 17 Apr 2023 - 18min - 18 - 17. Choosing between a franchise, mentor, partnership or going it alone?
Starting out or planning to expand your allied health business and don't know which one to choose? I review the pro's and con's for each and discuss some options you might find helpful in deciding Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 03 Apr 2023 - 18min - 17 - 16. Confronting your own biases w/ Daniel Arbilla
Daniel and I chat about how he found his current path in EP while having to confront his own biases about what it means to be an EP, deciding if post-grad study was worth it and the tools he feels are indispensable to being a good practitioner. The Knowledge Exchange Arbilla Exercise Physiology Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 20 Mar 2023 - 44min - 16 - 15. Challenging the status quo and being a good human in allied health w/ Rhea Mercado
15. Challenging the status quo and being a good human in allied health Rhea Mercado of Three Sticks and The Intelligent Rebellion joins me and we chat about how she found her path in injury management and life by making sure she meets her survival needs. Rhea is known to create some controversy by challenging the industry status quo in an effort to better the industry and herself as a self-identified humanist. Socials @rheamercs on Linkedin, Instagram and Facebook @intelligentrebellion on Instagram And lastly, the book Rhea spoke about https://workwontloveyouback.org/ Just started out or starting out in E.P. business and needing to grow? Get support from those that have been there, done that, and still doing it with an Ex Phys Biz mentorship program Use our contact form if you're looking for support to kick off or grow your EP practice. Click here to fill out the enquiry form
Mon, 06 Mar 2023 - 45min - 15 - 14. I started a charity using the money I made from my practice w/ David Nunn
I speak to David Nunn of Enhanced Living on the Sunshine Coast, who offers a range of services in their practice as well as having diversified to offer courses as well as using the practice to kickstart their charitable work and being able to choose how to help the community
Mon, 20 Feb 2023 - 34min - 14 - 13. How to build up a client base
I discuss some of the most common and necessary FAQs when starting out or trying to grow your health business.How do I go about getting clients?Who should my clients be?Where do they come from?What should I offer? Go give us a follow on the socials at @exphysbiz or subscribe to our YouTube Channel @exphyzbiz
Mon, 06 Feb 2023 - 22min - 13 - 12. Planning for a big year of business growth
Top tips and thoughts to effectively plan for a big year of growth in your allied health business Go give @exphysbiz a follow on socials
Mon, 23 Jan 2023 - 18min - 12 - 11. Business Trends for 2023 in Exercise Physiology
I review the current trends as well as the recent past, and I discuss the direction of the trends for 2023 in the business of exercise physiology.
Mon, 09 Jan 2023 - 21min - 11 - 10. The bright side of entrepreneurship
Do the benefits of entrepreneurship outweigh the personal challenges and risk? Part 2 covers the bright side and if it's worth it, after covering, part 1, the dark side in the previous episode
Mon, 26 Dec 2022 - 15min - 10 - 9. The dark side of entrepreneurship
The challenges and personal costs of business are not often spoken about. I discuss the dark side and personal cost of entrepreneurship in Part 1. Part 2 covers the bright side and if it's worth it (FYI - it is!)
Mon, 12 Dec 2022 - 25min - 9 - 8. Balls deep into business with Vision Health
I chat to Adam King and Michael Usher from Vision Health. We explore how they dived right into business, creating their partnership and how it's evolved. Also, how their personalities work together and what it was like in the early days of being an EP, well before the recognition.
Mon, 28 Nov 2022 - 38min - 8 - 7. Going online as an allied health professional
Fit Clinic Online continues to operate and has become a brand of itself after Fit Clinic initially went online out of necessity during lockdowns. I share my experiences of how we continue to operate our online programs as well as how we've improved it and what we would do If I were to start from scratch today.
Mon, 14 Nov 2022 - 36min - 7 - 6. Pros and cons of business partnerships w/ Jacci Allanson
I chat with Jacci Allanson of Transcend Health; a Physio and Exercise Physiology practice based in Newcastle, NSW. We chat all things business partnerships, setting boundaries, and how their practice manages the client experience and expectations with mostly "hands-off" treatments.
Mon, 31 Oct 2022 - 39min - 6 - 5. The student experience w/ Jasmin Whittle
Jasmin joined the Fit Clinic team straight from her student placement. She shares insights into what the expectations were coming into her student placements as well as insights, having seen students come into the facility while on "the other side" as a team member. We share the to do's, and what not to do, to get the best experience out of a student placement
Mon, 17 Oct 2022 - 27min - 5 - 4. What it’s like as an employee in a start-up practice w/ Jessica Romeo
Jess has been with Fit Clinic since day 1. Jess provides an understanding to the mindset needed in the early years within a developing business. And sometimes having to deal with an owner whose mind is on many things at once.
Mon, 03 Oct 2022 - 36min - 4 - 3. Juggling parenting and a successful business w/ Rebecca Hallam
I speak to Rebecca Hallam of Life in Action Exercise Physiology, about how she juggles (or sometimes doesn't) being a parent with running a successful exercise physiology practice. We discuss her journey to date, being a sole parent, the expectations vs reality, and how business differs from having a newborn to the toddler stage in addition to all the regular business challenges faced.
Mon, 19 Sep 2022 - 49min - 3 - 2. Balancing exercise physiology career development w/ Adam Martin
I chat to Adam Martin of Balance by Adam about the journey his EP career has taken him on, the opportunities for EP's just starting out, and how an EP career can be less than traditional but totally rewarding.
Mon, 05 Sep 2022 - 24min - 2 - 1. Success, failure & learnings when starting an allied health business w/ Doug Downer
I speak to Doug Downer of Franchise Ready, an ultra-successful business owner, business coach and mentor that helps businesses and business owners to grow. We discuss the entrepreneurial journey & expectations of success, failure & what you learn from it when starting an allied health business.
Mon, 22 Aug 2022 - 24min - 1 - Ex Phys Biz Trailer - A podcast for Exercise Physiologists & Health Professionals
Ex Phys Biz - A podcast for Exercise Physiologists & Health Professionals waiting to grow and scale in business. Hosted by me Aaron King, the owner of Fit Clinic, Fit Clinic Strength Co, & Fit Clinic Online, each fortnight I host a special guest and I share their story and our insights into the successes, failures, and challenges in business, making sure there are gold nuggets in each conversation. If you're an Exercise Physiologist or Health Professional, we'd love for you subscribe, follow like or comment. We're available on most social and podcast platforms as exphysbiz.
Wed, 17 Aug 2022 - 00min
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