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Make It Happen

Iyia Liu

Join entrepreneur Iyia Liu delve into all things business, money, marketing and life. If you are wanting to up-skill your business knowledge or just needing some motivation on your life and career journey you are in the right place. Whatever it is that you want out of life, let’s Make It Happen for you.

49 - (#49) Best Strategies For Faster Mortgage Repayment (Guest: Ryan Smuts - Kris Pedersen Mortgages & Insurance)

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49 - (#49) Best Strategies For Faster Mortgage Repayment (Guest: Ryan Smuts - Kris Pedersen Mortgages & Insurance)
In this conversation, Iyia interviews Ryan Smuts, a mortgage broker and partner at Kris Pedersen Mortgages. Ryan shares his journey into the mortgage industry, discusses current market trends, and debunks common myths about mortgages. He provides insights into strategies for paying off mortgages faster, navigating property investment as a single buyer, and the emotional challenges of home buying. The discussion also covers the future of the New Zealand property market, the differences between commercial and residential properties, and the role of non-bank lending. Ryan concludes with practical tips for aspiring property investors.

Keywords
mortgage, property investment, interest rates, home buying, non-bank lending, first home buyers, mortgage myths, investment strategies, New Zealand property market, commercial property

Takeaways
The current market is seeing a shift with interest rates potentially decreasing. Many people believe fixed-rate mortgages are the best option, but this isn't always true. Paying off a mortgage faster can be achieved through creative strategies like renting out rooms. First home buyers face challenges primarily due to high rents and deposit requirements. Emotional resilience is crucial for home buyers facing repeated disappointments. The New Zealand property market is expected to continue its upward trend in the long term.

https://www.krispedersen.co.nz/about/ryan-smuts/
https://www.makeithappen.org.nz/

Thu, 21 Nov 2024 - 35min
48 - (#48) Maximising The Best Marketing Channels On A Budget
In this episode, Iyia and Nadene discuss the best marketing channels for businesses on a budget, focusing on email marketing, organic content, and paid advertising. They explore the effectiveness, cost, and conversion potential of each channel, emphasizing the importance of integrating these strategies for optimal results. The conversation highlights practical tips for building email lists, creating engaging organic content, and leveraging paid ads to drive traffic and sales.

Keywords
marketing channels, budget-friendly marketing, email marketing, organic content, paid advertising, business growth, marketing strategies, conversion potential, social media marketing, influencer marketing

Takeaways
Email marketing is the most cost-effective marketing channel. Building an email list is crucial for long-term success. Organic content can significantly boost brand awareness and sales. Influencer marketing can be a low-cost way to reach new audiences. Paid advertising can drive immediate traffic and leads. All marketing channels should work together for maximum impact. Understanding your audience is key to effective marketing. Testing different content types is essential for paid ads.

https://www.makeithappen.org.nz/

Fri, 15 Nov 2024 - 23min
47 - (#47) Case Study: Graphic Design Agency - From Unemployed To 600,000 Followers & A Team Of 6 (Guest: Kirsty Campbell - Pink Pony Creative)
In this engaging conversation, Kristy, a successful graphic designer and owner of Pink Pony Creative, shares her journey of starting a business, the importance of branding, and how social media has played a crucial role in her growth. She discusses her transition from a designer to a business owner, the significance of building a personal brand, and her aspirations for the future. Kristy also offers insights into public speaking and the confidence it takes to present in front of an audience, along with some fun rapid-fire questions that reveal her personality.

Keywords
graphic design, branding, social media, business growth, entrepreneurship, personal branding, public speaking, creative industry, marketing strategies, passive income

Takeaways
Kristy started her business during the COVID pandemic after feeling creatively drained. Social media has been a significant driver of growth for her business. Branding is about portraying a personality and connecting with the right audience. A strong brand can sell a mediocre product better than a great product with poor branding. Kristy emphasises the importance of creating a full visual identity beyond just a logo. Passive income opportunities have expanded her business model beyond client work. Confidence in public speaking comes with practice and acknowledging that everyone makes mistakes.

https://www.pinkponycreative.com/
https://www.makeithappen.org.nz/

Fri, 08 Nov 2024 - 26min
46 - (#46) Life: Why Manifesting Your Success Is Important
In this episode, Iyia and Nadene discuss the concept of manifesting success, emphasizing the importance of having a positive mindset, perseverance, and the drive to achieve more than what one has. They explore personal experiences that shaped their ambitions, the significance of surrounding oneself with supportive individuals, and the role of failure as a learning opportunity. The conversation highlights the journey of personal growth and empowerment, encouraging listeners to pursue their dreams and embrace challenges along the way.

Keywords
manifestation, success, perseverance, mindset, empowerment, positivity, personal growth, overcoming challenges, self-improvement, journey

Takeaways
Manifestation requires both belief and hard work. Comfort can hinder ambition and growth. Perseverance is key to achieving goals. Surrounding yourself with positivity is crucial. Empowering others can inspire change. Failure is a part of the journey to success. Reflecting on what isn't working is important. The journey is as valuable as the destination. Self-made success often comes from discomfort.

https://www.makeithappen.org.nz/

Wed, 06 Nov 2024 - 18min
45 - (#45) Behind The Hustle: Inside The Planning Of Girls In Business & Make It Happen
In this conversation, Iyia and Nadene provide an in-depth look at the behind-the-scenes workings of Make It Happen and Girls in Business. They discuss the extensive planning involved in organising large events, the importance of community and training, and the balance between personal and professional life. They share personal anecdotes about challenges faced, lessons learned from failures, and the rewarding moments that come from helping others. The conversation emphasises the significance of perseverance, community support, and the joy of seeing projects come to life.

Keywords
Make It Happen, Girls in Business, event planning, community building, entrepreneurship, business challenges, personal life balance, women in business, networking, training

Takeaways
The planning for events like Girls in Business starts a year in advance. Community engagement is crucial for business success. Every challenge faced in business is an opportunity for growth. Small, consistent efforts can lead to significant progress. The end result of a project can be incredibly rewarding. Building a supportive community can enhance the entrepreneurial journey.

https://www.makeithappen.org.nz/
https://www.girlsinbusiness.org.nz/

Tue, 29 Oct 2024 - 21min
44 - (#44) Life: Discovering The Why
In this episode of the Make It Happen podcast, Iyia and Nadene explore the importance of understanding one's 'why' in the entrepreneurial journey. They discuss how personal experiences shape motivations, the evolution of goals over time, and the significance of community support. The conversation also touches on overcoming challenges, staying motivated through setbacks, and the excitement of future aspirations, including expanding their reach and offerings.

Keywords
entrepreneurship, motivation, personal growth, business journey, community, passion projects, overcoming challenges, future goals, women in business, success stories

Takeaways
Understanding your 'why' is crucial for motivation. Personal experiences can shape your entrepreneurial journey. Failure is a part of the journey; learn from it. Don't overthink your ideas; just start somewhere. Marketing can differentiate your business in a crowded market. It's important to stay connected with your audience. Expanding internationally can open new opportunities.

https://www.makeithappen.org.nz/

Mon, 14 Oct 2024 - 18min
43 - (#43) Mindset: How To Change Your Mindset On Money And Wealth (Lessons from Rich Dad, Poor Dad)
In this episode, Iyia dives into the transformative lessons from 'Rich Dad Poor Dad' by Robert Kiyosaki. She discusses the contrasting mindsets of the two father figures in the book, the importance of financial education, the distinction between assets and liabilities, and the value of working to learn rather than just for money. Iyia emphasises the need to overcome fear and take risks in order to achieve financial success, encouraging listeners to apply the principles from the book in their own lives.

Keywords
Rich Dad Poor Dad, financial education, mindset, assets, liabilities, entrepreneurship, Robert Kiyosaki, money management, passive income, overcoming fear

Takeaways
The book 'Rich Dad Poor Dad' changed my outlook on money. The contrast between the rich dad and poor dad highlights mindset shifts. Financial education is crucial for financial success. We often aren't taught about money in school. Assets generate income, while liabilities drain finances. Now is the best time to start a business. Take action on the lessons learned from the book.

https://www.makeithappen.org.nz/\

Fri, 04 Oct 2024 - 17min
42 - (#42) Life: Balancing Parenthood and Running A Business
In this episode, Iyia discusses the challenges and strategies of balancing parenthood with running a business. She shares her personal experiences of starting a business while pregnant, the importance of setting priorities, scheduling, and asking for help. Iyia emphasises the need for a support network, setting boundaries, leveraging technology for efficiency, and prioritizing self-care. She concludes with the significance of finding inspiration and motivation to keep pushing forward in both parenting and business.

Keywords
parenthood, business, work-life balance, scheduling, support network, self-care, efficiency, motivation, boundaries, technology

Takeaways
Launching a business while being a parent is possible. Having a flexible schedule is crucial for parents. Asking for help can significantly ease the burden. Building a support network is essential for success. Setting boundaries helps maintain work-life balance. Leveraging technology can streamline business processes. Self-care is vital to avoid burnout. Prioritising tasks can lead to better time management. It's important to remember your end goals in life.

https://www.makeithappen.org.nz/

Mon, 30 Sep 2024 - 24min
41 - (#41) Case Study: Culinary Star & Cookbook Author (Guest: Polly Markus - Miss Polly’s Kitchen)
In this episode, Polly Markus, also known as Miss Polly's Kitchen, shares her personal journey from real estate to cooking and how her social media presence has transformed her life. She discusses the challenges of balancing multiple roles and the importance of staying true to oneself in the social media world. Polly also talks about her experience writing a cookbook and the process of launching and marketing it. She emphasises the power of consistency and authenticity in building a strong brand on social media.

Keywords
Polly Markus, Miss Polly's Kitchen, social media, personal journey, real estate, cooking, balancing roles, authenticity, cookbook, launch, marketing, consistency.

Takeaways
Having multiple interests and careers is possible in today's world Staying true to oneself and being authentic is crucial in the social media world Writing a cookbook is a long and intensive process Consistency and authenticity are key to building a strong brand on social media

Polly's cookbook: https://miss-pollys-kitchen-8420.myshopify.com/products/untitled-aug23_14-00

https://www.makeithappen.org.nz/

Thu, 26 Sep 2024 - 33min
40 - (#40) Case Study: Real Estate Creative Marketing Agency (Guest: George McNabb - Bladescenes)
In this episode of Make It Happen, host Iyia interviews George McNabb, founder and CEO of Bladescenes, discussing his entrepreneurial journey, the evolution of his business, and the importance of mindset and automation in achieving success. George shares insights on balancing personal life with business, the significance of learning from failures, and the future of real estate marketing in a tech-driven world.

Keywords
entrepreneurship, business growth, marketing strategies, automation, real estate, technology, personal development, mindset, success, challenges

Takeaways
George's journey began with a passion for aviation and photography. Learning from failures is crucial for entrepreneurial success. Automation played a key role in scaling Blade Scenes. Building strong client relationships is more valuable than one-off sales. The evolution of technology has made starting a business more accessible. Cash flow management is a common challenge for growing businesses. Success often comes from taking risks and doubling down on opportunities.

https://www.bladescenes.com/
https://www.makeithappen.org.nz/

Mon, 23 Sep 2024 - 30min
39 - (#39) Business: Money Is Holding Me Back From Starting A Business
In this episode, Iyia discusses the common misconception that a lack of money is a barrier to starting a business. She shares her personal experiences of starting multiple businesses with minimal investment, emphasising the importance of bootstrapping and reinvesting profits. Iyia provides practical tips on how to start small, utilize affordable online tools, and leverage free marketing strategies. She highlights the significance of building social proof through reviews and the power of collaborations and partnerships in growing a business.

Keywords
entrepreneurship, business startup, financial barriers, bootstrapping, marketing strategies, social proof, online reviews, collaborations, partnerships, modern tools

Takeaways
Money should not be a barrier to starting a business. Bootstrapping involves reinvesting profits to grow organically. Starting small is crucial in entrepreneurship. Effective marketing can be done on a budget. Content marketing is essential for building trust. Email marketing is a cost-effective way to convert leads. Collaborations can help expand your audience quickly.

https://www.makeithappen.org.nz/

Fri, 20 Sep 2024 - 20min
38 - (#38) Case Study: Jewellery Brand (Guest: Sarah Cotterall - Silk & Steel)
In this episode, Sarah Cotterall, the founder and creative director of Silk and Steel, discusses the brand's 15-year journey and its latest collection, Golden Hour. She shares her inspiration for starting the brand and the challenges she faced along the way. Sarah emphasises the importance of authenticity and staying true to the brand's values. She also talks about her marketing strategy and the evolution of the brand. Sarah envisions expanding Silk and Steel internationally. She also expresses her desire to mentor and support young designers in the future.

Keywords
Silk and Steel, jewellery brand, Golden Hour collection, vintage couture, authenticity, marketing strategy, challenges, expansion, lifestyle brand, mentorship

Takeaways
Silk and Steel's Golden Hour collection is inspired by vintage couture designs and reflects the brand's journey over the past 15 years. Authenticity and staying true to the brand's values have been key to Silk and Steel's success. Sarah Cotterall emphasises the importance of tenacity and embracing challenges as opportunities for growth. Silk and Steel's marketing strategy has evolved over time, incorporating user-generated content and showcasing real people wearing the brand. In the future, Sarah hopes to mentor and support young designers in creating their own brands.

https://www.makeithappen.org.nz/
https://www.silkandsteel.co.nz/

Mon, 16 Sep 2024 - 32min
37 - (#37) Marketing: How To Get Your Name Out There And Grow On Social Media
In this episode, Iyia discusses strategies for growing your presence on social media and getting your name out there. The first step is to invest in your branding and define your brand identity. Consistency is key in branding, from colours and fonts to the tone of voice in your messaging. Iyia also explores the decision of whether to be the face of your brand or let your brand stand on its own. Collaborations and user-generated content are powerful ways to grow your brand. Creating engaging content with hooks, value-based captions, and a mix of content types (reels, carousels, stories) is essential. Finally, networking events and online communities provide opportunities to meet new people and promote your brand.

Keywords
social media, branding, brand identity, consistency, face of the brand, collaborations, user-generated content, engaging content, hooks, value-based captions, networking

Takeaways
Invest in your branding and define your brand identity before focusing on marketing strategies. Consistency in branding, from colours and fonts to messaging, is crucial for building recognition and trust. Consider whether to be the face of your brand or let your brand stand on its own, based on your goals and the nature of your business. Collaborate with influencers and content creators, and encourage user-generated content to grow your brand. Create engaging content with hooks, value-based captions, and a mix of content types (reels, carousels, stories). Attend networking events and join online communities to meet new people and promote your brand.

https://www.makeithappen.org.nz/

Mon, 09 Sep 2024 - 24min
36 - (#36) Life: Balancing Mental Health (Guest: Brieana Thompson)
In this episode, Iyia and Brieana Thompson discuss the secret to balancing mental health for life and work. They define mental health as encompassing emotional health and cognitive processing. They explore how mental health impacts various aspects of life, such as physical health, productivity, and relationships.

Keywords
mental health, balance, self-care, emotional health, cognitive processing, physical health, productivity, relationships, professional help, social connections, emotional regulation, mental health challenges, grief, self-sabotage

Takeaways

Mental health encompasses emotional health and cognitive processing, and it impacts various aspects of life. Self-care practices, such as physical exercise, journaling, meditation, and spending time with loved ones, are important for maintaining mental health. Seeking professional help and building social connections are crucial for mental well-being. Emotional regulation is essential for managing emotions and avoiding impulsive reactions. Grief can be experienced in various situations, and it's important to seek support and practice self-care during the grieving process. Self-sabotage can occur out of fear and can hinder personal growth and relationships.

https://www.makeithappen.org.nz
Bris Website: https://www.brieanathompson.com

Fri, 06 Sep 2024 - 22min
35 - (#35) Money: Does Money Buy Happiness?
The relationship between money and happiness is complex and multifaceted. While money can contribute to happiness, it is not the sole determinant. Some believe that financial security and abundance are essential for a fulfilling life, while others argue that true happiness comes from finding joy in the simple things and living a life aligned with values and passions. Studies have shown that happiness increases with income up to a certain point, but beyond that, additional income does not impact overall happiness. Money can buy temporary happiness through material possessions, but lasting happiness comes from meaningful relationships, pursuing passions, setting and achieving goals, and making memories.

Keywords
money, happiness, financial security, abundance, fulfilling life, joy, simple things, values, passions, income, studies, material possessions, meaningful relationships, pursuing passions, setting goals, making memories, freedom, security, wealth, holistic wellness, experiences, connections, living authentically

Takeaways
The relationship between money and happiness is complex and multifaceted. Money can contribute to happiness, but it is not the sole determinant. Happiness increases with income up to a certain point, but beyond that, additional income does not impact overall happiness. Money can buy temporary happiness through material possessions, but lasting happiness comes from meaningful relationships, pursuing passions, setting and achieving goals, and making memories. Money can also buy freedom, security, and the ability to live life on our own terms. Balancing wealth and happiness involves shifting our focus away from accumulating material possessions and towards things that matter, such as relationships, community, and personal growth.

https://www.makeithappen.org.nz/

Wed, 04 Sep 2024 - 16min
34 - (#34) Case Study: The Facialist (Guest: Ashleigh Scott)
Ashleigh Scott, founder of The Facialist, shares her journey of starting and growing her holistic facial salon and skincare business. She discusses the challenges of finding and retaining good staff, managing cash flow, and balancing work and family life. Ashley emphasises the importance of having a strong vision and staying true to it, as well as the significance of branding and creating a luxurious experience for customers.

Keywords:
skincare, business, branding, holistic, salon, staff, cash flow, balance, vision, social media, trend

Takeaways:
Having a strong vision and staying true to it is crucial for business success. Branding is important and includes elements such as tone of voice, colours, packaging, and photography. Skincare is currently a major trend, with people prioritizing it over makeup. Investing in good staff, managing cash flow, and constantly learning are key challenges in business. Creating a luxurious experience for customers can set a business apart in a competitive industry. Expanding product lines and reaching new markets are important goals for business growth.

https://www.makeithappen.org.nz/
https://thefacialist.co.nz/

Mon, 19 Aug 2024 - 27min
33 - (#33) Life: Feeling Lost And Directionless (Guest: Brieana Thompson)
In this episode, Iyia and Brieana Thompson discuss the concept of purpose and how it plays a significant role in our lives. They explore the different aspects of purpose, including values, strengths, passions, and past experiences.

Keywords
purpose, values, strengths, passions, past experiences, success, lack of purpose

Takeaways
Purpose is the idea that we're involved in something greater than ourselves and gives us a reason to get up in the morning. Values, strengths, passions, and past experiences are key areas from which people can find their sense of purpose. Measuring success in terms of reaching one's purpose is subjective and depends on the individual. Having a lack of purpose can lead to a lack of motivation, lower self-esteem, and negative impacts on overall well-being. Finding one's purpose takes time and self-reflection, and it can evolve throughout one's lifetime.

https://www.makeithappen.org.nz
Bris Website: https://www.brieanathompson.com

Fri, 16 Aug 2024 - 14min
32 - (#32) Money: How To Get Rich Quickly
In this episode, Iyia discusses strategies for growing wealth over time. She starts by emphasising the importance of starting your own business, highlighting the unlimited earning potential and ability to build equity. She then explores the benefits of investing in the stock market, including compound growth and the potential for significant returns. Finally, she touches on the power of real estate as a wealth-building strategy, emphasising property appreciation and rental income.

Keywords
wealth, business, investing, stock market, real estate, compound growth

Takeaways
Starting your own business offers unlimited earning potential and the ability to build equity. Investing in the stock market can provide significant returns over time, thanks to compound growth. Real estate is a powerful way to build wealth through property appreciation and rental income. Starting early, staying consistent, and having a long-term perspective are key to building wealth.

https://www.makeithappen.org.nz/

Mon, 12 Aug 2024 - 21min
31 - (#31) Life: How To Overcome Fear and Doubt And Imposter Syndrome (Guest: Brieana Thompson)
In this episode, Brieana Thompson, a workplace wellbeing specialist and life coach, joins Iyia to discuss how to overcome imposter syndrome. Imposter syndrome is the disconnect between our self-perception and who we believe we need to be in order to embrace new opportunities.

Keywords
imposter syndrome, self-doubt, fear, perfectionism, overcoming imposter syndrome

Takeaways
Imposter syndrome is the disconnect between our self-perception and who we believe we need to be in order to embrace new opportunities. Common signs of imposter syndrome include perfectionism and fear. Externalising fear can help understand its role and take control back. Finding a balance with perfectionism is important, recognising that no one is perfect.

https://www.makeithappen.org.nz
Bris Website: https://www.brieanathompson.com

Fri, 02 Aug 2024 - 16min
30 - (#30) Case Study: Wedding Magazine (Guest: Greta Kenyon - Together Journal)
Greta Kenyon, founder of Together Journal, shares her journey of creating a fresh and modern wedding and lifestyle magazine. She saw a gap in the market for a magazine that catered to contemporary couples who wanted a fashion-driven and non-traditional approach to weddings. Greta started the magazine in 2016 and has since grown it into a successful business. She emphasises the importance of trusting your gut, building a network of allies, and being an action taker. Greta also discusses the challenges of balancing motherhood and entrepreneurship and the evolving landscape of social media marketing.

Keywords
wedding industry, magazine, niche market, modern weddings, fashion-driven, non-traditional, business journey, trust your gut, network, allies, action taker, motherhood, social media marketing.

Takeaways
Identify a gap in the market and create a product or service that caters to that niche Trust your gut and don't be afraid to do things differently Build a network of allies and collaborate with others in your industry Balance motherhood and entrepreneurship by being an action taker and making the most of your time Adapt to the changing landscape of social media marketing and invest in digital tools and platforms

Thu, 01 Aug 2024 - 38min
29 - (#29) Case Study: Streetwear Clothing Label (Guest: Jenny Joblin - Federation)
Jenny Joblin, founder of Federation Clothing, discusses her journey in the fashion industry and the evolution of the brand over the past 24 years.

Takeaways
Balancing creativity and business aspects is crucial for running a successful fashion brand. Maintaining quality in products is essential for building a loyal customer base. Social media plays a significant role in brand visibility and marketing strategies. Forecasting and adaptability are key to navigating through challenges and uncertain times in the fashion industry. Incorporating local elements into a brand can add authenticity and uniqueness. Anticipating trends can be a mix of personal preference and market demand. AI can be used in various aspects of design, such as retouching and generating ideas. Collaboration with others can lead to exciting opportunities and fresh perspectives. Setting goals and having a plan is important for both personal and business success. Success is subjective and can be defined by personal fulfillment, relationships, and financial stability.

Keywords
fashion industry, Federation Clothing, streetwear brands, creativity, business, quality, social media, challenges, forecasting, adaptability, fashion, entrepreneurship, New Zealand, trends, AI, collaboration, goals, success

Federation Clothing
Thu, 25 Jul 2024 - 45min
28 - (#28) Case Study: Branding For Business Success (Guest: Leah Lim - Branded And Ellen Studio)
Leah Lim, owner of Ellen Studio and Branded, shares her journey as a entrepreneur in the graphic design and packaging industry. She discusses the importance of branding and how it impacts a business's success. Leah also provides insights into her process of creating customised branding and packaging solutions for clients. She emphasises the need for consistency in branding and the role of social media in marketing.

Keywords
graphic design, packaging, branding, solopreneur, social media marketing, consistency, client base, future goals, tips

Takeaways
Branding is crucial for businesses as it creates recognition and associations with the brand. Consistency in branding across all platforms is essential to establish a professional and trustworthy image. Social media and word of mouth are effective marketing methods for service-based businesses. Volunteering services or offering discounted rates can help build a client base and showcase skills. Finding a good accountant is important for managing the financial aspects of a business. Future goals may include growing the business, building a team, and having an office space. Personal goals may involve owning a dream home and creating a welcoming space for family and friends.

https://www.makeithappen.org.nz/

Leahs Links:
https://www.branded.co.nz/

Wed, 24 Jul 2024 - 26min
27 - (#27) Business: How To Compete With Temu & Other Low Cost Retailers
In this episode, Iyia discusses how small businesses can compete with low-cost retailers like Temu and Shein. Iyia explores the reasons why people buy from these retailers, such as fast and free shipping and low prices. She also provide strategies for small businesses to differentiate themselves, including identifying niche markets, focusing on brand building, and offering personalized experiences. The importance of effective advertising and marketing is emphasised, with a focus on social media advertising and creating compelling ad content.

Keywords
low-cost retailers, Temu, Shein, small businesses, competition, niche markets, brand building, personalised experiences, advertising, marketing, social media advertising, ad content, sales funnel, brand loyalty, customer relationships

Takeaways
Identify niche markets or customer segments that are not well-served by low-cost retailers and tailor products or services to meet their specific needs. Focus on brand building and differentiate your brand by emphasising unique qualities, superior quality, unique designs, eco-friendly materials, or exceptional customer service. Invest in digital marketing and advertising, with a focus on social media advertising and creating compelling ad content that addresses the target audience's problems and showcases the solution. Regularly analyse and optimise your sales funnel to identify points of improvement and ensure a seamless customer journey from prospect to purchase. Build brand loyalty by offering loyalty programs, rewards, exclusive offers, personalised emails, and exceptional customer service. Compete by excelling in areas that low-cost retailers cannot, such as building brand loyalty, providing exceptional quality, and offering personalised experiences.

https://www.makeithappen.org.nz/

Mon, 15 Jul 2024 - 21min
26 - (#26) Life: I Hate My Job (Guest: Brieana Thompson)
In this episode, Iyia and Brieana Thompson discuss the topic of hating your job and how to switch to something more fulfilling. They explore common signs of job dissatisfaction, the reasons people feel unhappy in their jobs, and the impact on mental and emotional health.

Keywords
job dissatisfaction, switching careers, mental health, self-awareness, confidence, fear of judgment, transferable skills, practical plan

Takeaways

Common signs of job dissatisfaction include lack of motivation, stress, anxiety, and feeling disconnected from oneself. Job dissatisfaction can be caused by factors such as lack of progression, feeling undervalued, outgrowing the current role, or not enjoying the workplace dynamics. It is important to determine if the dissatisfaction is from the job itself or external factors, and self-awareness is key in understanding one's needs. Building confidence is crucial in making a career switch, and taking small steps and honouring promises to oneself can help in building self-trust and confidence. Fear of judgment and fear of the unknown are common types of resistance when making a career change, and addressing these fears through self-acceptance and focusing on the people one is there to serve can be helpful.

https://www.makeithappen.org.nz
Bris Website: https://www.brieanathompson.com

Fri, 05 Jul 2024 - 26min
25 - (#25) Money: 6 Reasons Why Price Does Not Matter
In this episode, Iyia discusses why price does not matter when it comes to purchasing decisions. The main theme is the importance of value and how it outweighs the price tag. The episode emphasises that value is subjective and differs for each individual. From a business perspective, the focus should be on delivering the best value to customers rather than solely competing on price.

Keywords
price, value, purchasing decisions, trust, quality, time, emotion, business perspective

Takeaways
Price is not the main factor in purchasing decisions; value is. Different individuals have different values and prioritise different aspects when making a purchase. Trust, quality, time, and emotion play significant roles in the perception of value. Businesses should focus on delivering the best value to customers rather than solely competing on price.

https://www.makeithappen.org.nz/

Mon, 01 Jul 2024 - 13min
24 - (#24) Money: No One Is Going To Make You Rich (But Yourself)
In this episode, Iyia discusses the fear of judgment and the fear of failure that often hold people back from achieving their dreams. She emphasises that external factors like luck or inheritance are not the primary drivers of financial success, but rather hard work, strategic decision-making, and perseverance.

Keywords
fear of judgment, fear of failure, financial success, luck, inheritance, hard work, strategic decision-making, perseverance, tall poppy syndrome, growth mindset, education, goal setting

Takeaways
External factors like luck or inheritance are not the primary drivers of financial success; hard work, strategic decision-making, and perseverance are. Tall poppy syndrome, where successful and ambitious individuals are criticised and cut down by others, can hinder ambition and innovation. Cultivating a growth mindset, educating oneself about money, and setting realistic goals are key tools for achieving financial success. Building wealth is a marathon, not a sprint, and setbacks and challenges are part of the journey.

https://www.makeithappen.org.nz/
Tue, 25 Jun 2024 - 16min
23 - (#23) Case Study: Teeth Whitening Brand (Guest: Kennedy Anderson - The Whitening Co)
Kennedy Anderson, the creative director and entrepreneur, discusses his three current businesses: @thewhiteningco, @Kontentandco, and @kollection.co.nz. He shares his journey from starting as a photographer to building multiple brands and agencies. Kennedy emphasises the importance of knowing your value and focusing on one thing. He also talks about the challenges and lessons learned from scaling a business, navigating partnerships, and taking over full control of a company. In this conversation, Iyia and Kennedy discuss the importance of branding and personal brand in building and growing a business.

Keywords
entrepreneurship, photography, branding, agency, scaling, partnerships, branding, personal brand, business growth, passion vs profit, starting a business, hot seat

Takeaways
Know your value and don't undervalue yourself, but also be willing to do cheap or free work to grow your personal brand. Focus on one thing and do it well, rather than spreading yourself too thin with multiple businesses. Be open to pivoting or letting go of a business if it's not working, and don't be afraid to fail. Choose business partners whose skills complement yours and clearly define roles and responsibilities. Scaling a business can be challenging, and it's important to manage growth and avoid overextending yourself. Negotiating business acquisitions and buyouts can be difficult but necessary for growth and control. Partnerships can be beneficial, but it's crucial to communicate and align goals to avoid conflicts and ensure equal effort. Building a personal brand and leveraging social media can help attract clients and grow a business. Knowing when to delegate tasks and hire experts in areas where you lack skills is essential for business success. Navigating the challenges of entrepreneurship requires resilience, adaptability, and a willingness to learn from failures. Focus on building a strong brand that reflects the essence and values of your business. Your personal brand can have a significant impact on the success of your business. Starting a business without being the face of it is possible, but it requires a strong brand identity. Embrace transparency and share your knowledge and experiences to help others. The key to successful branding is consistency and staying true to your brand's identity.

https://www.makeithappen.org.nz/

Kennedy's Business Links:
https://whiteningco.nz/
https://kollection.co.nz/
@Kontentandco on Instagram

Mon, 24 Jun 2024 - 40min
22 - (#22) Money: Mastering Cashflow And Budgeting (Guest: James Blair & Michael Vincent - Lighthouse Financial)
In this episode, Iyia, Mike, and James from Lighthouse Financial discuss five ways to build wealth. They start by emphasising the importance of cashflow and budgeting, highlighting the need to set goals and work backwards to create a budget. They also discuss the significance of accountability and controlling your environment to achieve financial success.

Keywords
money, wealth, cashflow, budgeting, goals, income, property, leverage, capital gains, property investment, shares, starting small, property ladder, adding value, new builds, commercial property, interest-only, principal repayment, timing, diversification, setting goals, financial plan

Takeaways
Set clear financial goals and work backwards to create a budget that aligns with those goals. Accountability and controlling your environment are key to successful budgeting. Have open conversations with your employer to explore opportunities for increasing your income. Pay your taxes and have a good accountant to ensure compliance and financial stability. Investing in property can be a powerful way to build wealth, leveraging the bank's money and benefiting from potential capital gains. Start small and get on the property ladder to begin building wealth Consider different strategies for property investment, such as adding value or investing in new builds Be cautious when investing in commercial property due to the risks involved Evaluate the pros and cons of interest-only vs. principal repayment for investment properties Timing the property market is difficult, but current conditions may present opportunities Shares offer diversification and can be a fun way to engage with finances, but should not replace paying down debt Set clear goals and create a financial plan to guide your investment decisions

https://www.makeithappen.org.nz
https://lighthousefinancial.co.nz/

Wed, 19 Jun 2024 - 45min
21 - (#21) Life: How To Find Happiness In Life And Work (Guest: Brieana Thompson)
In this episode, Iyia and Brieana Thompson discuss how to find happiness in life and work. They explore the importance of work-life balance and the impact it has on overall well-being.

Keywords
happiness, work-life balance, life coach, signs of unhappiness, science of happiness, managing stress, self-care

Takeaways
Work-life balance is crucial for overall well-being and happiness. A life coach helps individuals tap into their own wisdom and truth. Signs of unhappiness include lack of motivation, changes in relationships, stress, anxiety, and isolation. The science of happiness involves experiencing positive emotions, engaging in activities that bring joy, cultivating positive relationships, finding meaning and purpose, and achieving goals. Practical tips for managing stress include building a relationship with oneself, identifying personal life medicines, and prioritising self-care.

https://www.makeithappen.org.nz
Brieana's website: https://www.brieanathompson.com/

Fri, 14 Jun 2024 - 22min
20 - (#20) Life: Fake It Til You Make It - Good Advice or Bad Advice?
In this episode, Iyia explores the concept of 'fake it till you make it' and its pros and cons.
She shares personal stories of feeling nervous and awkward in professional situations and discusses the benefits of faking confidence to overcome self-doubt.

Takeaways
Faking it till you make it can boost confidence and encourage personal and professional growth. However, there are risks of dishonesty, burnout, and undermining trust when faking it. A balanced approach involves setting realistic goals, seeking feedback and mentorship, being transparent when necessary, focusing on learning, and maintaining ethical standards. Imposter syndrome is common and can be overcome by acknowledging expertise and accomplishments, challenging negative thoughts, and not comparing oneself to others. Believing in oneself and taking action can lead to success.

Keywords
fake it till you make it, confidence, self-doubt, personal growth, professional growth, imposter syndrome, balanced approach

Make It Happen Website

Mon, 20 May 2024 - 17min
19 - (#19) Marketing: Why I Paid Kylie Jenner $300k For 1 Photo
Iyia discusses her experience of paying Kylie Jenner $300,000 for a single Instagram post to promote her shapewear business.
She explains how influencer marketing has evolved over the years and shares her insights on the benefits and strategies of working with influencers.

Takeaways
Influencer marketing is an effective strategy for businesses, and many success stories can be attributed to it. A comprehensive marketing strategy that includes influencer marketing, user-generated content, social proof, and other elements is crucial for success. Starting small with micro and nano influencers and gradually scaling up can be a cost-effective approach. Influencer marketing is a brand-building exercise that helps establish trust and reach a wider audience. Building a connection with influencers and their audiences can lead to increased brand awareness and conversions.

Keywords
influencer marketing, Kylie Jenner, shapewear business, brand building, trust, marketing strategy

Make It Happen Website
Thu, 16 May 2024 - 28min
18 - (#18) Life: How Networking Landed Me My Own TV Show
The episode discusses the importance of networking and how it can impact financial success and overall wealth.
Iyia shares personal examples of how her network has led to opportunities and exposure in her businesses.

Takeaways
Attending relevant events and using social media are effective ways to make networking connections. Nurturing and maintaining relationships is essential for long-term networking success. Setting clear goals and putting in the effort are key to leveraging your network for opportunities.

Keywords
networking, connections, relationships, financial success, wealth, opportunities, exposure, events, social media, mentorship, leveraging, goals, effort

Make It Happen Website

Wed, 15 May 2024 - 20min
17 - (#17) Case Study: Jewellery Business (Guest: Sera Cruickshank - The Diamond Shop)
Sera Cruickshank, owner of the Diamond Shop, shares her journey of transforming a 30-year-old brand and building a successful online profile.

Takeaways
Rebranding and creating a luxury experience can help attract and retain customers. Effective marketing strategies, such as social media and influencer partnerships, can drive growth without paid advertising. Taking calculated risks is essential for entrepreneurial success. Overcoming doubt and uncertainty requires mindset tools and a focus on gratitude and personal growth. Balancing entrepreneurship and motherhood requires support, prioritization, and self-care. Start small, seek guidance, and take action to turn ideas into reality.

Keywords
entrepreneurship, rebranding, luxury, marketing, calculated risk, mindset, goals, work-life balance

Make It Happen Website
The Diamond Shop
Wed, 08 May 2024 - 31min
16 - (#16) Business: How I Started NZ's Most Popular Gift Box Business Celebration Box with $3000
Iyia and Jayde discuss how Iyia started her gift box business, Celebration Box.
They talk about the bootstrapping techniques Iyia employed to start the business with limited funds, including partnering with a talented cake maker and using influencer marketing.
They also discuss the challenges they faced, such as logistics and perishable items, and the lessons they learned along the way.
In this conversation, the host and guest discuss various challenges and learning experiences in running a business, including shipping issues, logistical problems, and mistakes with orders.
They also talk about the importance of marketing, leveraging partnerships and networks, and building a strong team.
The guest shares advice for starting a gift box business and emphasizes the need to take action and learn from feedback.

Takeaways
Starting a business with limited funds requires creative strategies and partnerships. Influencer marketing can be a powerful tool for growing a business. Logistics and handling perishable items can be challenging for gift box businesses. Adapting and learning from mistakes is crucial for success in entrepreneurship. Running a business involves facing various challenges and learning from them. Marketing is essential for attracting customers, and influencer marketing can be effective. Building partnerships and networks can help grow a business quickly. Having a strong team with defined roles is important for efficient operations. Starting a business requires taking action and learning from feedback. Work-life balance can be achieved by prioritizing and adapting to different life stages. Pride can be felt in the success of a business and achieving personal goals. Teaching and inspiring others can be a fulfilling passion.

Keywords
gift box business, bootstrapping techniques, limited funds, partnership, influencer marketing, challenges, logistics, perishable items, lessons learned, business challenges, shipping issues

Make It Happen Website

Thu, 02 May 2024 - 45min
15 - (#15) Marketing: My Top 3 Instagram Marketing Strategies for 2024
This episode discusses the best marketing strategies for businesses on the Instagram platform.
The episode also explores the different generations and their preferred marketing strategies, from traditional advertising for the silent traditionalists to video content and influencer collaborations for Gen Z.
The three winning Instagram marketing strategies highlighted are investing in paid advertising, prioritizing video content, and creating engaging content.
The episode concludes by encouraging listeners to create content pillars and build a community of like-minded individuals on Instagram.

Takeaways
Understanding your target audience is crucial for effective marketing on Instagram. Different generations have different preferences when it comes to marketing strategies. Investing in paid advertising can help reach larger audiences and target specific demographics. Video content is highly prioritized on Instagram and should be a key focus. Creating engaging content that provides value to your audience is essential.

Keywords
Instagram, marketing strategies, target audience, generations, paid advertising, video content, engaging content, content pillars, community

Learn how to start and scale any product or service based business from scratch: Go to Make It Happen Website
Sun, 28 Apr 2024 - 22min
14 - (#14) Career: Navigating an Acting Career (Guest: Courtenay Read - Shortland Street)
Iyia and Courtenay Read (Monique - Shortland Street) discuss the acting world, her experiences in the industry, and her approach to self-care and managing stress.
Courtney shares her belief in manifesting goals and the importance of having a strong support system.

Takeaways
Believe in yourself and manifest your goals Surround yourself with a supportive network Embrace rejection as a stepping stone to success Take time for self-care and prioritize work-life balance Celebrate small achievements along the way Don't give up on your dreams

Courtenay's TikTok
Make It Happen Website
Sat, 27 Apr 2024 - 29min
13 - (#13) Case Study: Wall Prints Business (Guest: Gabrielle Kirk - Papier HQ)
Gabrielle Kirk, founder of Papier HQ, shares her journey of starting and growing her successful online retail business specializing in custom wall art and stationary.
Gabby discusses the initial steps she took to start her business and the challenges she faced along the way. She highlights the significance of having a business plan and finding a mentor to provide guidance and accountability.
Gabby also shares her strategies for marketing and expanding her customer base, including influencer collaborations and events.
She discusses the sacrifices and rewards of running her own business and offers advice for aspiring entrepreneurs.

Takeaways
Self-teaching and online courses can provide valuable knowledge and skills. Finding a mentor can provide accountability and valuable insights. Influencer collaborations and events can help expand your customer base. Running a business requires sacrifices but also offers flexibility and rewards. Marketing strategies like ads, email funnels, and retargeting can help retain and attract customers.

Keywords
Papier HQ, online retail, custom wall art, stationary, starting a business, self-teaching, business plan, mentorship, marketing strategies, influencer collaborations, events, sacrifices, rewards, advice for entrepreneurs

Learn How To Start Your Business

Fri, 19 Apr 2024 - 25min
12 - (#12) Business: How To Get Your Products Into Retail Stores
This episode discusses how to get your products into retail stores, whether online or physical.
The pros of selling products through retail stores include expanding your audience, gaining legitimacy for your brand, and increased sales.
However, there are also cons, such as reduced profits due to smaller margins and potential exclusivity agreements.

Takeaways
Selling products through retail stores can help grow your business and reach a wider audience. Getting stocked in a retail store can provide legitimacy and align your brand with other top brands. Start with an online presence and build a strong customer base before approaching retailers. Do thorough research on retailers that align with your target market and develop a unique selling proposition. Start small and scale up, and be persistent in pitching to stores.

Keywords
retail stores, online retail, physical stores, pros and cons, increased sales, reduced profits, exclusivity agreements, online presence, research, preparation, pitching, starting small, persistence

Make It Happen Website
Mon, 15 Apr 2024 - 19min
11 - (#11) Business: "Every Industry is so Saturated" - You Don't Need To Re-Invent The Wheel
In this episode, Iyia discusses the misconception that entrepreneurs need to reinvent the wheel to succeed.
She emphasizes that many successful entrepreneurs have built their businesses by pursuing existing opportunities and products.

Takeaways
Leveraging existing products or services and adding a unique spin can differentiate your business from competitors. Being original without reinventing the wheel can involve identifying underserved markets, offering customization, emphasizing brand story and community, and staying ahead of trends. Time and cost efficiency, reduced risk, and learning from others' mistakes are advantages of sticking to existing frameworks. Innovation can still be pursued by enhancing existing solutions and adding value within specific areas.

Keywords
entrepreneurship, business, innovation, existing ideas, differentiation, market trends, customization, brand story, community, Make It Happen

Start Your Business Today: Link to Make It Happen Masterclass
Mon, 15 Apr 2024 - 27min
10 - (#10) Life: How To Get More Done in 2024 (Best Advice for Focus and Productivity)
In this episode, Iyia discusses how to be more productive and get more done in 2024.
Takeaways
Procrastination diverts time away from important tasks and should be addressed. Categorize goals into short-term, medium-term, and long-term to provide clarity and structure. Use prioritization techniques like the Eisenhower matrix or ABC prioritization to manage tasks effectively. Establish work-life balance by setting boundaries, learning to say no, and setting realistic expectations. Celebrate achievements and milestones to boost morale and motivation.
Learn how to start, run and scale any business with limited time and limited budget to a $1m - $10m business with our Make It Happen Masterclass. Click here to learn more.
Thu, 11 Apr 2024 - 22min
9 - (#9) Life: 10 Tips for Navigating your 20’s
In this episode, Iyia and Leah discuss tips for navigating your 20s. They cover topics such as finding your passion, avoiding comparison, investing in yourself, exploring alternative pathways to university, managing money, taking risks, embracing change, and asking for help.
They also encourage listeners to step out of their comfort zones, embrace new opportunities, and not be afraid of failure.
Additionally, they discuss the significance of positive affirmations, stopping complaints, and understanding that everyone is learning and figuring things out as they go.
Overall, the conversation provides valuable insights and guidance for navigating the challenges and opportunities of one's twenties.

Takeaways
Your 20s can be a challenging and confusing time, but it's important to remember that everyone's journey is unique. Avoid comparing yourself to others and societal expectations, as it can lead to feelings of failure. Find your passion and invest time in activities that bring you fulfillment and happiness. Be smart with your money by creating a budget, analyzing your expenses, and making conscious spending decisions. Save money and avoid unnecessary expenses to set yourself up for the future. Step out of your comfort zone and embrace new opportunities. Don't be afraid of failure; learn from it and use it as a stepping stone to success. Practice positive affirmations and focus on the best possible outcomes. Avoid complaints and focus on the positives in life. Understand that everyone is learning and figuring things out as they go. Ask for help when needed and seek guidance from others. Embrace change and view it as an opportunity for growth.

Make It Happen Website
Make It Happen Instagram
Sun, 07 Apr 2024 - 39min
8 - (#7) Case Study: Social Media Marketing Business (Guest: Poppy Ramsay - Explosive Social)
In this episode, Poppy Ramsay shares her journey from starting off as an intern for Iyia's Social Media and Digital Marketing Agency to becoming the owner of the marketing agency.
Iyia discusses the accidental start of the agency and how it grew to have 70 to 90 clients per month on retainer. Poppy highlights the importance of internships in gaining experience and learning the strategic thinking required in the marketing industry. She also emphasizes the need for testimonials and case studies to build trust with clients. Poppy shares insights on acquiring and retaining clients, staying up to date with marketing trends, and the future of marketing.
Takeaways
Internships are valuable for gaining experience and understanding the day-to-day operations of the marketing industry. Building testimonials and case studies is crucial for gaining trust and attracting clients. Acquiring and retaining clients requires a combination of digital ads, social media marketing, and email marketing. Staying up to date with marketing trends requires networking, subscribing to marketing newsletters, and following marketing accounts on social media. The future of marketing lies in organic and authentic content, focusing on brand storytelling and building trust with customers.

Chapters
00:00 Introduction and Background
04:55 Transitioning Ownership of the Agency
06:10 Lessons Learned in Running the Agency
07:25 Differentiating from Competitors
08:46 Acquiring and Retaining Clients
22:00 The Future of Marketing
26:17 Tips for Getting into the Marketing Industry

If you are looking for a Social Media Marketing Agency, book a free strategy call with Explosive Social here

Make It Happen Website
Wed, 03 Apr 2024 - 30min
7 - (#8) Money: 7 Money Mistakes I Don't Want You To Make (Guest: Lisa Dudson)
In this episode, Your Host Iyia and Lisa Dudson, an experienced Financial Advisor, have a conversation about managing money.

Takeaways
Conscious and mindful spending is crucial for effective money management. Credit cards can be dangerous if not used responsibly, and debit cards are a better alternative. Buy now, pay later schemes can lead to debt and should be approached with caution. Having a budget or spending plan is essential for gaining control over finances and achieving financial freedom. Small financial decisions can have a significant impact over time due to the power of compounding. Set short, medium, and long-term financial goals to effectively plan and save for different objectives. Start saving early to take advantage of compounding interest and allow your money to grow over time. Evaluate expenses and cut back on unnecessary spending to redirect money towards more meaningful goals. Identify your values and prioritize your spending accordingly to align your financial decisions with what you truly value. Financial freedom provides more choices and opportunities in life, so it's important to save and plan for the future.

Chapters
04:27 Using Credit Cards for the Wrong Reasons
09:48 Using Buy Now, Pay Later Schemes
14:57 Impulse Buying
22:27 The Compounding Effect
24:02 Not Setting Money Goals
26:37 Starting Early and Investing
29:14 Unused Subscriptions
31:01 Being Conscious of Spending
35:35 Putting Your Money to Work

To gain financial clarity, book a 1:1 with Lisa Dudson from Acumen: https://acumen.co.nz/

Go to Make It Happen website:
https://www.makeithappen.org.nz/
Thu, 04 Apr 2024 - 37min
6 - (#6) Case Study: Working at a PR Agency (Guest: Bella Brant - Rise & Shine)
In this episode, Iyia interviews Bella Brant from Rise and Shine PR Agency to get insights into the day-to-day operations of a PR agency.
They discuss the role of PR in creating a favorable image and reputation for businesses, the power of PR in generating global news coverage, and the benefits of using PR as a marketing method.
Takeaways
PR stands for Public Relations and its goal is to create a favorable image and reputation for businesses or brands. PR can be a powerful marketing method for businesses, generating global news coverage and attracting attention from the media and the general public. A typical day at a PR agency can involve influencer content management, event preparation, and communication with media and influencers. Building relationships with media and influencers is crucial in PR, and personalized communication and thoughtful gestures can help maintain these relationships. Setting KPIs (Key Performance Indicators) for PR campaigns is important to measure success, and regular reporting and analysis can help improve future campaigns. PR has evolved to include influencer marketing and adapting to changes in the industry is essential for success.

If you are interested in working with at or with a PR Agency:
Website - https://www.riseandshinepr.co.nz/
Instagram – https://www.instagram.com/riseandshinepr/
LinkedIn - https://www.linkedin.com/company/riseandshinepr/

Tue, 26 Mar 2024 - 29min
5 - (#5) Life: How to become 'Successful'?
In this episode, your host Iyia Liu, discusses the process of How to be become 'Successful'
She shares her personal experience and provides tips and advice for success. The conversation covers topics such as what defines success, the road to success, setting goals, creating a plan, finding side hustle ideas, investing in oneself, scaling the business, and staying committed.

Link to Make It Happen website: ⁠Click Here
Wed, 20 Mar 2024 - 21min
4 - (#4) Business: How To Turn Your Side Hustle Into A Full-time Job
In this episode, your host Iyia Liu, discusses the process of Turning a Side Hustle into a Full-time Job
She shares her personal experience and provides tips and advice for success. The conversation covers topics such as setting goals, creating a plan, finding side hustle ideas, investing in oneself, managing finances, scaling the business, and staying committed.

Takeaways
Set clear goals and create a plan to achieve them. Explore various side hustle ideas and choose one that aligns with your interests and skills. Invest in yourself by upskilling and networking with like-minded individuals. Manage your finances effectively to ensure a healthy cash flow. Stay committed and persevere through challenges to turn your side hustle into a successful business.

Link to Make It Happen website: Click Here
Fri, 01 Mar 2024 - 28min
3 - (#3) Life: The Glow Up - Becoming The Best Version of Yourself
Do you want to become the best version of yourself and maximise the potential you know you have?
In this episode, your host Iyia Liu discusses the importance of self-development and becoming the best version of oneself.
The conversation covers key concepts such as mindset, manifestation, self-care, and learning.
Each chapter explores a different aspect of personal growth, providing strategies and examples. The host emphasizes the need for a growth mindset, setting goals, taking care of oneself, and continuous learning. The episode concludes with a reflection on personal growth and the importance of investing in oneself.
Takeaways
Having a growth mindset and being open to change is crucial for personal development. Visualization and goal-setting are powerful tools for manifestation. Self-care, including emotional well-being, mindful eating, and stress reduction, is essential for overall well-being. Continuous learning and education are key to personal growth and improvement.

Link to Make It Happen Website

Mon, 26 Feb 2024 - 25min
2 - (#2) Life: How To Stop Feeling Stuck In Life & Find Your Purpose 😔
😔 Are you feeling stuck in life?
Are you trying to find your purpose?
In this episode, Iyia Liu discusses the feeling of being stuck in life and explores various reasons for this feeling, including cognitive overload, overwhelm, and burnout, unconscious self-limitation and self-sabotage, anxiety and depression, perfectionism, fear of uncertainty, and a lack of deeper sense of meaning or purpose. 😰
Iyia shares her own experiences of how she combatted feelings of depression and found her purpose, and provides practical tips and strategies for overcoming these challenges, such as simplifying life, cultivating self-awareness, setting realistic goals, and reflecting on values. The episode emphasises the importance of finding one's purpose and offers guidance on exploring interests, connecting with others, and seeking professional support.

Takeaways
Feeling stuck in life is a common experience and can be caused by various factors, including cognitive overload, overwhelm, and burnout, unconscious self-limitation and self-sabotage, unmanaged health conditions, perfectionism, fear of uncertainty, and a lack of deeper sense of meaning or purpose. To overcome feeling stuck, it is important to simplify life, cultivate self-awareness, set realistic goals, and reflect on values. Exploring interests, connecting with others, and seeking professional support can help in finding one's purpose and regaining a sense of fulfillment and satisfaction in life.

You can find our website here
You can find our instagram here
Wed, 21 Feb 2024 - 40min
1 - (#1) Intro: How I Started Multiple 7 Figure Businesses & How You Can Too
Welcome to Make it Happen, a podcast about all things business, money, marketing and life. My name is Iyia Liu and I am a 28 year old entrepreneur with 7 businesses and 1 TV series under my belt, some of those businesses have done really well and others have failed miserably so I'm here to share my learnings with you.
In this episode I am joined by our Explosive Social Marketing Manager Briahna Barrett to have a conversation about my business journey and answer a few listener questions.
Iyia Liu: https://www.instagram.com/iyialiu/
Bri Barrett: https://www.instagram.com/briahnabarrett/
Make It Happen is brought to you by Explosive Social Digital Marketing Agency. We help brands of all sizes around the world scale with Social Media, Influencer Marketing, Facebook, Google, Pinterest, Snapchat and TikTok Ads.
Instagram: @explosivesocial
Website: www.explosivesocial.com
The information, opinions, and recommendations presented in this Podcast are for general information only and any reliance on the information provided in this Podcast is done at your own risk. This Podcast should not be considered professional advice.
Wed, 26 Jan 2022 - 27min

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